The Revenue Formula

When deals die

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Deals die. But more so today than previously. That's why we introduce a different analysis to understand why deals are dying - so you can fix it.

  • (00:00) - Introduction
  • (03:02) - Why deals are harder
  • (04:46) - MEDDICC to diagnose performance
  • (07:34) - Champion
  • (11:12) - What's the pain?
  • (14:35) - From pain to metric
  • (17:29) - Who signs the deal?
  • (20:13) - How did they decide?
  • (25:04) - Turning it into an analysis
  • (27:24) - It's not strictly about the numbers

    • *** 

    This episode is brought to you by Growblocks. Finding and fixing problems in your GTM shouldn't take weeks. It should happen instantly.


    That's why Growblocks built the first RevOps platform that shows you your entire funnel, split by motions, segments and more - so you can find problems, the root-cause and identify solutions fast, all in the same platform.


    ***

    Connect with us


    🔔 LinkedIn: Toni / Mikkel

    ✉️ Newsletter: revenueletter.substack.com 

    📺 Watch: https://www.youtube.com/@growblocks
    💬 Contact: [email protected]

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    The Revenue FormulaBy Toni Hohlbein & Raul Porojan
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