Wag Out Loud

Wag Out Loud

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Wag Out Loud episodes

  • Safe & Healthy Essential Oils for Your Dog
    Hello Dog Lovers!  Are you up for learning something new today?  I am so thrilled to have my friend Dawn Celapino with us, and she is the owner of Leash Your Fitness, the only company where your dog is your fitness partner for every outdoor activity!   Dawn started studying natural living when her dog was diagnosed with a brain tumor and since then has been on a mission to help dogs and their parents live healthier lives through movement and living a chemical free life! 
    Can you first explain what exactly are essential oils?
    Aromatherapy benefits humans both physically and psychologically. But the essential oil blends and aromatherapy products we use ourselves … might not produce the same reaction in our dogs, right?
    I know a question that comes up quite a bit is are Essential Oils safe for dogs.  How do you answer that?
    Who do you recommend we speak with before using essential oil for our dogs?  People like you and holistic vets only?
    Are all essential oils extracted from plants?
    What conditions can they treat?
    How are they used?
    Which are safe and which are not?
    How can you tell if your dog does have a bad reaction to an oil?
    Because our dogs have a sense of smell hundreds of times more sensitive than ours, do oils always need to be diluted? 
    How would our dog act if they don’t approve?
    I’ve heard that to reduce the chances of sensitivity and organ toxicity, we should generally use an oil for no more than two weeks and then provide a rest period. Do you agree?
    Which oils are your favorites for dogs?
    If someone has never used oils with their dogs, which one or two do you recommend starting with?
    Are there certain dogs that should not be exposed to essential oils?
    How can we be sure that we are getting high quality oils?
    When did you first learn about the benefits of using essential oils?
    And you clean with essential oils, right?
    Dawn, where can everyone find out more information about you?
    Leash Your Fitness. https://www.leashyourfitness.com/ 
    Essential Oils:  https://www.leashyourfitness.com/essential-oils/
    FB and IG: @leashyourfitness
    We appreciate our sponsor: Club DIG
    Thanks for Listening!
    Thanks so much for tuning in again this week. Have some feedback you’d like to share? Leave a note in the Bark About it section. Or you can click on the social media buttons to share an episode.
    Special thanks to Dawn for being on the show. Catch you next time!
    Also, don’t forget to Subscribe for FREE and please leave a review: Apple Podcasts | Android | Spotify I Stitcher I iHeartRADIO
    “The Wag Out Loud pawdcast is supported by listeners like you! The show started as a passion project that would help all of us make well-informed decisions for our dogs’ health and well-being. After many amazing guests, intriguing topics and incredible feedback, the WOL pawdcast is hitting a nerve. If you are interested in having your dog live healthier and longer and are finding value in this show, why not contribute to the show’s success? It would not be possible to consistently produce a quality show without the listener support that is received. Thanks to all of the dog lovers out there!”
    28 min
  • Myths Busted: The Truth About HPP
    Welcome Dog Lovers!  Our very special guest today is Nicole Lindsley, who is the owner of Steve's Real Food, a raw pet food company that provides pet food made from fresh whole foods in order to mimic the ancestral diet. Nicole's focus is on developing programs to help educate retailers and pet parents about the benefits of a raw, whole food diet.  
    Nicole, could you start by sharing with us what is High Pressure Processing or HPP?
    Nicole, you are a HPP advocate, but HPP is controversial.  Some view it as an effective way to eliminate disease-causing bacteria while having only minimal effect on the integrity of the finished product.  Yet others believe raw foods that have undergone HPP have been altered to the point they can no longer be considered raw.  What are your thoughts?
    Why did Steve’s Real Food decide to use HPP? 
    How long have you been using HPP?
    What has the feedback been from your long-time clients?
    Does this add to the cost of your products?
    Can you walk us through the actual process?
    Does HPP effect the nutritional qualities, taste, sight or smell of the food?
    Those opposed to HPP argue…Proteins are denatured, some beneficial bacteria may also be destroyed, it can’t protect the food against recontamination after processing.  Thoughts?
    You’ve conducted extensive nutrient testing on HPP raw meat diets and non-HPP raw meat diets.  What have your findings been?
    And what about your testing for enzymes?  What were the results?
    Are more and more companies adding HPP as a manufacturing step?
    Do you believe that the FDA will ever change its position on raw diets being more prone to pathogens?
    Nicole, can you briefly tell us about Steve’s and what makes your products different from others on the market?
    Is your team working on anything new?
    Where can people find your products? https://www.stevesrealfood.com/
    Social Media:  FB and IG: @stevesrealfood
    We appreciate our sponsor: Cannanine Be sure to use the code WAG20 for 20% Off + Free Shipping. And that all comes with a 100% Money Back Guarantee.
    Thanks so much for tuning in again this week. Have some feedback you’d like to share? Leave a note in the Bark About it section. Or you can click on the social media buttons to share an episode.
    Special thanks to Nicole for being on the show. Catch you next time!
    Also, don’t forget to Subscribe for FREE: Apple Podcasts | Android | Spotify I Stitcher I iHeartRADIO
    “The Wag Out Loud pawdcast is supported by listeners like you! The show started as a passion project that would help all of us make well-informed decisions for our dogs’ health and well-being. After many amazing guests, intriguing topics and incredible feedback, the WOL pawdcast is hitting a nerve. If you are interested in having your dog live healthier and longer and are finding value in this podcast, why not contribute to the show’s success? It would not be possible to consistently produce a quality show without the listener support that is received. Thanks to all of the dog lovers out there!”
    29 min
  • Holding Their Paw to the End
    Welcome Dog Lovers!  Today’s guest is a CHANGE-agent of magnitude for the animals of the world. I’m honored to have Dr. Andi Harper with us who is an internationally acclaimed animal communicator, certified animal chiropractor and facilitator.  With a global animal communication/facilitation business, Dr. Andi inspires her clients to create magic in their life and with their animals.
    Dr. Andi, I’m not sure if anything else compares to saying goodbye to a loved one.  But when that time comes for our dogs, I think it’s even harder because most of the time WE are the ones who have to make the ultimate decision of when that time will be.  But you advise us to think ahead and be better prepared right?
    I know that you are a fan of people empowering themselves to know their animals, including what they will and won't do at the end of life. What does that look like?
    Will you spend every last dime?
    Will you try every treatment out there?
    Will you be present and allow your dog to choose when they would like to pass?   
    Will you ask your dog questions to get the energy of what they require? 
    Thinking back on those hard decisions I’ve had to make with my dogs, I think I waited too long and in hindsight might have selfishly prolonged the decision. Is that common?
    How Do I Know When the Time Is Right for My Dog?
    I’ve heard the advice of writing down the 5 favorite things that your dog loves to do (chasing a ball, greeting you at the door, following you around, eating, playing with other dogs, etc).  And if any of those activities are declining or difficult, they are telling us, without having to say it verbally, that they may be in the final steps of their journey. Do you agree with that?
    Should we record our observations?
    I have to imagine that someone going through their last phase with their dog, in a state and fear and guilt, that they might fixate so much in the future and actually ignore today with their dog.  That they should be living in the moment?
    I know that there’s such a thing as pet hospice care that bridges the time between the point an owner decides to no longer pursue a cure and the moment the pet passes on.  Do you have any experience with this?
    https://animalmagiccare.com/
    Dr. Andi’s World podcast
    Dr. Andi on Social Media:
    FB @drandiharper
    IG @drandisworld
    We appreciate our sponsor: Frankie – The BIGGEST DogThat Ever Was. Be sure to use the code WAG for 10% Off of your copy.
    Thanks so much for tuning in again this week. Have some feedback you’d like to share? Leave a note in the Bark About it section. Or you can click on the social media buttons to share an episode.
    Special thanks to Dr. Andi Harper for being on the show. Catch you next time!
    Also, don’t forget to Subscribe for FREE: Apple Podcasts | Android | Spotify I Stitcher I iHeartRADIO
    “The Wag Out Loud pawdcast is supported by listeners like you! The show started as a passion project that would help all of us make well-informed decisions for our dogs’ health and well-being. After many amazing guests, intriguing topics and incredible feedback, the WOL pawdcast is hitting a nerve. If you are interested in having your dog live healthier and longer and are finding value in this podcast, why not contribute to the show’s success? It would not be possible to consistently produce a quality show without the listener support that is received. Thanks to all of the dog lovers out there!”
    0 min
  • Feeding Dogs with Health Challenges
    Welcome Dog Lovers!  Today we have Dr. Oscar Chavez, Chief Medical Officer and founding executive at JustFoodForDogs LLC on the show with us again.  The daily mission of JustFoodForDogs is to help as many pets as possible live longer, healthier lives through proven, balanced, whole food diets.  Dr. Chavez is a veterinarian and business executive with a progressive career founded upon a solid commitment to pet advocacy, integrity, education, and sound veterinary principles.
    If you haven’t listened to the previous episode that Dr. Chavez was on, be sure to check it out.  He shared great information on the Evidence-based Research on Fresh Food for Dogs.
    I am so thrilled to hear that you guys have convinced many vets to suggest your food to their clients and even sell JustFoodForDogs in their practices.  Yay!  Tell us how you started this business model and what has been the reaction from veterinarians?
    So, do they just carry the Vet Support formulas or the standard recipes as well?
    Dr. Chavez, how much nutritional training does the typical person going through vet school get?
    It’s great to know that you guys are offering continuing education events for veterinarians with CE credits.  And you also offer downloadable documents that vets and their teams have access to as well?
    Can you tell us more about the custom and prescription diets?
    What health issues are most common that your custom feeding plans can address?
    Is a blood panel needed?
    And how about you tell us about the various supplements that you offer?
    You have some store fronts as well, right?
    And you guys offer free consults right?
    Can you give us any success stories from either vets that have suggested your food and/or from dogs benefiting from your custom meals?
    JustFoodForDogs
    JustFoodforDogs is offering an amazing discount to our Wag Out Loud listeners.  Use code WOL50 when ordering for the first time on the JustFoodForDogs website and get 50% off for orders up to $25.  That is such a great deal!
    Social Media: @JustFoodForDogs
    Dr. Chavez’s book: Big Kibble: The Hidden Dangers of the Commercial Pet Food Industry and How to Do Better by Our Dogs 
    We appreciate our sponsor: Cannanine Be sure to use the code WAG20 for 20% Off + Free Shipping. And that all comes with a 100% Money Back Guarantee.
    Thanks so much for tuning in again this week. Have some feedback you’d like to share? Leave a note in the Bark About it section. Or you can click on the social media buttons to share an episode.
    Special thanks to Dr. Chavez for being on the show again. Catch you next time!
    Also, don’t forget to Subscribe for FREE: Apple Podcasts | Android | Spotify I Stitcher I iHeartRADIO
    0 min
  • How to Treat Your Dog Holistically & Successfully
    Hello Dog Lovers! I am so honored to have America’s Favorite Veterinarian,  Dr. Gary Richter on the show! He has been practicing veterinary medicine in the San Francisco Bay Area since 1998 and is certified in acupuncture, chiropractic, and Western herbology. Dr. Richter’s practice focuses on the benefits of conventional and holistic treatment methods for the preventative and therapeutic care of pets as well as educating professionals and pet owners on the benefits of integrative care. He was named Holistic Veterinarian of the Year for 2019 by the American Holistic Veterinary Medical Association, is currently the President of the American College of Veterinary Botanical Medicine, and is a founding member of the Veterinary Cannabis Society.  And Dr. Richter is also a #1 Amazon Best-Selling author of the book, The Ultimate Pet Health Guide.  
    Dr. Richter could you start the conversation with the difference between holistic and conventional veterinary medicine?
    Is it more cost effective than traditional?
    Are the words holistic, alternative and integrative all interchangeable?
    If a holistic practitioner is interested in working on the whole animal, so keeps in mind not only the medical history, but also genetics, nutrition, environment, family relationships, stress levels, and other factors, is more time usually spent with a holistic veterinarian vs a conventional?
    So, your practice uses both conventional and holistic modalities?  What circumstances for each?
    What are some reasons why ppl should consider holistic treatments for their dogs?
    Since people are a lot more educated about alternatives now, and holistic veterinary medicine is becoming more accepted and mainstream, are you finding that more and more veterinarians are interested in this type of approach and are continuing their education?
    How would you address comments from people who say that holistic medicine is woo woo and not backed by true science?
    Even some strictly conventional vets argue that there aren’t really any studies on these therapies and that they don’t see many articles in mainstream veterinary journals.  How would you respond?
    Would you agree that the foundation to health is nutrition? 
    What do you recommend when it comes to feeding our dogs?
    How about supplements?
    Can you share the different types of holistic therapies and how they benefit our dog’s health?
    Do many people turn to holistic therapies as a last resort?  That maybe western medicine could not heal their dog’s illness?
    Can you share some success stories of patients that have benefited with holistic medicine?
    What is your position on vaccines?
    How have you seen that cbd enhancing the lives of dogs?
    What does the future hold for holistic veterinary medicine? 
    Are more integrated practices offering even more treatments or are they sticking to their current offerings?
    What’s the best way to find a holistic veterinarian?
    https://drgaryrichter.com/
    Social Media: @ultimatepetnutrtion
    Resources mentioned by Dr. Richter:
    https://mypetthrives.com/
    https://holisticvetcare.com/
    https://www.ahvma.org/
    We appreciate our sponsor: Cannanine Be sure to use the code WAG20 for 20% Off + Free Shipping. And that all comes with a 100% Money Back Guarantee.
    Thanks so much for tuning in again this week. Have some feedback you’d like to share? Leave a note in the Bark About it section. Or you can click on the social media buttons to share an episode.
    Special thanks to Dana for being on the show. Catch you next time!
    Also, don’t forget to Subscribe for FREE: Apple Podcasts | Android | Spotify I Stitcher I iHeartRADIO
    0 min
  • This Everyday Action Could Be Harmful to Your Dog
    Hello Dog Lovers!  I am excited to have Breanna Price on the show.  She is on the marketing team at AlphaPaw and specializes in digital content creation and influencer partnerships. Creating an Instagram for her Cavalier King Charles Spaniel, Luna, is what ultimately led her to this career and her passion for working with animals. 
    While we enjoy having our dogs sitting up with us and maybe even sleeping in our beds, what effect does the action of jumping up and down onto the couch or bed have on your dog’s muscles and joints? 
    What type of injuries are most common as a result of jumping on and off of furniture?
    What about for overweight dogs?
    Are there certain breeds that are more prone to injury? 
    And I imagine for people who constantly pick their dog up to put on or take down from furniture, that you’re stressing your own back in the process?
    We are talking about this because Breanna and her team at AlphaPaw are the makers of the PawRamp, which addresses this issue of dogs jumping on and off of furniture.  Breanna, why is the PawRamp better than stairs or even other ramps?
    What are the features?
    And how did it get rated the #1 Vet Recommended Dog Ramp?
    How did the company start? 
    How big of a dog can use the PawRamp?  Is there a weight restriction?
    What’s the best way to train a dog to use the PawRamp?
    How many sizes do you have available?
    And this is great to use when getting in/out of vehicles too right?
    And you also sell other accessories and supplements?  Can you tell us about those?
    AlphaPaw
    Be sure to use discount code WOL to receive 20% off!
    FB: @alphapawofficial
    IG: @AlphaPawLife
    We appreciate our sponsor: Dog is Good Use the coupon code DIGWAG2020 at checkout and you’ll get 15% off your entire first order. Wow! What a great deal!
    Thanks so much for tuning in again this week. Have some feedback you’d like to share? Leave a note in the Bark About it section. Or you can click on the social media buttons to share an episode.
    Special thanks to Breanna for being on the show. Catch you next time!
    Also, don’t forget to Subscribe for FREE: Apple Podcasts | Android | Spotify I Stitcher I iHeartRADIO
    0 min
  • No Gut, No Glory!
    Hello dog lovers! It’s going to be a fantastic show because we have the one and only Dana Scott with us today and she’s the Founder and Editor in Chief of Dogs Naturally Magazine and CEO of Four Leaf Rover, a high end natural supplement company. She also breeds award winning Labrador Retrievers under the Fallriver prefix. Dana has been a raw feeding, natural rearing breeder since the 90's and is a sought-after speaker and outspoken advocate for natural health care for dogs and people. Dana works tirelessly to educate pet owners so they can influence veterinary medicine and change current vaccine, food and preventive health practices.
    We’ve had Billy Hoekman from Answer’s Pet Food on the show and he said that 84% of the immune system is based in the gut. We really need to pay attention to this… So Dana, why don’t you start with why gut health is so important.
    Why do you think that the gut microbiome is considered the forgotten organ?
    What are the key functions of the microbiome?
    How do some diets contribute to inflammation and leaky gut?
    What is the best diet for a healthy immune system?
    Can you explain how healthy fats create a diverse microbiome?
    What are good sources of Omega 3s? and did you say that your team is working on a new product that will contain Omega 3s?
    And I what about fruits and veggies? How do they play into diet and enhance the microbiome?
    What is your thought on supplements to help boost the immune system? Particularly pro and prebiotics?
    So, the more diverse the good bacteria in the gut, the better. How many strains of good bacteria should dogs have in their gut?
    Besides a poor diet, what are some other things that can harm the microbiome?
    Once we have a healthy gut, what improvements might we see in our dog?
    In a perfect world, what is the right amt of protein, fat and carbohydrates that we should be feeding our dogs?
    Dogs Naturally Magazine
    Four Leaf Rover
    FB: @dogsnaturallymagazine, @fourleafrover
    IG: @dogsnaturallymagazine, @four_leaf_rover
    We appreciate our sponsor: Cannanine Be sure to use the code WAG20 for 20% Off + Free Shipping. And that all comes with a 100% Money Back Guarantee.
    Thanks so much for tuning in again this week. Have some feedback you’d like to share? Leave a note in the Bark About it section. Or you can click on the social media buttons to share an episode.
    Special thanks to Dana for being on the show. Catch you next time!
    Also, don’t forget to Subscribe for FREE: Apple Podcasts | Android | Spotify I Stitcher I iHeartRADIO
    0 min
  • Canines…Carnivores or Omnivores?
    Hello Dog Lovers!  We are in for a treat today as we welcome Johnna Devereaux to the show.  She is a Clinical Pet Nutritionist, Director of Nutrition & Wellness for Bow Wow Labs and the Owner of Fetch RI, a holistic pet supply store located in Richmond, Rhode Island. Johnna’s unique perspective and wealth of knowledge about dog nutrition and wellness empowers people to make educated decisions about their pet’s overall nutrition. Johnna has been featured as a Trailblazer in the pet industry by Pets+ Magazine and her store, Fetch RI, has been awarded "America's Coolest Pet Store" and “Best of Rhode Island” by Editor’s Pick and Reader’s Choice. Fetch RI has also been awarded “Top Dog” by Animal Print magazine. Johnna was also just named one of Pet Age Magazine's 2020 Women of Influence. 
    Johnna, are you here to set the record straight?
    Would you agree that although dogs would prefer meat, they can survive on whatever is available?
    Can you first talk about the classification of Carnivora and what it’s based on?
    Johnna, can you go through some of the physical features of why dogs are considered carnivores?  Like maybe their teeth, their GI tract and how they break down enzymes?
    What about omega-3s?  Don’t dogs need to get their omega 3s from meat?
    And are there amino acids that are only found in meat?
    What about vitamin D and taurine?  Do those need to come from meat?
    Some argue that mostly meat diets are higher in calories and make dogs overweight.  What are your thoughts?
    What’s your take on dogs fed a vegetarian or vegan diet?  Can they get all of the nutrients they need from a strictly plant-based diet or would some have to be supplemented?
    Should dogs have carbohydrates in their diet?
    What should be the optimal percentages of protein, fat and carbohydrates?
    Find Johnna: https://fetchri.com/
    FB & IG @fetchri
    FB & IG @bowwowlabs  
    https://bowwowlabs.com/    
    When ordering from BowWowLabs, use code of WOL5 for 5% off of your first order
    We appreciate our sponsor: Let’s Go Design
    Thanks for Listening!
    Thanks so much for tuning in again this week. Have some feedback you’d like to share? Leave a note in the Bark About it section. Or you can click on the social media buttons to share an episode.
    Special thanks to Johnna for being on the show. Catch you next time!
    Also, don’t forget to Subscribe for FREE: Apple Podcasts | Android | Spotify I Stitcher I iHeartRADIO
    0 min
  • Healing Points - How Acupuncture Can Heal Your Dog
    Welcome Dog Lovers!  I’m excited about today’s topic and our guest Dr. Katie Woodley.  Dr. Katie Woodley, BVSc, GDVCHM, cVMA, is the proud owner and expert holistic veterinarian of The Natural Pet Doctor.  She partners with pet parents to empower them with the necessary tools to help their beloved pets achieve optimal health through acupuncture, herbal medicine, nutritional plans and supplements that work for them.  She is a mobile practitioner but also offers telemedicine to work with pet parents who may not have holistic options available where they are to help any and all pets. 
    Let’s start with what is acupuncture and how does it work?
    What’s the difference between acupuncture and acupressure?
    Can only veterinarians treat animals with acupuncture?
    How do you know what areas of the body to treat?
    Do the needles hurt?
    What will my dog feel during a treatment?
    How long is a typical appointment?
    How does acupuncture complement veterinary care?
    Is acupuncture only for dogs with physical problems?
    What does acupuncture treat?
    What are some of the benefits of acupuncture?
    Are there any side effects from acupuncture?
    Do most dogs stay still for an acupuncture treatment?
    Does it actually relax them?  Do they sit still so the needles stay in?
    How long does it take for acupuncture to work?  When would one start seeing results?
    How often should a dog come in for treatment?
    What should someone bring for their first appointment?
    What is electroacupuncture?
    Can acupuncture help with behavioral issues?
    Do you think acupuncture for dogs is on the rise?
    What’s the best way to find an acupuncturist in your area?
    International Veterinary Acupuncture Society
    The College of Integrative Veterinary Therapies
    The American Holistic Veterinary Medical Association (AHVMA)
    How much does treatment typically cost?
    www.thenaturalpetdoctor.com
    970.672.0003
    And since Dr. Katie can do consults over the phone and that means with anyone in the world, she’s offering a 10% discount off of her services for any mentions of the Wag Out Loud Pawdcast. 
    We appreciate our sponsor: DOOG. Be sure to use the code WAG10 to receive 10% off of your order. 
    Thanks for Listening!
    Thanks so much for tuning in again this week. Have some feedback you’d like to share? Leave a note in the Bark About it section. Or you can click on the social media buttons to share an episode.
    Special thanks to Dr. Woodley for being on the show. Catch you next time!
    Also, don’t forget to Subscribe for FREE: Apple Podcasts | Android | Spotify I Stitcher I iHeartRADIO
    0 min
  • Evidence-based Research on Fresh Food for Dogs
    Welcome Dog Lovers!  Today I am thrilled to have Dr. Oscar Chavez, Chief Medical Officer and founding executive at JustFoodForDogs LLC.  Their daily mission is to help as many pets as possible live longer, healthier lives through proven, balanced, whole food diets.  Dr. Chavez is a veterinarian and business executive with a progressive career founded upon a solid commitment to pet advocacy, integrity, education, and sound veterinary principles.
    Why does JustFoodForDogs go to such great lengths and financial backing of these studies?
    Dr. Chavez, when was the company started and why did you start a new research advisory board?
    Who is on the advisory board?
    Why did Just Food for Dogs decide to put so much money behind this research?
    Let’s talk about the first study that as done with the Western University of Health Sciences College of Veterinary Medicine and the University of California, Davis.  What was the premise of that?
    What were the findings?
    So, what should people look for when buying dog food? 
    And JustFoodForDogs is also the only fresh whole-food company to publish digestibility studies in a peer reviewed journal is that right?  What were the findings of that digestibility study?
    How many foods were tested?
    And I understand that a second digestibility study is scheduled to be completed later this year?
    What is the JustFoodForDogs business model?  Where can people buy your products?
    JustFoodForDogs
    Social Media: @JustFoodForDogs
    The mycotoxin study
    The digestibility article
    Dr. Chavez’s book: Big Kibble: The Hidden Dangers of the Commercial Pet Food Industry and How to Do Better by Our Dogs 
    We appreciate our sponsor: ParsleyPet . Be sure to use the code WAG at checkout to receive $50 off of the Nutritional Blueprint
    Thanks for Listening!
    Thanks so much for tuning in again this week. Have some feedback you’d like to share? Leave a note in the Bark About it section. Or you can click on the social media buttons to share an episode.
    Special thanks to Dr. Chavez for being on the show. Catch you next time!
    Also, don’t forget to Subscribe for FREE: Apple Podcasts | Android | Spotify I Stitcher I iHeartRADIO
    0 min

About Wag Out Loud

From the publisher's feed

The Wag Out Loud pawdcast started as a passion project that would help all of us to be the BEST advocates for our dogs’ health and wellness. After many amazing guests, intriguing topics and incredible feedback, the WOL pawdcast is hitting a nerve with dog lovers all over the world.