Jeff Dodds, the CEO of Formula E is today's guest, fresh off the back of his Miami trip with a load of BIG celebrities and content creators to hit a new audience for the sport. We talk all about that and lots more!

Close combat racing keeps fans guessing the winner.

Charity initiatives can enhance the sport's image.

Innovative marketing can attract new audiences.

Influencers can significantly impact motorsport's reach.

Cultural success can be measured beyond just numbers.

The thrill of racing can be shared with non-professionals.

Personal growth is essential for long-term success.

Balancing competition and recovery is crucial for performance.

Recognizing potential in others is a key leadership trait.

Work-life harmony is more important than balance.

Chapters

00:00 Jeff's early Years and Background

03:03 Understanding Formula E: The Basics

05:47 The Unique Experience of Formula E Races

09:04 Formula E's Current Status and Future Potential

11:58 Jeff's Journey to Formula E Leadership

14:52 First Impressions and Initial Challenges

18:05 Setting Priorities as CEO

21:14 Work-Life Balance in Motorsport Leadership

24:11 Jeff's Leadership Style and Company Culture

26:50 The $250,000 Bet and Its Implications

27:20 Charity and Community in Motorsport

28:59 Innovative Marketing Strategies in Racing

30:52 Creators and Celebrities in Racing

32:49 The Impact of Influencers on Motorsport

36:04 Future Goals and Ambitions in Motorsport

38:37 Life Lessons from Competitive Sports

45:30 Personal Reflections and Fears

A MotorMouth Media Production

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