Ravi Malick, Global CIO at Box, joins David to unpack the overlooked powerhouse in enterprise data strategy: unstructured content. From PDFs to video files, Ravi argues it’s time to stop treating content like digital clutter and start treating it as the fuel for generative AI. He shares how forward-thinking CIOs are moving beyond technical operations to become value multipliers—navigating AI, regulation, and cross-functional business impact with vision and control. If you're serious about AI implementation, you can’t ignore the data you're sitting on.

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