Website Design Made Simple: Website Design, Strategy & Conversion Tips for Small Business Owners

Website Design Made Simple: Website Design, Strategy & Conversion Tips for Small Business Owners

By JennyB | Website DesignerBusinessEntrepreneurshipMarketing
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Website Design Made Simple: Website Design, Strategy & Conversion Tips for Small Business Owners episodes

  • Simple Website Tips: Internal Links That Convert Visitors to Clients [Ep 069]

    Let's chat about the power of internal links and how they can keep visitors on your website longer, help improve your Google rankings, and naturally guide visitors to take action. Learn how to use internal links as strategic pathways to enhance user experience and drive results.

    YOU WILL LEARN:

    • What internal links are and how they act as helpful signs on your website.
    • Three main types of internal links: navigation menu, content links, and what's next links.
    • Where to incorporate internal links for maximum impact on your site.
    • Quick tips to identify and fix dead ends on your website.
    • How to measure the effectiveness of your internal linking strategy.

    ๐Ÿ‘‰ For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod-notes

    Ready to create your money making website? [Book your complimentary call and letโ€™s chat about how I can best support you.

    -------------โ€”
    CONNECT AND WORK WITH JENNY

    ๐Ÿ““ Get my "Website Design Made Simple" Newsletter โ€” One weekly email with actionable website strategies. Thatโ€™s it.

    ๐Ÿ” Grab the FREE Homepage Clarity Check Bot

    ๐Ÿ“Œ Book your coaching call with JennyB

    ๐Ÿ–ฅ๏ธ Visit JennyB-Designs.com

    โœ‰๏ธ Email: [email protected]

    Ready to level up your business? Check out my favorite website and business resources (some of which are affiliate links)ย 

    ๐Ÿ“ฑ Say hi on Instagram: @thejennybdesigns

    ๐Ÿ˜ Loving the show? Please subscribe, rate and review the podcast on your favorite listening app.

    20 min
  • Make Your Small Business Website Convert Better with White Space [Ep 068]

    White space is often overlooked in website design, but it's so important for making your site user-friendly and inviting. In this episode, we discuss how strategic use of white space can help visitors navigate your site more easily and encourage them to take action.

    YOU WILL LEARN:

    • Why white space improves readability and comprehension.
    • How to use white space in navigation for better user experience.
    • Tips for spacing around headlines and text to make content appealing.
    • The importance of padding around calls to action and forms.
    • Common mistakes to avoid when designing with white space.
    • Practical pixel recommendations for desktop and mobile views.


    ๐Ÿ‘‰ For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod-notes


    Ready to create your money making website? Book your complimentary call and letโ€™s chat about how I can best support you.


    -------------โ€”
    CONNECT AND WORK WITH JENNY

    ๐Ÿ““ Get my "Website Design Made Simple" Newsletter โ€” One weekly email with actionable website strategies. Thatโ€™s it.

    ๐Ÿ” Grab the FREE Homepage Clarity Check Bot

    ๐Ÿ“Œ Book your coaching call with JennyB

    ๐Ÿ–ฅ๏ธ Visit JennyB-Designs.com

    โœ‰๏ธ Email: [email protected]

    Ready to level up your business? Check out my favorite website and business resources (some of which are affiliate links)ย 

    ๐Ÿ“ฑ Say hi on Instagram: @thejennybdesigns

    ๐Ÿ˜ Loving the show? Please subscribe, rate and review the podcast on your favorite listening app.

    17 min
  • Why Your Website Should Lead Your Marketing Plan [Ep 067]

    Let's chat about the importance of your website as the heart of your marketing strategy. Learn why having a strong website is more important than just focusing on social media marketing. And how to turn your website into a powerful tool that works for you day and night.

    YOU WILL LEARN:

    • Why your website should be the center of your marketing efforts
    • How to make your website a content hub for long-lasting impact
    • The benefits of creating long-form content on your website
    • Tips for breaking down content into smaller pieces for social media and other channels


    ๐Ÿ‘‰ For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod-notes


    Ready to create your money making website? Book your complimentary call and letโ€™s chat about how I can best support you.


    -------------โ€”
    CONNECT AND WORK WITH JENNY

    ๐Ÿ““ Get my "Website Design Made Simple" Newsletter โ€” One weekly email with actionable website strategies. Thatโ€™s it.

    ๐Ÿ” Grab the FREE Homepage Clarity Check Bot

    ๐Ÿ“Œ Book your coaching call with JennyB

    ๐Ÿ–ฅ๏ธ Visit JennyB-Designs.com

    โœ‰๏ธ Email: [email protected]

    Ready to level up your business? Check out my favorite website and business resources (some of which are affiliate links)ย 

    ๐Ÿ“ฑ Say hi on Instagram: @thejennybdesigns

    ๐Ÿ˜ Loving the show? Please subscribe, rate and review the podcast on your favorite listening app.

    14 min
  • Three Website Changes That Make Customers Say Yes (Website Audit) [Ep 066]

    โœจ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-session

    Let's chat with Allison of Cove Fine Jewelry to discuss optimizing her website to better capture traffic and conversions. We'll explore strategies to make the site more user-friendly and enhance online visibility.

    YOU WILL LEARN:

    • How to refine website landing pages for clarity and impact.
    • The importance of using keywords in product titles for better search visibility.
    • Why simplifying navigation and focusing on key pages can improve user experience.
    • Tips for improving email capture through popups and footer placements.
    • Insights on using local SEO to attract regional customers.
    • Techniques for enhancing your product pages with strategic keywords.


    ๐Ÿ‘‰ For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod-notes

    ๐ŸŽ™๏ธEPISODE MENTIONS AND LINKS

    Cove Fine Jewelry

    Ready to create your money making website? Book your complimentary call and letโ€™s chat about how I can best support you.


    -------------โ€”
    CONNECT AND WORK WITH JENNY

    ๐Ÿ““ Get my "Website Design Made Simple" Newsletter โ€” One weekly email with actionable website strategies. Thatโ€™s it.

    ๐Ÿ” Grab the FREE Homepage Clarity Check Bot

    ๐Ÿ“Œ Book your coaching call with JennyB

    ๐Ÿ–ฅ๏ธ Visit JennyB-Designs.com

    โœ‰๏ธ Email: [email protected]

    Ready to level up your business? Check out my favorite website and business resources (some of which are affiliate links)ย 

    ๐Ÿ“ฑ Say hi on Instagram: @thejennybdesigns

    ๐Ÿ˜ Loving the show? Please subscribe, rate and review the podcast on your favorite listening app.

    41 min
  • Why Saving Money on Website Design Could Cost You More [Ep 065]

    This episode talks about the true value of strategic website design for small business owners. It highlights why a good-looking site isn't enough and how a well-thought-out strategy is key to turning visitors into customers.

    YOU WILL LEARN:

    • Why cutting corners on website design can cost you more in the long run.
    • The difference between a basic website and a strategic website design.
    • How understanding your business goals is the first step in designing a successful website.
    • The steps involved in a strategic website design process
    • The importance of clear messaging and pathways for site visitors.
    • How strategic website design can help in attracting the right kind of clients and making sales 24/7.
    • What to consider when hiring a website designer, including the importance of starting with strategy and ongoing support and training.


    ๐Ÿ‘‰ For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod-notes

    Ready to create your money making website? Book your complimentary call and letโ€™s chat about how I can best support you.


    -------------โ€”
    CONNECT AND WORK WITH JENNY

    ๐Ÿ““ Get my "Website Design Made Simple" Newsletter โ€” One weekly email with actionable website strategies. Thatโ€™s it.

    ๐Ÿ” Grab the FREE Homepage Clarity Check Bot

    ๐Ÿ“Œ Book your coaching call with JennyB

    ๐Ÿ–ฅ๏ธ Visit JennyB-Designs.com

    โœ‰๏ธ Email: [email protected]

    Ready to level up your business? Check out my favorite website and business resources (some of which are affiliate links)ย 

    ๐Ÿ“ฑ Say hi on Instagram: @thejennybdesigns

    ๐Ÿ˜ Loving the show? Please subscribe, rate and review the podcast on your favorite listening app.

    17 min
  • (Podcasthon โค๏ธ) Website Tips for Nonprofits with Connor's Kindness Project [Ep 064]

    โœจ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-session

    On this special episode, we joined the third annual podcast-a-thon and highlighted an inspiring organization, Connor's Kindness Project. Sharon from the project shared her journey of spreading kindness through innovative initiatives and how you can get involved. We also took a closer look at the projectโ€™s website to offer practical tips on making it more effective.

    YOU WILL LEARN:

    • How Connor's Kindness Project started and what it aims to do
    • The impact of Connor's initiatives in the community
    • Ways families and corporations can get involved and support the project
    • Practical website suggestions to improve engagement and awareness
    • The importance of using branding and content to deliver a clear message


    ๐Ÿ‘‰ For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod-notes

    ๐ŸŽ™๏ธEPISODE MENTIONS AND LINKS

    Connor's Kindness Project

    Ready to create your money making website? Book your complimentary call and letโ€™s chat about how I can best support you.


    -------------โ€”
    CONNECT AND WORK WITH JENNY

    ๐Ÿ““ Get my "Website Design Made Simple" Newsletter โ€” One weekly email with actionable website strategies. Thatโ€™s it.

    ๐Ÿ” Grab the FREE Homepage Clarity Check Bot

    ๐Ÿ“Œ Book your coaching call with JennyB

    ๐Ÿ–ฅ๏ธ Visit JennyB-Designs.com

    โœ‰๏ธ Email: [email protected]

    Ready to level up your business? Check out my favorite website and business resources (some of which are affiliate links)ย 

    ๐Ÿ“ฑ Say hi on Instagram: @thejennybdesigns

    ๐Ÿ˜ Loving the show? Please subscribe, rate and review the podcast on your favorite listening app.

    24 min
  • Website Social Proof Hacks for Instant Trust and More Clients [Ep063]

    In this episode, we explore the power of social proof on your website and how it can build trust with visitors. Learn why social proof is more than just a handful of customer quotes and how to strategically use it to turn casual visitors into clients.

    YOU WILL LEARN:

    • Different types of social proof beyond testimonials, like metrics, logos, and media mentions
    • What makes case studies effective and the role they play in trust-building
    • Best practices for placing social proof on your website to inspire action
    • Avoiding common pitfalls like outdated or generic testimonials
    • Using data and feedback to continuously improve your social proof strategy


    Make your website not just informative, but a tool that compels action and builds credibility with your audience.

    ๐Ÿ‘‰ For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod-notes


    Ready to create your money making website? Book your complimentary call and letโ€™s chat about how I can best support you.


    -------------โ€”
    CONNECT AND WORK WITH JENNY

    ๐Ÿ““ Get my "Website Design Made Simple" Newsletter โ€” One weekly email with actionable website strategies. Thatโ€™s it.

    ๐Ÿ” Grab the FREE Homepage Clarity Check Bot

    ๐Ÿ“Œ Book your coaching call with JennyB

    ๐Ÿ–ฅ๏ธ Visit JennyB-Designs.com

    โœ‰๏ธ Email: [email protected]

    Ready to level up your business? Check out my favorite website and business resources (some of which are affiliate links)ย 

    ๐Ÿ“ฑ Say hi on Instagram: @thejennybdesigns

    ๐Ÿ˜ Loving the show? Please subscribe, rate and review the podcast on your favorite listening app.

    20 min
  • How To Make Website Visitors Get It Right Away. (Website Audit) [Ep062]

    โœจ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-session

    In this website audit session we discuss ways to simplify Melissa's website to better attract and serve her target audience. With a focus on helping women with health concerns, Melissa explores how to make her offerings clear and streamlined.

    YOU WILL LEARN:

    • The importance of clear messaging on a website.
    • How to simplify navigation and services to improve user experience.
    • Tips for creating a streamlined customer journey that leads to a consultation call.
    • The benefits of focusing on core services, like coaching, to attract the right clients.


    ๐Ÿ‘‰ For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod-notes

    ๐ŸŽ™๏ธEPISODE MENTIONS AND LINKS

    https://newbeingwellness.com

    Ready to create your money making website? Book your complimentary call and letโ€™s chat about how I can best support you.


    -------------โ€”
    CONNECT AND WORK WITH JENNY

    ๐Ÿ““ Get my "Website Design Made Simple" Newsletter โ€” One weekly email with actionable website strategies. Thatโ€™s it.

    ๐Ÿ” Grab the FREE Homepage Clarity Check Bot

    ๐Ÿ“Œ Book your coaching call with JennyB

    ๐Ÿ–ฅ๏ธ Visit JennyB-Designs.com

    โœ‰๏ธ Email: [email protected]

    Ready to level up your business? Check out my favorite website and business resources (some of which are affiliate links)ย 

    ๐Ÿ“ฑ Say hi on Instagram: @thejennybdesigns

    ๐Ÿ˜ Loving the show? Please subscribe, rate and review the podcast on your favorite listening app.

    20 min
  • Why Simple Websites Convert Better Than Fancy Ones [Ep 061]

    Let's talk about the myth that a complex website is necessary for business success. I'll explain how it's possible to thrive with a simple website and share why simplicity can often lead to an even more effective digital presence.

    YOU WILL LEARN:

    • Why easy navigation is critical and how having fewer items can improve user experience.
    • The importance of clear messaging and how it can engage your ideal audience.
    • How a strong, singular call to action can guide visitors to take desired steps.
    • The benefits of strategic content placement on your website.
    • A simple website framework that can be applied to any industry.

    ๐Ÿ‘‰ For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod-notes

    ๐ŸŽ™๏ธEPISODE MENTIONS AND LINKS
    3 Essential Tools To Boost Your Website Conversions [Ep 050]
    How To Use Your Website Data To Get More Clients [Ep 051]
    How Julie's Simple Website Changes Started Attracting Better Clients [Ep 052]
    Why I Don't Use The "F" Word in Website Design (Funnels) [Ep 037]

    Ready to create your money making website? Book your complimentary call and letโ€™s chat about how I can best support you.

    -------------โ€”
    CONNECT AND WORK WITH JENNY

    ๐Ÿ““ Get my "Website Design Made Simple" Newsletter โ€” One weekly email with actionable website strategies. Thatโ€™s it.

    ๐Ÿ” Grab the FREE Homepage Clarity Check Bot

    ๐Ÿ“Œ Book your coaching call with JennyB

    ๐Ÿ–ฅ๏ธ Visit JennyB-Designs.com

    โœ‰๏ธ Email: [email protected]

    Ready to level up your business? Check out my favorite website and business resources (some of which are affiliate links)ย 

    ๐Ÿ“ฑ Say hi on Instagram: @thejennybdesigns

    ๐Ÿ˜ Loving the show? Please subscribe, rate and review the podcast on your favorite listening app.

    17 min
  • Getting Clear On Your Websiteโ€™s Customer Journey And Offers To Turn Visitors Into Clients [Ep 060]

    Learn why pretty design isn't enough โ€” success comes from mapping clear customer journeys and offers. Learn how to transform your website from a brochure into a conversion machine.

    YOU WILL LEARN:

    • How to define your website's primary goal
    • Creating strategic pathways for every entry point
    • Mapping effective customer journeys
    • Crafting clear, compelling offers
    • Building trust through strategic content
    • Converting visitors through intentional pathways
    • Measuring website success

    ๐Ÿ‘‰ For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod-notes

    Ready to create your money making website? Book your complimentary call and letโ€™s chat about how I can best support you.

    ๐ŸŽ™๏ธ RELATED EPISODES
    Are You Making These 11 Common Website Mistakes? [Ep 023]

    -------------โ€”
    CONNECT AND WORK WITH JENNY

    ๐Ÿ““ Get my "Website Design Made Simple" Newsletter โ€” One weekly email with actionable website strategies. Thatโ€™s it.

    ๐Ÿ” Grab the FREE Homepage Clarity Check Bot

    ๐Ÿ“Œ Book your coaching call with JennyB

    ๐Ÿ–ฅ๏ธ Visit JennyB-Designs.com

    โœ‰๏ธ Email: [email protected]

    Ready to level up your business? Check out my favorite website and business resources (some of which are affiliate links)ย 

    ๐Ÿ“ฑ Say hi on Instagram: @thejennybdesigns

    ๐Ÿ˜ Loving the show? Please subscribe, rate and review the podcast on your favorite listening app.

    18 min

About Website Design Made Simple: Website Design, Strategy & Conversion Tips for Small Business Owners

From the publisher's feed

JennyB is a website designer who helps small business owners create websites that feel clear, attract the right clients, and support their business goals. This show delivers practical websiteโ€ฆ

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