WebmasterRadio.fm

WebmasterRadio.fm

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WebmasterRadio.fm episodes

  • ASO Shortcuts To Get Featured In Apple App Store
    How can you get featured in the Apple App Store? What is the best approach to pitch your app? When should you cut your price, or offer your app for free? These are a few of the topics our host Peggy Anne Salz explores with Steve P. Young, founder of Appmasters, the ASO and mobile growth consultancy helping app companies drive high volumes of downloads on a limited budget. Following the release of her latest ASO Practitioner’s Report with VentureBeat Insights, Peggy and Steve talk shop, discuss the takeaways of a few of his best-known blog posts and lift the lid on ASO tips and tricks you can use to move the needle on your app.
    30 min
  • How to Lead a Location Independent Lifestyle with with Internet Marketer and World Traveler Brian Walt. (ep.468)
    James Martell discusses How to Lead a Location Independent Lifestyle withInternet Marketer and World Traveler with Internet Marketer and World Traveler Brian Walt. 
    Brian Walt has spent the better part of the past 8 years in entrepreneur / startup marketing roles becoming an established thought-leader on communications, marketing, and travel.
    Passion for exploring the world has allowed him to lead a location independent lifestyle since 2013. He’s traveled to over 50 countries throughout the world with his family and draws from these experiences to become a better citizen and marketer.
    34 min
  • Hands-On Strategies, Tools, Best Practices, and Access To The Top Experts In Business & Marketing
    Today on Entrepreneur Effect Dush is Joined by Founder and Creator of the Amplify Live Experience Keith Yackey. After the loss of his mother when she was only 56 years old, Keith decided right then and there to live his life with no regrets. With that “No Regrets” mantra he started the business he was always wanting to start but was too afraid, which was investing in Real Estate. They talk about his upcoming Amplify Live Experience 2017 (click here for free tickets) in Las Vegas this August. It is a 3-Day Event that promises " Hands-On Strategies, Tools, Best Practices, and Access To The Top Experts In Business & Marketing"
    34 min
  • Danny Sullivan: After 21 Years it's Time For a Change
    Today on Webcology Jim is Riding Solo, well sort of. Kristine Schachinger sits in with Jim to talk about Google getting hit with a fine from the EU, and SearchEngineLand Founder and SMX Conference Chair Danny Sullivan Retiring.After 21 years running sites about and covering digital and search marketing, it’s time for a change for Danny Sullivan. He's becoming an advisor to Third Door Media, a shift from my position as chief content officer. Third Door Media is the company that he cofounded with the CEO Chris Elwell, VP of programming Chris Sherman and VP of sales Sean Moriarty. It publishes the Search Engine Land, Marketing Land, Digital Marketing Depot and MarTech Today sites and produces the SMX: Search Marketing Expo and MarTech conferences. European Union regulators slapped Google with a record €2.4 billion ($2.7 billion) antitrust fine on Tuesday, the latest broadside fired at big American tech companies doing business in the region. The European Commission found that the U.S. tech giant denied "consumers a genuine choice" by using its search engine to unfairly steer them to its own shopping platform. Regulators said that Google must change its behavior within 90 days or face additional penalties.
    49 min
  • Influencing Millennial Habits Through Effective Mobile App Campaigns That Build Trust
    Our host Peggy Anne Salz from MobileGroove talks about app marketing and advertising approaches that engage and influence Millennials with Marc Atiyeh, who leads leads Strategy at Clarity Money where he focuses on growth efforts across User Acquisition, Operations, Partnerships, and Marketing. Marc, a recognized Liftoff Mobile Hero for his UA expertise , discusses the art and science of UA,  the balance between creativity and data and the many effective ways marketers can reach and influence Millennials with app campaigns that boost loyalty and build trust.
    33 min
  • “Nobody Speak” Director Brian Knappenberger
    Today on Cyber Law Business Report Brian Knappenberger joins the show. Brian is an award-winning documentary director, producer, and writer whose credits span film and television. His most recent feature film, The Internet’s Own Boy: The Story of Aaron Swartz, premiered at the Sundance Film Festival and is the winner of the Writers Guild Award for Best Screenplay. In March 2016, a Florida jury returned a $140 million verdict in favor of Terry Bollea aka Hulk Hogan against Gawker Media for publishing a tape of him having sex with the wife of his best friend (shock jock Bubba the Love Sponge).  As the verdict forced Gawker into bankruptcy, it was discovered that the case had been funded by Silicon Valley billionaire Peter Thiel as a vendetta for past coverage of him and his personal life.
    55 min
  • Navigating The Sports Marketing Landscape
    Navigating The Sports Marketing Landscape as Tim Barsness is joined today by Dan Lobring, the managing director of communications for rEvolution. Dan leads the communications team and is responsible for delivering innovative PR, media relations and social media solutions to all rEvolution clients. From placements in the Wall Street Journal and CNN to connecting with niche sports bloggers, Dan’s approach delivers not only mass impressions, but the right impressions. rEvolution is a unique collective of marketing experts, built to move the needle for brands looking to leverage sports as a means to successfully achieve business goals. Navigating the sports marketing landscape requires experienced insiders, like those at rEvolution, who speak the language and make things happen.
    31 min
  • Talking with Early-stage Investor Janis Marchala
    Janis Marchala of Palladin Partners has been called the ‘Oracle of Startup mentoring and early-stage investing” which she has been doing since the mid-1990’s in Puget Sound. Along the way she founded Seraph Capital Forum to bring women angel investors front and center. Gillian and Anne talk with Janis about her experiences, observations and vision for early stage funding and what attracts her to invest.
    37 min
  • How Health and Wellness Impact How people Consume and Buy Products
    Dush speaks with Vince Parry, a 30-year veteran of the health and wellness communications industry and  founder of the Parry Branding Group, about how health and wellness impact how people consume and buy products. We also learn about his  branding process called The Goldilocks Process that is 3 steps to help companies how to develop a strong brand.
    30 min

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