WebmasterRadio.fm

How to Generate a Flood of Inbound Leads and Position Yourself as a Leading Authority By Fully Leveraging the Power of the 2nd largest Search Engine....YOUTUBE! James Martell welcomes Desmond Soon and Jason Mojue from Tube Your Own Horn Inc. to discuss.

New Google search console users who signed up for the service between June 21 and July 10, 2017 might notice that the data associated with those twenty days has gone missing.

Greg Stirling covered the Future of Retail report  from Walker Sands which notes that - 19% of consumers made a purchase using a voice controlled device in the last 12months. - Millenials however 37% always or often shop online using voice controlled devices.- 43% of this group made a purchase using voice in the last twelve months. - 80% of all surveyed said they had not made a voice powered purchase and - 48% said they were unlikely to ever do so

Message with Customers in Google My Business

Rand Fishkin Retiring! Early next year Rand Fishkin is stepping back from his role with the company he and his mother Gillian Muessig founded 16 years ago. Rand started SEOMoz back in 2002 and stepped down as CEO in 2014 to be replaced by current CEO Sarah Bird. Rand will remain Chairman of the Board and will assume the volunteer role of Moz Associate. 

Plus, commentary on Battle for the Net – Day of Action and congrats to Danny Goodwin, the new Editor in Chief at Search Engine Journal!

Our Host Peggy Anne Salz wraps up our series showcasing UA experts and expertise with Aurelie Genet, Liftoff Mobile Hero and Mobile Marketing Lead at Trainline, the world’s leading independent digital rail platform - selling train tickets over 24 markets - that also offers a mobile utility app. Aurelie draws from her background working at a wide variety of mobile companies to highlight key differences in UA approaches depending on the app you have and the value you offer. She also deep-dives into how - and why - the boundaries between UA and CRM are blurring to create new opportunities and challenges for marketers as they seek to build trust and loyalty.

As thousands of websites plan a massive online protest to save Net Neutrality, including Twitter, Amazon, Reddit, Netflix, OK Cupid, Mozilla, Etsy, Kickstarter, and Vimeo.  CLBR  discusses this historic Internet-Wide Day of Action to Save Net Neutrality and what it means.

Our guest is Joshua Stager (@joshuastager) ‏policy counsel and government affairs lead at the New American Foundation’s Open Technology Institute.  Prior to joining New America, Stager was Sen. Al Franken’s law fellow on the Senate Judiciary Committee, where he focused on telecommunications, antitrust, commercial privacy, and surveillance policy. He was previously a legislative aide in the House of Representatives and an assistant editor at Congressional Quarterly.

10 Years of Marketing to Women with Social Media as Purse Strings begins its 6-part series looking back at the last 10 years. Purse Strings has been on the air and celebrates its 10th anniversary in October. We look back at the evolution of social media when it comes to marketing to women in the past decade.

Tim Barsness is joined by the CEO of Wallaroo Media Brandon Doyle. Wallaroo Media is a full-service digital marketing agency specializing in search engine optimization, social media management, content strategy, and digital PR. They have been in the business of helping local and nationwide companies succeed for over 6 years. Tim and Brandon talk about Wallaroo, what advice he has for others in internet marketing and the tremendous social following. Not to mention how to measure the ROI of your social media accounts in order to create value.

The hosts examine rumors around the Google Search Algorithm updates of late, the acquisition of Yellow Pages by Dex, the Google My Business Posts opportunity, a Mueller file, and more.

We continue our conversation with Janis Machala about how to seek early stage investing, because we just couldn’t get everything we wanted to hear from her into one episode. 

This week Janis gives us her take on trends in diversity and inclusion in founding teams, incubators, investment decisions, and why these are good things.

Alternate ways to raise capital. Broadway Angels – 75 women investors. Fifty of them carved themselves out of venture firms and said, ‘We’re tired of what goes on. We’re going to raise a seed fund and invest for gender and diversity. And we’re going to invest on our own account.”

Dush speaks with Cory Kupfer, author of the book, Authentic Negotiating:  Clarity, Detachment & Equilibrium – The Three Keys to True Negotiating Success & How to Achieve Them. Corey also  runs his own firm, Kupfer & Associates, PLLC, Corey is also the founder and president of a speaking, training and consulting company called Authentic Enterprises,  LLC, where he has helped negotiate and close significant business deals for himself and others.

David Szetela speaks with Ryan Moothart, a Sr. PPC Strategist at Portent, Inc. Ryan takes us through his recent HeroConf Los Angeles 2017 presentation entitled Executing a Successful Local PPC Strategy. Ryan explains how you can execute a winning local PPC strategy when there’s such little room for error.