Negotiation isn’t just about tough talk and digging in your heels—in this episode, Megan Swan sits down with negotiation coach Laura Costello to reframe negotiation as an empowering act anchored in empathy, self-awareness, and collaboration. Together, they explore how women can harness soft power, neuroscience, and intuition to advocate confidently for themselves, both in business and beyond.
Key discussion points:
Why women often feel “sticky” about negotiation, and the myths around aggression vs. cooperation.
The neuroscience behind negotiation anxiety, especially when advocating for ourselves vs. others.
How to calm your nervous system, leverage emotional intelligence, and disrupt self-defeating mental loops before and during negotiations.
Practical tools for boundary-setting, taking your time, and reframing “deadlines” in negotiations.
Redefining negotiation success: using intuition, collaboration, and flexibility (not just salary, but all the factors that contribute to work/life satisfaction).
TLDR: Negotiation isn’t about winning or losing—it’s about authentic collaboration, clear boundaries, and using your natural strengths (like listening and empathy) to get outcomes that work for you. Women can step confidently into negotiation by embracing soft power, self-awareness, and a willingness to redefine the rules.
Thank you for listening!
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Connect with Megan Swan
Instagram: http://www.instagram.com/meganswanwellness
LinkedIn: http://www.linkedin.com/in/megan-swan-wellness
Websites: www.meganswanwellness.com + https://altavitahealth.ca/
Connect with Laura Costello
Anxiety ZERO Negotiations - Free webinar - You can register to join at bookme.name/lvcinternational - scroll down to "events" to find the session that suits.
Learn the fundamentals of negotiation without the stress! This quick, interactive session gives you practical tips and strategies to boost your confidence and effectiveness in any negotiation. Perfect as a sneak peek into my more intensive coaching programs, this free webinar will leave you with actionable takeaways you can start using immediately.
DISCOUNT on Coaching:
For anyone who feels they would benefit from 1 on 1 coaching I can offer my "Negotiation Mastery" program at a 30% discount to your followers - use coupon code - MEGAN.
Book here - https://bookme.name/lvcinternational/negotiation-mastery-intensive
Keywords
women in negotiation, neuroscience of negotiation, self advocacy, negotiation training, consumer packaged goods industry, power dynamics, soft power, emotional intelligence, salary negotiation, contract negotiation, pay gap, stereotypes in negotiation, boundary setting, coaching for women, collaboration, competitive situations, cortisol response, limbic system, amygdala takeover, empathy in business, mirror neurons, kindness in negotiation, communication skills, professional empowerment, listening skills, motherhood in workplace, intuitive decision making, workplace flexibility, reading the room, managing stress in negotiations