Undiet Your Coaching Practice

As non-diet professionals and coaches, the capitalistic bro-marketing approach of "doing whatever it takes to make money" can feel like the all too familiar diet culture, but in the business world.

Building a feminist business is about creating a world and culture where all people can thrive, regardless of their identity. It allows you to make enough money to take care of yourself (and more), AND allows space for joy and pleasure so that you can be who you are in your business.

• Core practices of a feminist business
• How to overcome your fear of making money
• Getting to know your zone of brilliance
• What your "thrive" and "survive" numbers are
• How to pivot to a feminist business model

Information Session - Non-Diet Mentorship Program Open House

Non-Diet Professional Mentorship Program

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As non-diet professionals and coaches, it is not uncommon for us to hear from our clients that they are afraid of having their weight brought up with their medical provider, especially from our clients living in larger bodies who are most directly affected by medical weight stigma.

When we have the right tools as professionals, we can coach our clients to create equality with their medical provider, establish consent (or non-consent), decline being weighed unless absolutely necessary, and empower them to be the leader of the conversation with their medical provider.

• The gaps in healthcare that perpetuate weight stigma
• 3 ways to decline being weighed at the doctor's office
• How to re-enter the healthcare system after experiencing weight stigma
• Navigating the client-provider relationship & informed consent
• Debunking common myths about weight and health

What to say at doctor's office by Ragen Chastain

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We have recorded a video for you.

We chatted about their personal and business wins over the last five months, the role of self-coaching in their business success, and how they coach their clients using self-coaching, etc.

Lisa shared how she went from charging $50/month from her client to $500 while Ardelle shared that she got her passion for her work back. Pavlina shared how she got over her anxiety, Jolyn shared how she managed a full-time mother role and now her role as CEO, and Sabrina shared how her marketing approach was completely overhauled.

Here's the deal.

We are dedicated to making choices from a place of love instead of fear.

Diet Culture is rooted in fear.

The Non-Diet Movement is rooted in love.

We choose to teach from love. We coach from a place of love.

Moreover, we market our business from love. We empower.

Certainly, what happens when you actively rewire your mind to see love instead of fear?

Possibilities. Growth. Success.

The Non-Diet Mentorship doesn't magically create success for our students: they do. That is to say, they make their success because they do the work with their mindset.

They have lived a diet culture. Moreover, they have lived in fear.

Now, they make the active choice to say: Hell no to fear.

Ultimately, that's the reason why they are successful.

• Personal and business wins over the last five months
• The role of self-coaching in their business success
• How they coach their clients using self-coaching
• How Lisa went from charging $50 / month to her client to $500
• Ardelle shared that she got her passion for her work back
• Pavlina shared how she got over her anxiety
• How Jolyn managed a full-time mother role and now her role as CEO
• How Sabrina's marketing approach was completely overhauled

Listen to Volume 1 Non-Diet Mentorship Success Stories

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One of the most profound questions I get on consultations is this one:

How do I know if I'm ready to help clients in an Anti-Diet Approach?

First off, You'll never feel totally ready. Waiting for this moment where you will feel ready to go out into the world and launch your program, I'm sorry to say, but you'll likely wait forever.

Why is it that we never really feel ready?

One answer: The Human Brain.

This question is one of the main reasons why I created a mentorship program and NOT a certification. I wanted to help health professionals feel ready and actually help people.

I wanted to help practitioners get their human brains on board with their amazing talents and potential so they could create an amazing business that will serve hundreds and thousands of people!

• How to determine if you are ready to help people in n anti-diet approach
• Why getting another certification is not the solution to feeling ready
• 8 tips to get your human brain on board to feel ready

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I recorded this on Sunday, May 16th, 2021. Enrollment to the waitlist for the next cohort of the Non-Diet Mentorship Program is officially closed. I'm so excited because we have folks joining us from all professional backgrounds:

Nutritionist

Health Coach

Social Worker

Psychologist

Registered Nurse

Fitness Professional

The Anti-Diet Approach is for all health professions for one simple reason: Diet Culture is present everywhere and in everyone.

We as humans socialize in diet culture with our personal life while we practice health professions entrenched in diet culture.

In some way, we are twice as much impacted by diet culture as our clients and patients. In fact, we got it as individuals and then went to school to learn a profession based on diet culture thriving.

• Health professionals are indoctrinated in diet culture twice as much as a regular individual
• What is weight stigma
• How weight stigma shows up in all health profession
• What does the non-diet approach look like in various health profession
• Therapist, social worker, nursing, medical doctor, naturopathic doctor, yoga teacher, personal training, nutritionist, dietician, health coach, etc.

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Social Determinants of Health

When is it time to go full-time in anti-diet practice?

This could mean starting a new business.

Or

This could mean transitioning your practice to a non-diet approach.

This question is a frequent one and a good one. On the podcast today, I discuss this question with my guest Kelsey Murphy.

Kelsey Murphy is a Business & Life Coach working with Fortune 500 companies like Facebook & Twitter and industry thought leaders like Marie Forleo and her B-Schoolers.

As a primer to this discussion, I share my journey going full-time in 2 businesses over the last ten years.

• My journey going full-time in my business
• How to know it's time to go full time for you
• Should you start your own biz or work for someone else instead
• You are one decision away from a completely different life
• The grind… The hustle… What does it mean?

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Today we will answer two major questions I get when I teach health professionals about the non-diet approach.

Usually, these questions come right on the tail end of the first time being introduced to the non-diet approach.

What are those questions that almost all health professionals have at their first encounter with the non-diet approach?

But, what about health?

And

What about nutrition?

These two questions reveal how entrenched diet and wellness culture along with weight stigma are in our education as health professionals.

It is very important to note that we, as health professionals, were blind to this. We were taught to teach our patient and client how to co-opt diet culture and fatphobia.

We have been trained and learned to believe that health can only result from dieting, thinness and restriction.

So when faced with an approach to health that doesn't promote diet culture, dieting, weight loss or food restriction, we assume it's not "healthy"…

In today's episode, we will be helping you navigate these two questions when encountering the anti-diet approach for the first time.

But what about health?

But what about nutrition?

• How to define health within a non-diet approach
• The danger of viewing health as personal responsibility
• Healthism
• The social determinants of health
• How to view nutrition within a non-diet approach
• Gentle Nutrition

Non-Diet Professional Mentorship Program

Intuitive Eating Guide

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Social Determinants of Health

How to attract clients that are ready to do the work?

Right now, clients that are coming to me want to lose weight?

What should I do?

These are the questions that the newest episode of the Undiet Your Coaching Practice podcast will be answering.

Inside of our Non-Diet Mentorship program, we spend two months crafting our marketing strategy, implementing a non-diet marketing funnel and practicing. Although it would be impossible for me to share all that we do, I've extracted what I think will help you attract clients ready to stop chasing weight loss.

In today's episode, I'll share five takeaways from our Non-Diet Mentorship Program marketing modules that you can implement in your business now. These 5 key elements will help you to build an effective framework of non-diet marketing for your coaching practice.

• Why you have to fall in love with marketing
• Why you need a marketing strategy first before going on social media
• The secret behind consistency and trust in marketing
• What problem are you solving for your client
• Educating and nurturing is the key to conversion

Non-Diet Professional Mentorship Program

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We polled our community earlier this year and asked you which question you would love to have discussed on the podcast. This is how we created our line-up for Season 3.

We answer the following questions:

1. How do you run a non-diet coaching session? (Episode 1)
2. How do I attract the client that is ready to stop dieting? (Episode 2)
3. But what about Health? But what about Nutrition? (Episode 3)
4. When is it time to go full-time in your practice? (Episode 4)
5. What does the non-diet approach look like in other professions than nutritionist or health coach? (Episode 5)
6. When am I ready to coach others in the non-diet approach? (Episode 6)

In this episode, I'm going to walk you through the Non-diet coaching session blueprint, aka the 9 key elements of a non-diet coaching session that I personally implement in my coaching.

• The 9 elements of a non-diet approach session
• How these 9 elements apply to any health profession
• Why I find this question interesting
• Why is it essential to be coached to coach others effectively?

Non-Diet Professional Mentorship Program

Intuitive Eating Guide

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This is going to be a fun episode…

I'm answering 25 questions our listeners have submitted. Short to the point answer on all subjects related to the anti-diet approach…

You'll get an answer for each of these 25 non-diet approach & business questions.

1. You keep referring to PROs... I'm a health coach so I'm not a professional right?
2. How do I make money as a non-diet coach? How do I create a stable income so I have no doubt in my income?
3. Simple marketing process, please…
4. How to convince my clients this is the right approach?
5. How do I reassure my clients that it's ok not to diet?
6. I can't launch my BIZ until I'm perfect in my IE and BI?
7. How do I figure out my ideal client and how do I speak to them?
8. How to answer body image questions?
9. Because of COVID, people aren't willing to buy anything, should I wait to launch my BIZ?
10. Scope of practice?
11. I've never been on a diet but I eat whole food and organic food. Or do I make healthy choices normally? Can I teach intuitive eating?
12. How do I find a scientific way to promote IE?
13. How do I incorporate nutrition science in IE?
14. Outline a 1-1 session with a client?
15. How do you present a problem to a client without being insensitive?
16. I'm afraid they are going to think I think it's all in their head?
17. How much free stuff do I need to give?
18. How do I use my communication to get more clients?
19. Quality versus quantity marketing?
20. How do I get myself out there?
21. How do I get my clients to see value in me as a coach?
22. Covid is making things challenging? Nothing I can do…
23. I have a tendency to make things complicated… how do I resist it?
24. I'm on social media and nothing is happening… Why?
25. If a client doesn't reach her goals, what does it mean about me as a coach?

Ready? Let's do this Non-Diet Q&A!

Non-Diet Professional Mentorship Program

Intuitive Eating Guide

Free Professional Training & Resources