
Sign up to save your podcasts
Or
Most experimentations fail, Kristi Angel shares her expertise on scaling experimentation and avoiding common A/B testing pitfalls. Learn five things that can help boost test velocity, designing impactful experiments, and leveraging knowledge repos. (Chapters below)
Kristi Angel’s LinkedIn: https://www.linkedin.com/in/kristiangel/
Subscribe to Daliana's newsletter on www.dalianaliu.com for more on data science and career.
Daliana's Twitter: https://twitter.com/DalianaLiu
Daliana’s LinkedIn: https://www.linkedin.com/in/dalianaliu/
(00:00:00) Intro
(00:01:26) Why do most experimentations fail?
(00:07:05) Mistakes in choosing metrics
(00:10:05) Is revenue a good metric?
(00:13:18) Split metrics in three ways
(00:15:10) Daliana's story with too many category breakdowns
(00:16:59) What makes the best data science team?
(00:19:24) Data scientist work in silo vs in a data science team
(00:21:15) Building a knowledge center
(00:23:40) Example of knowledge center; nuance of experimentations
(00:26:09) How many metrics and variants?
(00:30:56) How to reduce noise - CUPED
(00:33:01) Future of A/B testing
(00:38:33) Q&A: Low statistical power
4.7
7575 ratings
Most experimentations fail, Kristi Angel shares her expertise on scaling experimentation and avoiding common A/B testing pitfalls. Learn five things that can help boost test velocity, designing impactful experiments, and leveraging knowledge repos. (Chapters below)
Kristi Angel’s LinkedIn: https://www.linkedin.com/in/kristiangel/
Subscribe to Daliana's newsletter on www.dalianaliu.com for more on data science and career.
Daliana's Twitter: https://twitter.com/DalianaLiu
Daliana’s LinkedIn: https://www.linkedin.com/in/dalianaliu/
(00:00:00) Intro
(00:01:26) Why do most experimentations fail?
(00:07:05) Mistakes in choosing metrics
(00:10:05) Is revenue a good metric?
(00:13:18) Split metrics in three ways
(00:15:10) Daliana's story with too many category breakdowns
(00:16:59) What makes the best data science team?
(00:19:24) Data scientist work in silo vs in a data science team
(00:21:15) Building a knowledge center
(00:23:40) Example of knowledge center; nuance of experimentations
(00:26:09) How many metrics and variants?
(00:30:56) How to reduce noise - CUPED
(00:33:01) Future of A/B testing
(00:38:33) Q&A: Low statistical power
403 Listeners
1,060 Listeners
476 Listeners
297 Listeners
271 Listeners
176 Listeners
187 Listeners
298 Listeners
9,256 Listeners
455 Listeners
125 Listeners
200 Listeners
10 Listeners
467 Listeners
43 Listeners