Rhema Bland is the first permanent director of the Ida B. Wells Society for Investigative Reporting at the University of North Carolina school of journalism. She's a veteran journalist who has reported and produced for CBS, the Florida Times-Union, WJCT and the New York Daily News. The society's mission is essential to the future of the industry: to "increase the ranks, retention and profile of reporters and editors of color in the field of investigative reporting."