BRAVE Southeast Asia Tech: Singapore, Indonesia, Vietnam, Philippines, Thailand & Malaysia Startups, Founders & Venture Capital VC (English)

Viktor Kyosev: Navigating Startup Failure, Greenhouse Founder to Docquity Chief of Staff & Southeast Asia Startups Integrity Risks - E535


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Viktor Kyosev, Chief of Staff at Docquity, and Jeremy Au discussed:

1. Navigating Startup Failure: Viktor shared his experience as a founding team member of Greenhouse, a premium coworking space startup in Indonesia. Faced with declining performance during the COVID-19 pandemic, the company went through layoffs and failed pivots before he made the difficult decision to shut down operations. He reached consensus with co-founders and investors, stressing the need for clear decisions and good communication with all involved. The closure process, prolonged by Southeast Asia’s regulatory hurdles requiring up to five years for dormancy and proper shutdown, highlighted the challenges of operating in emerging markets.

2. Greenhouse Founder to Docquity Chief of Staff: Following Greenhouse’s closure, Viktor joined Docquity as Chief of Staff, and leveraged relationships built while Docquity was Greenhouse’s largest customer. He shaped his role based on his entrepreneurial background, given the trust between both sides. The transition from founder to employee required him to adapt to organizational dynamics, build internal credibility, and lead without formal authority. He highlighted the challenge of managing his ego and shifting focus from individual decision-making to team-oriented contributions by aligning with larger organizational goals and applying lessons from his startup experience.

3. Southeast Asia Startups Integrity Risks: They examined how competitive pressures and Southeast Asia’s complex regulatory environment create opportunities for ethical compromises. Viktor discussed how unchecked ambition and overconfidence can lead founders to bend rules, especially when faced with financial constraints or performance targets. He also emphasized that long-term success depends on strong governance, trust with investors, and adherence to ethical boundaries. His experiences underscored the importance of balancing innovation with integrity to maintain sustainable growth.

They also discussed the role of external-facing positions in building strategic networks, the impact of serendipity in career transitions, and how understanding personal insecurities can help leaders navigate challenges and maintain resilience.

Watch, listen or read the full insight at https://www.bravesea.com/blog/viktor-kyosev

Get transcripts, startup resources & community discussions at www.bravesea.com

WhatsApp: https://whatsapp.com/channel/0029VakR55X6BIElUEvkN02e

TikTok: https://www.tiktok.com/@jeremyau

Instagram: https://www.instagram.com/jeremyauz

Twitter: https://twitter.com/jeremyau

LinkedIn: https://www.linkedin.com/company/bravesea

English: Spotify | YouTube | Apple Podcasts

Bahasa Indonesia: Spotify | YouTube | Apple Podcasts

Chinese: Spotify | YouTube | Apple Podcasts

Vietnamese: Spotify | YouTube | Apple Podcasts

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BRAVE Southeast Asia Tech: Singapore, Indonesia, Vietnam, Philippines, Thailand & Malaysia Startups, Founders & Venture Capital VC (English)By Jeremy Au

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