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Bennet Kelley speaks about Ransomware with Brad Taylor – CEO of Proficio, a Managed Security Service Provider (MSSP) focused on changing the way organizations meet their IT security and compliance goals.

Brad has 20+ years experience in the enterprise software, security, and networking industry as a senior executive in sales, marketing, business development, acquisitions, operations, and venture capital.  He has built and managed multiple sales teams as a VP of Sales and assisted in two highly successful IPO’s with RSA Security (RSAS, now EMC) and ArcSight (ARST).  In addition, he has helped several companies get up and running to successful sales and market positions as a VP of Worldwide Sales / Marketing / Business Development for companies including eIQnetworks, SOA Software, and AirTight Networks.

Google widens Search Results from 500px to 600px which brings new Title length to 70char is +10-15 char (2-4 words) and new Desc length to 100char per line is +16-20 char per line (Still truncates the second line). Google has launched a mobile keyboard for both Android and Apple which allows both search and sharing native to the keyboard (wont have much of an impact unless/until it becomes widely used. Also, Google has a new mobile friendly testing tool.

Byron chats with Kurt Gray, an assistant psychology professor at the University of North Carolina, Chapel Hill and co-author of The Mind Club: Who Thinks, What Feels, and Why it Matters. Kurt has been named an APS Rising Star and was awarded the Janet Spence Award for Transformative Early Career Research. Through this research, Kurt and his co-author Daniel Wegner have discovered that that minds --- while incredibly important --- are a matter of perception. Listen in to learn more.

Chris Boggs and Frank Watson discuss New Title and Description Lengths for Google SEO in Search Results.  Google has increased the width of the search results for nearly all users (although they could roll it back at any time).

Google Search Queries With Commercial Intent Return More Ads In Results as Data from BrightEdge released reveals the impact of changes to Google’s recent ad layout on organic results. 

Plus:

Feds taking second look at Google search  

Google Webmaster Central Blog: Continuing to make the web more mobile friendly

6 Keyword Research Tools and Tactics You Might Not Have Tried  

The True Value of technical SEOs  

Google Redesigns Structured Data Testing Tool  

Bots and Crawlers May Represent up to 50% of Web Traffic

Today on Purse Strings Maria Reitan is joined by Rodney Mason GVP, Strategy and Marketing, Blackhawk Engagement Solutions. With women usually doing the lion’s share of day-to- day shopping — as well as influencing big-ticket purchases —
female shoppers aren’t only a key demographic for retailers; they’re often the primary demographic. In today’s world of connected shopping, what is their typical path to purchase? In two recent national studies, we asked women how they discover, filter and shop today. The following results paint a picture of connected, well-informed shoppers, ready to make a purchase at any time, and likely at the lowest price they can find.

Understanding Financial Modeling to Create Better User Experiences with Soren Ryherd as Tim Ash speaks to the founder of Working Planet about the need to better understand the value of your customer segments, and how that informs your CRO and what you should be willing to pay for traffic. He also explores how Soren was arrested for accidentally wandering across the border into Saudi Arabia.

Google Rolls out Mobile Friendly ranking boost, Bing Ads Bans Third-Party Technical Support Services Companies, plus Jim Hedger and Dave Davies discuss:

Google AdWords Bans Payday Loans & Other Risky Loan AdsGoogle Plans to Map the Interior World in 3-DGoogle Dismisses Any Recent Major Algorithm UpdateGoogle reportedly announcing a standalone Android VR headset next weekNew Title & Description Lengths for Google SEO in Search ResultsThe True Value of technical SEOs

Listen as Jonathan Miller, CEO of Forge Business and OfferForge.com, Shares with James Martell the Biggest Mistakes and the Best Moves You Can Make In Affiliate Marketing Today!

Miller has been working in the online marketing and the affiliate management industry since 1997 as an affiliate marketing mavin. He is a popular international conference speaker, blogger, and strategist. He is based in South Africa and he founded his business out of his garage in 2001 with no funding and no employees.

Updates to Google Search Console and Google Analytics steal the first half of the show along with news of SEO 101 listed as the top SEO podcasts at Search Engine Journal. Ross and John also discuss the latest buzz of an update in Google search results and an interesting question from a listener about PPC stealing traffic from organic rankings

Did you know Google owns YouTube, and that YouTube is the second-largest search engine? If you’re not already thinking about how to SEO your video content, it’s time. In today’s show, Duane Forrester, Kristi Kellogg and John Alexander share expert tips on how to get more traffic to your YouTube videos. In the second half of the show, you’ll hear the latest stories making headlines in digital marketing, including the possibility of voice search reports in Search Console, a bug in Google Auto Suggest, Facebook’s alleged censorship and AMP theories.