Send us a text

Learn how to avoid copyright infringement when using stock photography with our guest Jamie Lieberman, owner and founder of Hashtag Legal. Jamie has been a practicing lawyer for 15 years. Today, she partners with clients across verticals including influencer marketing, creative services, and e-commerce.

Five things you’ll learn from this episode:

1. Understanding what a license to use a photo is
2. The pitfalls of using stock photography
3. How to create policies that prevent cease and desist letters surrounding stock photo photography
4. How to respond if you receive a cease and desist letter for using copyrighted photography
5. Best practices when using stock photography and other creative elements

Quotables

• “If you’re asking someone to create work on your behalf, you also have to make sure you’re getting the rights to the work being done.” -Jamie Lieberman, @hashtaglegalllc
• “It’s important to have an understanding not only of, ‘I just bought this stock photo and I’m going to use it,’ but also, ‘what does the license allow me to do?’” -Jamie Lieberman, @hashtaglegalllc
• “If you get a cease and desist letter, the first piece of information and advice I have is don’t ignore it.” -Jamie Lieberman, @hashtaglegalllc
• “The better you keep your records, the better chance you have to mitigate any copyright damages.” -Jamie Lieberman, @hashtaglegalllc

About Jamie Lieberman

Jamie Lieberman, owner and founder of Hashtag Legal, has been a practicing lawyer for 15 years. As an experienced entrepreneur, Jamie understands the unique needs of business owners at different stages in their organization’s growth. Today, she partners with clients across verticals including influencer marketing, creative services, and e-commerce. She has a deep commitment to making legal photography accessible and regularly speaks about legal matters, the art of negotiation, and entrepreneurial topics at leading industry events like Alt Summit, Podcast Movement, and FinCon and as an expert source for media like Digiday and Forbes. You can also catch her as a co-host on The FearLess Business Podcast.

Jamie’s contact info and resources:

• Website: hashtag-legal.com/ontopofpr
• Hashtag Legal’s Instagram: instagram.com/hashtag_legal/
• Jamie’s LinkedIn: linkedin.com/in/jamie-lieberman-8618b54/

Additional Resources:

• Axia Public Relations: https://www.axiapr.com/ 

Presented by: ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.

About your host Jason Mudd

On Top of PR host, Jason Mudd, is a trusted adviser and dynamic strategist for some of America’s mo

ReviewMaxer
On Top of PR is brought to you by ReviewMaxer

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

• On Top of PR is produced by Axia Public Relations, named by Forbes as one of America’s Best PR Agencies. Axia is an expert PR firm for national brands.
• On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.