The NHL All-Star Game is this weekend, so it's a perfect time to reevaluate it. The ASG is not for casual fans so how do you properly market it? How do you grow the game when you are anti-fun? Nick Zararis and Jess Belmosto are here to turn back in time to revisit the history of All-Star Games and pitch ideas for how to improve it. *hint hint* MIC IT UP.

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