Matt Report

What does it feel like to sell your decade-old business? Cory Miller explains.

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In this episode, Matt Medeiros interviews  Cory Miller from iThemes and jokes with him as being his most interviewed guest on the Matt Report. The big news for 2018 is that Cory’s business (IThemes) was recently purchased by Liquidweb. Matt and Cory talk about the climate around WordPress, how they are working for different hosting companies, and what the future holds for Cory and his team with Liquidweb. Cory remains the general manager for iThemes, a business that he created over ten years ago with  WordPress themes, Backup Buddy, iThemes security and iTheme sync.

 

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Matt Report - A WordPress podcast for digital business owners
What does it feel like to sell your decade-old business? Cory Miller explains.
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What you will learn from this Episode:

Profitable Plugin Businesses:

  • Cory talks about how plugin businesses are viewed as good investments for hosting companies. (4:13)
  • It makes sense for hosting companies to look at the plugin and backup businesses for expansion beyond hosting. (4:51)
  • Hosting companies have the power and money for current WordPress onboarding. (6:23)
  • iThemes built a passionate customer community centered around the brand which Liquidweb can benefit from. (7:37)
  • Cory built a compelling company that customers would miss if the company was not around anymore. (8:15)

    • WordPress and Hosting:

    • The trend right now with hosting companies competing in this environment is they are purchasing plugin businesses. (9:29)
    • Many developers became WordPress entrepreneurs and quickly built a business. (10:34)
    • Merging with Liquidweb allowed the team to have a home. (20:05)
    • Selling a business can impact your identity.  The sale of a business can allow it continue to grow and be va...
      • ...more
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