Unofficial Partner Podcast

UP448 The 2025 Predictions Episode: 17 Experts, 35 Trends, 25 minutes


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Dame Tracey Crouch on the Football Regulator
Kieran Maguire on Richard Masters 
Fiona Harold on golf's big merger
Jason Siegel on VR
Jenny Mitton on rugby
Steve Martin on brands
Jo Redfern on gaming formats
Nic Coward on India
Rich Johnson on single location challengers
Nathan Homer on Rwanda and Albania
Professor Simon Chadwick on Morocco
Maggie Murphy on entitlement of Lionesses fans
Siddharth Raman on rights holders as digital platforms
Andrew Umbers on mega agencies
Beth Barrett-Wild on the first million pound woman cricketer
Simon Heap on the return of fun
Andy Meikle on monetisation models

Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry.
To join our community of listeners,
sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartner

We publish two podcasts each week, on Tuesday and Friday.

These are deep conversations with smart people from inside and outside sport.

Our entire back catalogue of 400 sports business conversations are available free of charge here.

Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify, Google, Stitcher and every podcast app.

If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.



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Unofficial Partner PodcastBy Unofficial Partner

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