Zero-basing could be said to have an image problem, with a perceived sole focus on cost-cutting. This episode of McKinsey Talks Operations dispels some of the myths about this approach and looks at how it can become a dynamic philosophy that transcends traditional cost-cutting, offering leaders newfound visibility into their operations, investments, and resources.

Join host Daphne Luchtenberg with experts Carey Mignerey, Denis Fomin, and Steve Frazier as they discuss the transformative potential of zero basing and its role in reshaping organizational growth strategies, and how start-ups and disruptor companies are leading the way by maintaining a zero-basing mentality throughout their evolution.

McKinsey Talks Operations has much more content to offer on the Operations topics that connect strategy with lasting success. Visit www.McKinseyTalksOperations.com to explore events and insights from McKinsey’s Operations Practice, and join the McKinsey Talks Operations community. You can also connect with us on LinkedIn at www.linkedin.com/showcase/mckinsey-operations

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