Voice Marketing with Emily Binder

By Emily Binder

Get better at marketing in just a few minutes. This show features insights and tips for business leaders and entrepreneurs on marketing, branding, innovation, and startups. It includes voice / AI a

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1313 ratings

FAQs about Voice Marketing with Emily Binder:

How many episodes does Voice Marketing with Emily Binder have?

The podcast currently has 755 episodes available.

Voice Marketing with Emily Binder episodes:

May 17, 2022 5 Tools and Process to Make Your Short Podcast or Flash Briefing
Tools I use to make this mini pod (not sponsored):
1) Evernote: Jot down ideas for podcast topics. Use bullet points. Research a couple stats or add a story later. Put your script or outline then do at least two takes to distill the information.
2) Microphone: Shop my podcast microphone Amazon Idea List here. Watch my review and podcast gear setup: Video: Best Podcast Mic: Blue Yeti vs Shure SM7B. TOTAL Setup
3) GarageBand or Audacity (both free)
4) Podcast host: I like Acast. Promo: Get a $25 Amazon gift card when you sign up for a year of podcast hosting with Acast Open’s Influencer Plan here.
5) Audiogram tool: I use GetAudiogram.com - thanks Neal.
Book a marketing consultation: emilybinder.com/call.

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6min
May 13, 2022 How to Have a 100% Success Rate in Online Dating: Voice Memos
This episode accidentally got recorded in mono. Oops. On with the show: We have 3,633 emojis available to us because we're trying so hard to inject meaning, tone, and body language into text based communication. Hear a true story of my friend's 100% success rate in online dating by sending voice memos on Hinge. Plus, the research behind why you should opt for phone or video over email or text when looking for deeper connection and avoiding misunderstandings. Enjoy this show? Leave a review on your podcast app - links here: https://emilybinder.com/flash-briefing/. Shout to the Asana product team for adding easy voice note uploads with transcription.
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5min
April 29, 2022 Your Perfect Elevator Pitch: Two Tips
Two tips to distill your product or service into a 30-second elevator pitch. Don't monologue! Find out why a shorter explanation is more effective than a long one when it comes to making your pitch more conversational. Bonus tip: use a unique phrase that is informative yet incites curiosity, such as "muscle confusion" or "embedded finance" or "hands-free homepage." Enable this podcast as an Alexa Flash Briefing: Enable "Voice Marketing with Emily Binder" then say "Alexa, Flash Briefing." Listen for a 10% off promo code valid this month to book a marketing consultation with me at emilybinder.com/call.
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4min
April 19, 20223 Speaking Tips: Difference Between Tone, Pitch, and Inflection with David Binder
In this special episode, my brother explains the difference between tone, pitch, and inflection to help you improve your voice. In 2017, Yale did a study that confirmed that your voice can change your life. They found that what makes you believe someone, like someone, and trust someone is the sound of their voice.

Last episode we talked about the 7-38-55 rule (listen here): only 7% of all communication is done through verbal communication (the words), whereas the nonverbal component, such as tonality of our voice and body language, comprise 38% and 55% respectively.

Three tips to improve your voice:
Speak on the exhale, not the inhale
Find your maximum resonance point (Vanessa Van Edwards video here)
Speak at a moderately fast pace (195 words per minute) - slow talkers are perceived as less intelligent and credible (around 100 WPM)

About the guest:
David Binder joined the Detroit Symphony Orchestra as Second Trombone in September 2015 and also regularly performs with the Chicago Symphony Orchestra, the Grand Teton Music Festival, the Detroit Chamber Winds and Strings, and Music of the Baroque (Chicago). He previously served as Co-Principal Trombone of the Finnish National Opera in Helsinki, Finland for three seasons. Since 2020, David is the founder and chief audio engineer Prestige Recording Services, a professional audio and video recording production company. More at davidbinder.net.

Subscribe free / rate and review this podcast: https://emilybinder.com/flash-briefing/

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5min
April 14, 2022The 7-38-55 Rule for Better First Impressions
What's the most important component in making a good first impression? It's not just about saying the right words. your tone of voice and body language actually matter MUCH more. According to the 7-38-55 formula, nearly 40% of a person’s attitude is conveyed vocally through tone and inflection.

The 7-38-55 Rule indicates that only 7% of all communication is done through verbal communication, the words we speak. The nonverbal components make up the other 93%: It's 38% tone of voice and 55% from the speaker's body language and facial expressions.

Related: tweet about Brainfeel and TikTok audio memes. "Welcome to the era of the audio meme, when replicable units of sound are a cultural currency as strong as — if not stronger than — images and text." -Charlotte Shane, NYT

Links mentioned:
-Why we don't like the sound of our own voice: My conversation with bestselling author and podcast host Dr. Daniel Crosby: Emily Binder - The Future of Voice - Standard Deviations Podcast episode 113
-YouTube video: mastering breath for voice: Audrey Coyne: Opera Singer TRICKS to Have a MORE Attractive Voice.

*These show notes were updated 5/16/2024.

My podcast tools:
Record: emilybinder.com/riverside
Edit with AI: emilybinder.com/descript
Gear: beetlemoment.com/gear

Hire me:
Speaking: emilybinder.com/speaking
Coaching call: emilybinder.com/call

Connect:
This podcast | My website | Beetle Moment Marketing | LinkedIn | X | Instagram | TikTok | YouTube | Email updates

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6min
April 05, 2022 The Perfect Length for a Podcast
What is the perfect length for a podcast? Audience attention span in general is anywhere from 7 minutes to 20 minutes, but rarely more. The 7-minute attention span stat (for any medium, including a speech) comes from 100 Things Every Presenter Needs To Know About People by Susan Weinschenk. However, according to WeEditPodcasts, the attention we give podcasts is like the attention we give lectures, which is about 20 minutes. Plus, hear results of a poll conducted amongst you (my listeners) about the length of this show. (Got it, you don't love 1-minute episodes.) Join me at Jolt Conference in May: "One of the Best Financial Advisor Conferences to Choose from in 2022" via Michael Kitces. At Jolt: learn how to build and engage your audience at "Modern Strategies for Maximum Reach and Impact" on 5/5. I’ll be speaking alongside some of the best in marketing and voice. My panel includes Taylor Schulte, CFP®, Alex Cavalieri, Matt Halloran, Influence Accelerator, and David Armstrong. Stacked. Listen for a promo code to register at joltconference.com! May 4-6, 2022 in Las Vegas.
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5min
March 31, 2022 The Realist
The pessimist complains about the wind...
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1min
March 22, 2022 From the Pampers to the Depends: How to Build a Successful Brand Longterm
Why does McDonald’s give away toys with Happy Meals? Because brand affinity is built over years by multiple touches and experiences. And the younger you start, the more likely you are to form a lifelong customer. This marketing strategy applies for a low cost item like a Big Mac and fries. But it’s 300x more important for a considered purchase (like hiring a financial advisor or buying a car or house). Hear how Ritholtz Wealth Management became the most successful marketers in finserv without advertising. Check out the new blog post: From the Pampers to the Depends: Content Marketing + Time = Brand Success. Get email updates: emilybinder.com/email
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5min
March 15, 2022 Don't Beware the Ides of March or a 12% YTD Market Drop
Today is day 50 of the trading year 2022. Here's the real history behind the Ides of March (March 15). Here's Ryan Detrick's tweet about the history of day 50 (U.S. markets only down more than 12% in three other year, but there is good news the rest of those years).
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4min
March 07, 2022 I Love Gen X Men - Spotify for Podcasters DEEP Data
Spotify for Podcasters offers unprecedented insights into who's listening to your show. Find out you audience's age, gender, location, and music preferences. Here's what I learned about you (Spotify listeners of this show). Check out the visual charts in this LinkedIn post. See your own podcast analytics at https://podcasters.spotify.com/. Want to join me at ""One of the Best Financial Advisor Conferences to Choose from in 2022" according to Michael Kitces? Las Vegas: May 4-6, 2022: Register at joltconference.com. Listen for the Jolt Conference promo code! Thanks to Robert Sofia and Cici Prsha from Snappy Kraken for organizing. Enjoy this show? Rate/review/subscribe free to Voice Marketing with Emily Binder wherever you listen (podcast app or Alexa Flash Briefing): emilybinder.com/podcast
Hosted on Acast. See acast.com/privacy for more information.
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5min

FAQs about Voice Marketing with Emily Binder:

How many episodes does Voice Marketing with Emily Binder have?

The podcast currently has 755 episodes available.

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Voice Marketing with Emily Binder

FAQs about Voice Marketing with Emily Binder:

How many episodes does Voice Marketing with Emily Binder have?

Voice Marketing with Emily Binder episodes:

FAQs about Voice Marketing with Emily Binder:

How many episodes does Voice Marketing with Emily Binder have?

More shows like Voice Marketing with Emily Binder

Founders

The Morgan Housel Podcast

Do Business. Do Life. — The Financial Advisor Podcast — DBDL