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Hosted on Acast. See acast.com/privacy for more information.

This week, I tell the stories of four of my favourite brands. One holds the record for the most Oscar wins, one was a kid’s animated show produced by a church, another became one of the best-selling toys of all time and one found a way to cut through late-night TV. And all lasted for decades.

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Hosted on Acast. See acast.com/privacy for more information.

This week, we look at boring products. There is a truism in the marketing world - boring sells. And in some of the biggest categories, boring products are the runaway best-sellers. Why do we overwhelmingly choose white cars, gray wall paint and beige carpets? And what does that say about us?

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Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

This week on Under The Influence, we tell the surprising origin stories of some famous products and brands. Because sometimes, backstories have backstories.

We’ll tell a surprising tale about Coca Cola and the Civil War. We’ll delve into the bootlegger background of NASCAR.

And we’ll tell the story of how the Lamborghini supercar began with a tractor… and an insult.

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