In this episode of Nicky & Moose, they discuss the importance of brand consistency & how that translates into successful interactions with followers. 

What You Will Learn

Pros of scheduling your social media post. 

Selling consistency. 

Successful leadership transitions. 

Segment 1 - What’s Poppin!

Nicky shares her thoughts on Instagram scheduling feature within the app & the importance of scheduling. “Helps with consistency and productivity.“

Moose shares his thoughts on Tik Tok releasing podcast app & collaborating with music companies looking to expand. “Take your brand to Tik Tok for a heavy presence.”

Segment 2 - Things You Can Live Without.

McDonald’s and Krispy Kreme partnering together to sell donuts. 

Coffee flavor M&m’s. 

Jeffery Dahmer costume. 

12:15 - “Make social a tool and not a chore.” Prepare as much as possible to ensure the process doesn’t become overwhelming. 

23:10 - What are your thoughts on McDonald’s selling consistency?“Businesses fail to scale because of the inability to be consistent.”

29:57 - Three focus points for building consistency in brands. 

Contact after Sales. Enhances customer experience. 

Having a presence on social media. 

Gaining trust with followers. 

35:01 - “The best leadership transition is when the next leader is ready to lead. Not when the current leader is ready to leave.”

47:59 - This or That? Discussion of having either subscription or membership models. Which model would you rather operate a business in?

Takeaways

Decide then implement how you want the look of your brand to displayed. 

Be consistent in the service that you provide for customers. 

Listener Perks

Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

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