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Vivek George is a founding member and chief catalyst at Yuti Co-op, a sustainable marketplace that is owned by its workers and community. As a company, its mission is to help consumers by giving them a sustainable alternative that they can access and afford. In our conversation, Vivek breaks down the principles that Yuti Co-op was founded on and gives a detailed account of how multi-stakeholder companies like Yuti Co-op can address issues around sustainability, democracy, and inequality.
For full show notes, visit: https://www.lifteconomy.com/blog/vivek-george/
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Join our fall cohort of the Next Economy MBA, beginning September 30th! Join an alumni community of 700+ entrepreneurs, activists, and artists working to transform our economy for the benefit of all life. Plus, save 20% on tuition when you register before August 11th, 2025.
Learn more ➡️ http://lifteconomy.com/mba
Current federal policy decisions are affecting businesses and workers in our community in big ways. Actions like the recent tariffs and funding freezes have real-world consequences. American Sustainable Business Network (ASBN) is collecting stories to push for smarter, more sustainable policies.
Add your voice to the movement: https://bit.ly/ASBNTellYourStory
Support the show
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Vivek George is a founding member and chief catalyst at Yuti Co-op, a sustainable marketplace that is owned by its workers and community. As a company, its mission is to help consumers by giving them a sustainable alternative that they can access and afford. In our conversation, Vivek breaks down the principles that Yuti Co-op was founded on and gives a detailed account of how multi-stakeholder companies like Yuti Co-op can address issues around sustainability, democracy, and inequality.
For full show notes, visit: https://www.lifteconomy.com/blog/vivek-george/
Send us a text
Join our fall cohort of the Next Economy MBA, beginning September 30th! Join an alumni community of 700+ entrepreneurs, activists, and artists working to transform our economy for the benefit of all life. Plus, save 20% on tuition when you register before August 11th, 2025.
Learn more ➡️ http://lifteconomy.com/mba
Current federal policy decisions are affecting businesses and workers in our community in big ways. Actions like the recent tariffs and funding freezes have real-world consequences. American Sustainable Business Network (ASBN) is collecting stories to push for smarter, more sustainable policies.
Add your voice to the movement: https://bit.ly/ASBNTellYourStory
Support the show
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