Podcasts - Insurance Journal

Up Your Sales Game


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Happy New Year, On Point Nation! Let’s start with a fresh look on improving your sales techniques. Let’s face it: We are all in sales in some way, right? And our guest Amy Reczek is a terrific sales coach. On this recording Amy unveils some techniques she discovered herself along the way as a trainer and speaker. Your posture, what you’re doing with your hands and eye contact are three critical nonverbal tools to master, she outlines. People buy from people, and not from companies, she adds. They are looking for people they can emotionally connect with. “Don’t pack in a lot of words,” Amy advises. “Ask more questions like, ‘Tell me about X?’ They answer. Then you say, ‘Can you tell me more about X? And about this?’ Stay with the client. Ask ‘why’ multiple times. You are gaining knowledge. Don’t flip right to the solution. Sit with the client more to really discover what’s happening. All value is what really matters to the client; it has nothing to do with you. We need to listen more on that.” Bonus: Amy outlines a number of sales-killing words we typically say and write. “Just checking in…” and “Just following up…” are, well, “just” two of them!

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