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Untapped
Untapped episodes
- EP56: Power & Importance of Branding with Kristen Brown
Join us on a deep dive into the heart and soul of branding with Kristen Brown, the mastermind behind Hoot Design Company. Kristen unravels the intangible aspects of branding that often go unnoticed but are critical to a business's identity and consumer connection. With her expert insight, Kristen reveals how branding is much more than visuals—it's an embodiment of your business's core values and mission.
Key points covered are:
Branding Beyond Aesthetics: It's Your Business's Soul
Strategic Early Investments in Brand Identity and Audience Understanding
Personal vs. Business Brand: Striking the Right Balance
A Workbook Approach to Actionable, Strategic Brand Development
Brand Philosophy: The Importance of Evolution and Consistency
Fundamental Brand Elements vs. Trend Chasing
The Role of a Brand Guide in Maintaining Consistency Across Mediums
Leveraging External Feedback to Enhance Brand Perception
Decision-Making Guided by Clear Brand Values
Operationalizing Branding: Tools for Immediate Impact and Lasting Impression
Team Alignment with Brand Vision and Values for Cohesive Messaging
Visual Trust: Building Recognition and Reliability Through Consistency
Activating Your Brand Leadership: Disseminating Core Values
Resources:
📘 Get your hands on Branding Kit from Kristen: https://hootdesigncompany.com/brandbeingmethod
🔗 Link to Hoot Design Company:
https://hootdesigncompany.com/Ready to tap into the essence of your brand?
Access our FREE 3-part Untapped Reset to Scale Challenge here: https://www.untapped.nz/reset-to-scale
Find out more about Untapped programs & workshops here: www.untapped.nz
Share this podcast with friends and family, and remember to tag us when you share on socials @untappedhq
Be sure to leave a review and claim your BONUS goodies here: https://www.untapped.nz/podcastreview
35 min - EP55: If We Had to Start Over
Join us as we journey into the world of entrepreneurship and the candid revelations of two business mavens, Briony McKenzie and Dalaney Davis. They share the lessons they've learned and what they'd change if they were given a business do-over. From community-building insights to the essence of mentorship and delegation, they unwrap the pivotal decisions and strategies that shape the entrepreneurial landscape.
Key points covered are:
The Transformative Power of Hands-On Business Coaching
Networking: Reviving the Old School Way in a Digital Age
Specialization vs. Generalization: Serving Your Audience Right
The Art and Impact of Long-Form Content in Thought Leadership
Over-delivering: The Game-Changer in Client Relationships
Ready for your next steps?
Get our step-by-step process to gain more clarity in your business: https://www.untapped.nz/business-reflection
Check out Untapped Self-Study Business Workshops here: https://www.untapped.nz/workshops
Share this podcast with your network and business comrades, and don't forget to tag us when sharing on socials @untappedhq
Be sure to leave a review and claim your BONUS insights here: https://www.untapped.nz/podcastreview
49 min - EP 54: 11 Predictions for the Future of the Thought Leadership Industry
Dive deep into the future of the thought leadership and coaching industry with Briony McKenzie and Dalaney Davis. In this episode, they share their insights and predictions on how business of education, branding, and marketing landscapes are evolving. Listen in as they unravel the shift from tertiary education to specialized certifications, the return to grassroots and organic business models, and the intricate dance between personal and business branding.
Key points covered are:
The Rising Value of Certifications in Education
Transitioning from Paid Ads to Organic Business Approaches
Harnessing the Power of Referral Systems and Ambassador Networks
The Balance between Personal Brands vs. Business Brands
Lead Generation: Quality over Quantity
Acting Local to Scale Global: Community Engagement
The Evolutionary Tug between Communicating and Translating Brands
Ready to stay ahead in the evolving industry?
Resources & Further Learning:
Get our step-by-step process to gain more clarity in your business: https://www.untapped.nz/business-reflection
Find out more about our mastermind sessions & workshops here:
www.untapped.nzShare this podcast with your network and business comrades, and don't forget to tag us when sharing on socials @untappedhq
Be sure to leave a review and claim your BONUS insights here: https://www.untapped.nz/podcastreview
32 min - EP53: How to Turn Your Pain into Purpose with Blair Kaplan Venables
Join us as we delve into a captivating journey of resilience and transformation. Our guest, Blair Kaplan Venables is an expert in social media marketing and the president of Blair Kaplan Communications, a British Columbia-based PR agency. She opens up about a life marked by challenges, healing, and finding unexpected purpose. Blair shares her path from a wine-drinking soccer mom vision to becoming a thought leader, motivational speaker, and creator of a global movement. Her story reminds us that even in the face of adversity, there is strength to be found and purpose to be unearthed.
Key points covered are:
Challenges and Successes in Social Media Marketing and PR
Balancing Innovation and Systems in Entrepreneurship
Navigating Trauma and Transformation
Empowerment Pillars: Building a Thought Leader Strategy
The Global Resilience Project
Turning Pain into Purpose
Ready for your next steps?
Get our step-by-step process to gain more clarity in your business: https://www.untapped.nz/business-reflection
Find out more about our mastermind sessions & workshops here:
www.untapped.nzShare this podcast with your network and business comrades, and don't forget to tag us when sharing on socials @untappedhq
Be sure to leave a review and claim your BONUS insights here: https://www.untapped.nz/podcastreview
40 min - EP52: The Truth About Moving Our Company Overseas: Journey from New Zealand to Portugal
In this episode, Briony delves into the fascinating journey of entrepreneurial exploration and global mobility. From the allure of choice and freedom to the pragmatic realities of international business operations, Briony uncovers the nuanced dynamics that come into play. Discover how intuitive decision-making, adaptability, and a fresh perspective on business environments have shaped their path with Untapped. If you are considering a move abroad with your company this is a must listen to gain inspiration and key things to consider!
Key points covered are:
Freedom and challenges of running an online business as a digital nomad
Intuitive decision-making and evolving business model
Realizations about ideal business environments - how to decide where is best to work
International company structures and tax efficiency
How overcoming limiting beliefs has helped expand entrepreneurial endeavours
Embracing cultural diversity and openness
Building community wherever you go
Ready for your next steps?
Get our step-by-step process to gain more clarity in your business: https://www.untapped.nz/business-reflection
Find out more about our mastermind sessions & workshops here:
www.untapped.nzShare this podcast with your network and business comrades, and don't forget to tag us when sharing on socials @untappedhq
Be sure to leave a review and claim your BONUS insights here: https://www.untapped.nz/podcastreview
28 min - EP51: Unleashing Potential: A Teacher's Transition to a Thriving Coaching Business with Megan McKenzie, Founder of Teachspiration
In this episode, Briony welcomes the wonderful Megan McKenzie, the Founder and creator of Teachspiration. Megan's journey from teaching to entrepreneurship and conscious parenting has been truly inspiring for many in the Untapped community. They dive into Megan's transition from teaching to building her own business and the motivations behind her decision. Megan shares insights and wisdom gained from her journey, offering valuable advice to individuals who may be considering similar paths.
Key points covered are:
A journey from teaching to entrepreneurship
Challenges and emotional barriers when considering starting your own business
Navigating entrepreneurship and motherhood
Building boundaries and prioritizing self-worth
Creating control over life choices, and meaningful connections with family
Follow Megan and Teachspiration here:
https://www.instagram.com/teachspirationwithmegan/?hl=en
https://www.teachspiration.com.au/
Ready for your next steps?
Get our step-by-step process to gain more clarity in your business: https://www.untapped.nz/business-reflection
Find out more about our mastermind sessions & workshops here:
www.untapped.nzShare this podcast with your network and business comrades, and don't forget to tag us when sharing on socials @untappedhq
Be sure to leave a review and claim your BONUS insights here: https://www.untapped.nz/podcastreview
29 min - EP50: 3 Energetic Principles to Running a Successful Online Business
EP50: 3 Energetic Principles to Running a Successful Online Business
Want to know how to balance action and energetics to build a successful online business? In this episode, Briony shares three powerful energetic principles that she has learned over the six years of running an international online 7-figure business.
In this episode you will learn:
#1 distinction to ditch the overwhelm, go after your goals AND have fun while you are doing it!
How managing your energy field will 100x your business results
Prioritizing self-care and well-being as an essential part of business success
Embracing and understanding the Law of Reciprocity to increase your revenue
Integrating mindset and energetics for holistic entrepreneurship
What we mean when we say “high intention, low attachment”
Ready for your next steps?
Get our step-by-step process to gain more clarity in your business: https://www.untapped.nz/business-reflection
Find out more about our mastermind sessions & workshops here:
www.untapped.nzShare this podcast with your network and business comrades, and don't forget to tag us when sharing on socials @untappedhq
Be sure to leave a review and claim your BONUS insights here: https://www.untapped.nz/podcastreview
27 min - EP49: Growing a Global Leadership Academy with Chloe Temple
In this episode of the Untapped podcast, Briony welcomes Chloe Temple, CEO of Leadership Blueprint Academy, and an Untapped Mastery student. Chloe brings over a decade of strategic leadership experience in the retail and FMCG industries, where she led teams and managed categories worth over 500 million annually. In this enlightening conversation, Chloe shares her journey of entrepreneurship, exploring the challenges, triumphs, and insights she has gained along the way. Join us for an inspiring overview of what it takes to step out on your own path and make a meaningful impact.
The key points covered are:
Unleashing the inner leadership expansion
How surrounding yourself with like-minded people can boost business growth
The transformative power of having a team and hiring the right people
Overcoming scarcity and embracing abundance
The importance of designing your own journey and pace in business education
Ready for your next steps?
Get our step-by-step process to gain more clarity in your business: https://www.untapped.nz/business-reflection
Find out more about our mastermind sessions & workshops here:
www.untapped.nzShare this podcast with your network and business comrades, and don't forget to tag us when sharing on socials @untappedhq
Be sure to leave a review and claim your BONUS insights here: https://www.untapped.nz/podcastreview
Find out more about Chloe & Popp Provides here:
- Want to discover your Leadership Blueprint? Take the 3-min quiz - https://leadershipblueprintacademy.com/quiz/
- Explore the Academy - https://leadershipblueprintacademy.com/academy/
- Find out more about popp - https://popprovides.com/
- Find out more about Chloe - https://chloetemple.com/
- Connect with Chloe on LinkedIn - https://www.linkedin.com/in/chloe-temple/
- Connect with Chloe on IG - @popprovides
42 min - EP48: 5 Lessons from 200+ of the Worlds Best Entrepreneurs
In this episode, Briony shares her experience of becoming a part of Baby Bath Water Institute and the remarkable journey it has entailed. She delves into what she learned about the mindsets, operating systems, and philosophies of 200+ world-class entrepreneurs after spending 5 days on a private island with them in Croatia.
Including:
What entrepreneurs prioritise that amplifies their life
How to build and foster expansive relationships
Why community is so critical
The importance of self-awareness and self-acceptance to accelerate your entrepreneurial success
Embracing and harnessing your unique gifts
Why swift decision-making is the key to momentum
The importance and value of optimal health
Ready for your next steps?
Get our step-by-step process to gain more clarity in your business: https://www.untapped.nz/business-reflection
Find out more about our mastermind sessions & workshops here:
www.untapped.nzShare this podcast with your network and business comrades, and don't forget to tag us when sharing on socials @untappedhq
Be sure to leave a review and claim your BONUS insights here: https://www.untapped.nz/podcastreview
23 min - EP47: Navigating Working With Your Partner Powerfully: The Trials and Tribulations for Briony & Dalaney
In this episode, Briony and Dalaney share their journey as life and business partners, discussing the challenges they've faced, including conflicts, boundaries, and finding balance. They offer practical advice and communication frameworks for working with your partner and highlight the transformative power of creating and impacting together. Tune in to gain insights into building a harmonious partnership while pursuing entrepreneurial endeavors.
The key points covered are:
The desire to create a life and a business as a couple
Navigating conflicts and boundaries throughout the relationship
Personal and professional goals alignment
Participating in seminars or courses that offer holistic growth opportunities for entrepreneurs and couples
Ready for your next steps?
Get our step-by-step process to gain more clarity in your business: https://www.untapped.nz/business-reflection
Find out more about our mastermind sessions & workshops here:
www.untapped.nzShare this podcast with your network and business comrades, and don't forget to tag us when sharing on socials @untappedhq
Be sure to leave a review and claim your BONUS insights here: https://www.untapped.nz/podcastreview
36 min
About Untapped
From the publisher's feed
Welcome to the Untapped Podcast, where Co-Founders, Briony McKenzie & Dalaney Davis break down the behind the scenes of building seven-figure education company and an international team. Join us…
to learn contemporary business success strategies, leadership lessons and mindset wisdom to build, grow and scale your thought leadership business. Let's dive and discover your Untapped potential!
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