Let’s face it, whether you're looking for a new job, trying to stand out in your current role, or considering a career pivot, building a personality brand is a real game-changer (you read that right. A personality brand, not a personal one). In today’s landscape, you need more than just experience; you need a personality that resonates.

In this episode, Danielle Hughes, Chief Personality Officer at More Than Words Marketing, joins me to chat about why creating a personality brand isn’t just about ‘selling’ yourself.

Danielle shares tips on how to confidently showcase your authentic self in your professional persona, particularly on platforms like LinkedIn. She emphasizes the importance of not just telling your story but showing it through real examples and personal achievements. 

Whether you're pivoting careers or leveling up in your current role, branding is more important than ever. Tune in to hear how you can use your personality to stand out in the competitive job market and connect authentically with others.

And just in case you're interested in working from beautiful homes all over the world, Danielle shares how she makes it happen.

“Why is it a personality brand and not personal? Personal means private, so I never understand why we tell people to have a personal brand. Personality is who we are, and that's how we foster connection...with other people.” 

~ Danielle Hughes

In This Episode:

-Danielle's elevator pitch 

-Why personality branding is crucial in today’s world

-How to connect your career story with your brand

-Developing your personality brand on LinkedIn

-Advice for people contemplating a career shift or facing layoffs

-The need for an optimized LinkedIn profile

-How to differentiate yourself in an oversaturated job market

-An interesting story about Danielle

-Danielle's approach to helping clients craft their personality brand

-Final thoughts on using personality branding to stand out

And much more!

Resources:

-Free Guide to LinkedIn Job Hunting for the 40+ Crew - https://www.itgetslateearly.com/job-guide

-Swap Homes and Unlock the World - https://www.homeexchange.com/

Connect with Danielle Hughes:

-LinkedIn: https://www.linkedin.com/in/daniellehughes/

-Website: https://www.morethanwordscopy.com/

Connect with Maureen Clough:

-LinkedIn: maureenwclough - https://www.linkedin.com/in/maureenwclough/

-Website: itgetslateearly.com - https://www.itgetslateearly.com/

-Instagram: @itgetslateearly - https://www.instagram.com/itgetslateearly/

-YouTube: @itgetslateearly - https://www.youtube.com/channel/UCGrHwk-y7ERaq7bCSjZYf1A?sub_confirmation=1

-Facebook: It Gets Late Early - https://www.facebook.com/people/It-gets-late-early/100088694515585/