At a certain point contacting people who have missed or cancelled appointments stops being supportive and starts to feel like stalking!

Recalls CAN be a great way to keep people on track with their care (and keep your appointment book full). Done wrong they could be actually stopping people from coming back to see you!

People's expectations in 2022 are VERY different from 10, 5, or even 2 years ago. It used to be that a phone call was a personal way of connecting with people. Now, many people see it as intrusive (85% of people prefer to communicate with businesses via text!).

In this episode, Martin breaks down the dos and don'ts of recalls.

To register for Martin's Communicating to Improve Patient Care seminar in Australia check out https://www.chiro.org.au/commscircuit/#about

Online via 2 webinar sessions:

6th and 9th June with the UCA https://www.tickettailor.com/events/unitedchiropracticassociation/659979

For more information about the Daily Interactions online workshop https://insideoutpractices.com/mastery-of-daily-interactions

Marketing legends like Seth Godin recommend that you make your product or service remarkable by focussing on a niche. Dr. Mark Uren has done exactly this by engaging recreational runners with a running workshop. It helps people run better and avoid injury. It helps him grow the number of ideal clients he sees and grow his influence in his community.

Mark joins Martin to talk about how to set up a running workshop as well as what keeps him excited about practice after almost 40 years!

To be the first to know more about Mark's workshop email [email protected]

To register for Martin's Communicating to Improve Patient Care seminar in Australia check out https://www.chiro.org.au/commscircuit/#about

Online via 2 webinar sessions:

6th and 9th June with the UCA https://www.tickettailor.com/events/unitedchiropracticassociation/659979

For more information about the Daily Interactions online workshop https://insideoutpractices.com/mastery-of-daily-interactions

You often learn more from challenging times than you do when things are going smoothly. Last Wednesday was certainly an opportunity to learn for Martin! He had a booked-out shift and found out that the CA who was rostered was too unwell to come in. 

So how did it go and what did he learn from it?

Listen to this episode to find out!

To register for Martin's Communicating to Improve Patient Care seminar in Australia check out https://www.chiro.org.au/commscircuit/#about

Online via 2 webinar sessions:

6th and 9th June with the UCA https://www.tickettailor.com/events/unitedchiropracticassociation/659979

For more information about the Daily Interactions online workshop https://insideoutpractices.com/mastery-of-daily-interactions

Most chiropractic communication approaches are front-loaded – they focus only on what to do in the first few visits. Maybe you have a workshop to explain the 'big picture' of chiropractic, but there is no (or little) focus on what to do on adjustment visits to drip feed the key concepts. It sets you up for failure if your vision for your practice is lifetime care but you expect people to remember the concepts you explained to them months, years, or decades earlier.

A key part of creating a wellness or performance culture is to create a system for communicating it EVERY visit. A core component of the approach that Martin teaches in the "Daily Interactions" workshop is using closing statements. In this episode, Martin explains what they are, how to use them and what closing statements to not use!

To register for Martin's Communicating to Improve Patient Care seminar in Australia check out https://www.chiro.org.au/commscircuit/#about

Online via 2 webinar sessions:

6th and 9th June with the UCA https://www.tickettailor.com/events/unitedchiropracticassociation/659979

For more information about the Daily Interactions online workshop https://insideoutpractices.com/mastery-of-daily-interactions

Would you like to double your practice?

Would you love to have an engaged, excited, driven team?

Today Martin is joined by Dr. Adam Sherriff who knows what it takes to create a dream team AND double your practice because he has done both!

o register for Martin's Communicating to Improve Patient Care seminar in Australia check out https://www.chiro.org.au/commscircuit/#about

Online via 2 webinar sessions:

21 and 22 April with SCA https://www.sca-chiropractic.org/index.php?option=com_nbill&action=orders&task=order&cid=8&Itemid=130

6th and 9th June with the UCA https://www.tickettailor.com/events/unitedchiropracticassociation/659979

Most chiropractors focus WAY too much on new patients/ clients/ practice members! Their procedures focus on what to do on a first and second visit, new clients are treated like visiting royalty, and they tell themselves that what they 'need" to grow their practice is to get MORE new people! It often creates a trap for them where they always 'need' new people!

The alternative is to focus on long-term relationships. Part of this is to put as much focus and effort on reactivations. How can you make a remarkable experience for people who drop out of care and then come back?

In today's episode, Martin explains WHY reactivations are better than new people and WHAT you need to do to create a phenomenal experience for them!

To register for Martin's Communicating to Improve Patient Care seminar in Australia check out https://www.chiro.org.au/commscircuit/#about

Online via 2 webinar sessions:

21 and 22 April with SCA https://www.sca-chiropractic.org/index.php?option=com_nbill&action=orders&task=order&cid=8&Itemid=130 

6th and 9th June with the UCA https://www.tickettailor.com/events/unitedchiropracticassociation/659979

Many chiropractors have working mothers as a big part of their practice. They are often juggling LOTS of things (kids, partner, extended family, work, friends etc.), and their health often suffers. Chiropractic and a chiropractic lifestyle can be incredibly helpful for them. Additionally, they are often the chief health decision-maker so communicating the value of chiropractic to them is super-important! If you want to help working mothers more (and help more working mothers) you will love Martin's chat with Ali!

To learn more about Ali's book https://www.draliyoung.com/workmamalife

To register for Martin's Communicating to Improve Patient Care seminar in Australia check out https://www.chiro.org.au/commscircuit/#about

Online via 2 webinar sessions (sessions will be recorded so you can do them live or via the recordings):

21 and 22 April with SCA https://www.sca-chiropractic.org/index.php?option=com_nbill&action=orders&task=order&cid=8&Itemid=130

6th and 9th June with the UCA https://www.tickettailor.com/events/unitedchiropracticassociation/659979

The Daily Interactions Workshop https://insideoutpractices.com/mastery-of-daily-interactions

Send in a voice message: https://anchor.fm/martin-harvey/message

A common challenge I hear chiropractors experiencing is that they find it hard when people come in and want to go into excruciating detail about their pain. On one hand, you want to make sure they are heard, on the other hand, it can make you run late and indicates that they haven't connected with the 'big picture' about chiropractic.

In this episode, Martin breaks down the do's (and don'ts!!!) of handling this shituation efficiently AND effectively!

To register for Martin's Communicating to Improve Patient Care seminar in Australia check out https://www.chiro.org.au/commscircuit/#about

Online via 2 webinar sessions:

21 and 22 April with SCA https://www.sca-chiropractic.org/index.php?option=com_nbill&action=orders&task=order&cid=8&Itemid=130 

6th and 9th June with the UCA https://www.tickettailor.com/events/unitedchiropracticassociation/659979

The Daily Interactions Workshop https://insideoutpractices.com/mastery-of-daily-interactions

Send in a voice message: https://anchor.fm/martin-harvey/message

Dr. Adam Mckenzie moves fast! He is the founder and CEO of the 'Chiropractic Life' group. https://chiropracticlife.com.au/. They have over 40 practices and a team of over 100 people and are growing rapidly.

Martin and Adam chat about what inspired Adam to go from working digging trenches as a wayward teenager to creating a phenomenal group of chiropractic practices.

To learn more about the Australian College of Chiropractic https://acc.sa.edu.au/

To sign up for Guardians 100 go to https://www.facebook.com/groups/850078698998728

To register for Martin's Communicating to Improve Patient Care seminar in Australia check out https://www.chiro.org.au/commscircuit/#about

Online via 2 webinar sessions:

The scenario of someone not wanting to go through your process (consult, exam, x-rays report etc) and just get 'cracked' is one that many chiropractors struggle with. 

In today's episode, Martin maps out how to handle it when it happens and also how to proactively avoid this shituation!

To register for Martin's Communicating to Improve Patient Care seminar in Australia check out https://www.chiro.org.au/commscircuit/#about

In the UK https://www.sca-chiropractic.org/index.php?option=com_nbill&action=orders&task=order&cid=8&Itemid=130