Rebranding can open up a world of opportunity for your business, but there’s a lot behind it. It’s not just changing up the logo, your branding, or refreshing your name. For a truly successful rebrand, you need to figure out the right time for your company and the process behind it.

That’s why we invited Jim Heininger, from Rebranding Experts, to explain the benefits behind rebranding, and how to do it properly. Jim also talks about how one company increased contact with prospects by 200% and increased their cross-selling opportunities through their rebrand.

What You’ll Learn:

• The Biggest Mistakes in Rebranding
• Rebranding a Talent Management Company Resulting in Increased Contact with Prospects by 200%
• The Aspirational Mindshift to Creating a Power Rebrand
• When to Rebrand Your Company
• The Reasons for a Rebrand VS Refresh
• The Ultimate Process for Rebranding

Connect with Jim:

Rebranding Experts

LinkedIn

Resources:

Connect with Ian

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