Recorded live at the Flooring Show 2025, this episode of The UK Flooring Podcast dives deep with Stephen Latham of J2 Flooring. From building an authentic LVT brand to pioneering UK manufacturing, Stephen opens up about attention to detail, quality control, and what’s next for one of the industry’s fastest growing names.

What’s Inside:

• The J2 story: From retailer frustrations to an industry leading LVT brand.
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• The rise of UK manufacturing and why quality control is everything.
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• The art of collaboration: Why “two heads are better than one” for J2’s success.
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• Inside the design lab: How J2 creates ultra-realistic, handcrafted flooring.
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• Future vision: Growth, innovation, and keeping people at the heart of the brand.
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Memorable Quote:

“Building a brand isn’t just about the name, it’s about confidence, quality, and keeping your ear to the ground with the people who use your product every day.”

Guest Information:

Stephen Latham – Managing Director, J2 Flooring

• Website: https://www.j2flooring.com/
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• LinkedIn: Stephen Latham

🎟 Momentum 2026 – The Flooring Business Summit & National Flooring Awards

Tickets and National Flooring Awards nominations are live!

📅 Date: Saturday 3rd January 2026

📍 Venue: Crowne Plaza Newcastle Upon Tyne, NE1 3SG

⏰ Timings: Momentum Summit 9:30am – 5:00pm | National Flooring Awards 7:00pm – late

One day. One industry. Unlimited momentum.

🎫 Get your ticket now: https://www.cockerillandco.co.uk/momentum

🎫 Get your ticket now: https://www.nationalflooringawards.co.uk/

Where to Find The UK Flooring Podcast:

Website: https://theukflooringpodcast.co.uk/

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