Learn actionable tips from pet industry digital marketing expert Pamela Keniston of Big Paws Marketing. This interview is all about strategically blogging for your pet business to drive traffic and sales.

Topics Discussed:

• Using keyword research and creating pillar posts as the foundation for blog content.
• The relevance of blogging for different types of pet businesses, particularly e-commerce.
• Pamela uses the analogy of a file cabinet to explain the structure of a blog for driving sales.
• Creating supporting blog posts for a main topic to engage pet owners.
• Importance of concise calls to action and keyword-tied meta descriptions.

Learn more about Pamela at https://bigpawsmarketing.com/

The full shownotes for this episode can be found at https://wearwagrepeat.com/podcast-episode-323 

Grow your pet business online with my help! I offer courses, a membership, 1:1 coaching and done for your services to support you and your pet industry business. Learn more: https://wearwagrepeat.com/courses