Our Head of Strategic Relationships and Investment Specialists Andy McFetridge returns to the podcast to share his insight about the changing fee landscape. In today’s environment of investment product commoditization and fee compression, research shows that clients are increasingly turning to financial advisors for comprehensive financial planning. While that’s a service that adds true value to your client relationships, it can present challenges for traditional fee models. Successful advisors are responding with innovative approaches and Andy outlines what services clients are really looking for and how can advisors help meet that need. He also discusses the best way to build a process around offering financial planning services and other fee models to be aware of. Finally, Andy shares four key takeaways from his research of fee models for financial advisors.