WebmasterRadio.fm

WebmasterRadio.fm

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WebmasterRadio.fm episodes

  • SEO 2017 End of Year Roundtable
    Jim Hedger and Dave Davies are joined Jennifer Van Iderstyne, Gretchen Shelby-Dormer Jeremy Knauff and Patrick Stox for a SEO 2017 End of Year Roundtable. Google algorithm changes and search results, AI and voice search, mobile and machine learning and more.
    59 min
  • Harnessing AI To Improve B2B Marketing And Selling
    Better pitches and more personalized selling are just two positive outcomes you can expect when you harness AI to improve B2B marketing. Our host Peggy Anne Salz from MobileGroove catches up with Arun Lal CEO and co-founder of Contiq, to discuss how AI is impacting marketing and concrete ways you use this intelligence to prepare for Sales 3.0 and personalize your pitches. Contiq is an AI-assisted, personalized presentation creation system that helps enterprise salespeople create pitches up to 80% faster and improve win-rates by up to 80%.
    29 min
  • Organizing For-Profit WordPress Events
    The WordPress community is global and diverse. Since its inception in 2003, WordPress now claims 29% of the web across the entire internet. WordCamps, now supported by the official WordCamp entity, are non-profit events that strive to evangelize WordPress and educate users, designers, and developers and exist in over 45 countries annually. However, WordCamps are not the only events focusing on WordPress held each year. For-profit conferences such as LoopConf and Post Status Publish have taken a for-profit approach to education. Listen in as we interview lead organizer of LoopConf, Ryan Sullivan, and dig into his reasoning and experiences running one of the biggest private WordPress events in the world.
    32 min
  • More with Voyager Capital’s James Newell
    Anne and Gillian return with more questions to and answers from James Newell, partners at early venture firm Voyager Capital in Seattle. What do you need to bring and be prepared to defend when you get your audience with the VC partners? What can you expect to happen in the meeting. What might absolutely ‘scotch’ your deal? James Newell generously shares his take on all these and more. Hear his undeniably hot tips for founders who aspire to land venture capital.
    29 min
  • Snippets, Local SEO Myths and Google’s New SEO Starter Guide
    Today on SEO 101 John and Dave run down the latest in internet technology and programming. Google has confirmed with Search Engine Land that it has made a change to the way it displays snippets in search results. A snippet is the description of a page shown below the URL in an organic search result that helps show how it relates to the search query. Joy Hawkins discusses 10 Myths of Local at LocalU Advanced in Santa Monica. Local SEO is competitive and fierce. With more and more local businesses vying for the Google local three-pack and ads and online directories occupying a large percentage of the remaining SERP real estate. basically saying your local SEO strategy has to be aggressive. And finally, Google has released a year's worth of data in Google Search Console, well the beta version. If you have access to the beta version of Google Search Console and go to the performance report, you will see a filter to change the date range for that report and the options include over 12 months of data.
    34 min
  • ​U.S. Regulators Ditch Net Neutrality Rules
    U.S. regulators ditch net neutrality rules as legal battles loom, plus Google isn't just good for finding cat videos on the internet. The search giant's machine learning technology is also helping search the universe for planets outside our solar system. Plus breaking news on how Google Search Console beta adds 12+ months of data to performance reports.
    53 min
  • 7 Keys to Achieving Success in 2018 By Building Your Own a Lifestyle Business (ep.484)
    James Martell shares the  7 Keys to Achieving Success in 2018 By Building Your Own Lifestyle Business. If your end goal as an entrepreneur is flexibility, then you want a lifestyle business, not a startup. 
    A lifestyle business is a business set up and run by its founders primarily with the aim of sustaining a particular level of income and no more; or to provide a foundation from which to enjoy a particular lifestyle.
    52 min
  • AI: Where Does It Fit And How Can It Help Automate And Optimize Marketing?
    The infusion of AI (Artificial Intelligence) into marketing can aid in decision-making and marketing automation, or it can replace many marketing jobs that deal with data and analytics--or both. Our host Peggy Anne Salz discusses the tools, tech, and choices facing marketers with Paul Berney, mobile authority and founder of mCordis, a company bridging the knowledge gap around how to successfully apply technology solutions in marketing through education and advisory services. Paul draws from the series of education courses on AI offered by mCordis to provide us a crash course on what AI is and how it is likely to impact marketing, creativity, and engagement.
    32 min
  • Critical WordPress Updates you Missed at WordCamp US!
    Staying up to date on the evolution of WordPress can be critical to the success of your digital strategy. In this episode of PressThis, co-host Steven Word reports "live" from WordCamp US on the latest developments in the future of WordPress. Learn what's next, what the controversies are, and valuable information you can use to help optimize the future of your WordPress digital experiences. If you missed WCUS or were there and just too busy networking, don't miss these amazing insights into the future of WordPress. Listen now!
    29 min

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