The Franchise Leaders Forum Podcast

Unconventional Strategies for Franchise Success with Stan Friedman


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If you don’t do something that differentiates you, you don’t even get a look, much less an opportunity.




In today’s episode we are diving into strategies for franchise success. We are starting off with the importance of thinking outside the box and how we can be creative about drawing attention and sales into our business. As well as always being a life-long learner as a leader and the importance of meaningful connections within the franchise space. 



Today’s guest, Stan Friedman, is currently the co-founder, managing member and chief development office of ZorForum and serves on the (IFA) Educational Foundation’s Leadership Council and Board of Trustees. Stan is an “outside the box” thinker and has been a long-time proponent of diversity in franchising. 




Stan is renowned for his unconventional, attention-grabbing strategies that help him stand out in a crowded market and his ability to build strong relationships and leverage out-of-the-box strategies, such as using tax credits to aid inner-city franchise development.



So, if you are ready to harness the power of relationships and networking within the franchising industry, learn out-of-the-box strategies, and tap into the significance of meaningful connections and continuous learning then today’s episode is for you!




Connect with Stan


LinkedIn - https://www.linkedin.com/in/4stanfriedman/

Website - https://sensiblefranchising.com/

Podcast - https://franchisetodaypodcast.com/




Episode Highlights:


  • Stan’s transition into franchising


  • Emphasis on building relationships within the franchising industry


  • Importance of maintaining long-term connections


  • Impact of out-of-the-box thinking on franchise success


  • Stan’s unconventional tactics to differentiate himself


  • Overview of ZorForum and it’s goals


  • Importance of peer-to-peer mentorship without competition




Franchise Directory - https://www.sba.gov/document/support-sba-franchise-directory

Franchise Registry - https://www.franchiseregistry.com/

Current SBA SOP - https://www.sba.gov/document/sop-50-10-lender-development-company-loan-programs

Connect with Tracy

Personal LinkedIn: https://www.linkedin.com/in/tracy-panase/

JBF LinkedIn - https://www.linkedin.com/company/jbfsale

JBF Franchise System - https://jbfsalefranchise.com/

Email: [email protected]


Connect with Shannon

Personal LinkedIn - https://www.linkedin.com/in/shannonwilburn/

JBF LinkedIn - https://www.linkedin.com/company/jbfsale

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The Franchise Leaders Forum PodcastBy Franchise Consultant and Franchise Coach - Tracy Panase and Shannon Wilburn

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