AI: Accounting Intelligence

Why Every Accountant Needs to Become Visible (Or Risk Being Invisible)

Listen Later

Mike Manalac shares his journey from Big Four audit to Fortune 5 companies like Walmart and Google, revealing how he built an authentic personal brand through hand-drawn accounting cartoons and thoughtful LinkedIn content. He argues that as AI commoditizes technical accounting knowledge, professionals must develop human skills like creativity, leadership, and authentic communication to future-proof their careers. The conversation explores why accountants can't afford to stay invisible in an increasingly competitive landscape where soft skills will separate the real deal from the "phonies."

  • (00:00) - Welcome to AI Accounting Intelligence
  • (01:57) - Mike's Journey: From East Coast to West Coast
  • (04:12) - Working at Walmart: E-commerce and Innovations
  • (13:53) - Transition to Google: Ads and Automation
  • (18:15) - Mike from Accounting: Personal Brand and Projects
  • (20:57) - Encouraging Accountants to Share Their Voice
  • (26:57) - The Importance of Standing Out in Your Career
  • (28:15) - Dealing with Self-Promotion and Social Media
  • (29:12) - Authenticity in the Age of Influencers
  • (31:34) - The Role of Humor and Creativity in Accounting
  • (40:30) - The Future of Accounting: AI and Skills Evolution
  • (50:15) - Final Thoughts and Advice for Accountants

    • Connect with Mike Manalac
    https://www.linkedin.com/in/mikemanalac
    https://www.mikefromaccounting.com/

    Learn more about Trullion
    https://trullion.com

    Connect with Isaac Heller
    https://www.linkedin.com/in/isaacheller

    Get NASBA Approved CPE or IRS Approved CE
    Launch the course on Earmark to get free CPE/CE for listening to this episode.

    Review
    Leave a review on Apple Podcasts or Podchaser

    Subscribe
    Subscribe to the AI: Accounting Intelligence podcast in your favorite podcast app!

    This podcast is a production of the Earmark Media

    ...more
    View all episodesView all episodes
    Download on the App Store
    AI: Accounting IntelligenceBy Isaac Heller
    • 4.4
    • 4.4
    • 4.4
    • 4.4
    • 4.4

    4.4

    5 ratings

    More shows like AI: Accounting Intelligence

    View all
    Freakonomics Radio by Freakonomics Radio + Stitcher

    Freakonomics Radio

    32,271 Listeners

    Planet Money by NPR

    Planet Money

    30,731 Listeners

    WSJ What’s News by The Wall Street Journal

    WSJ What’s News

    4,380 Listeners

    Pivot by New York Magazine

    Pivot

    9,753 Listeners

    The Accounting Podcast by Blake Oliver & David Leary

    The Accounting Podcast

    354 Listeners

    The Indicator from Planet Money by NPR

    The Indicator from Planet Money

    9,564 Listeners

    Practical AI by Practical AI LLC

    Practical AI

    215 Listeners

    Squawk on the Street by CNBC

    Squawk on the Street

    600 Listeners

    Morning Brew Daily by Morning Brew

    Morning Brew Daily

    3,046 Listeners

    The Prof G Pod with Scott Galloway by Vox Media Podcast Network

    The Prof G Pod with Scott Galloway

    5,655 Listeners

    All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

    All-In with Chamath, Jason, Sacks & Friedberg

    10,203 Listeners

    GoodFellows: Conversations on Economics, History & Geopolitics by Hoover Institution

    GoodFellows: Conversations on Economics, History & Geopolitics

    705 Listeners

    The Unique CPA by Randy Crabtree, CPA

    The Unique CPA

    24 Listeners

    Earmark Podcast | Earn Free Accounting CPE by Blake Oliver, CPA

    Earmark Podcast | Earn Free Accounting CPE

    28 Listeners

    Audit Smarter by Sam Mansour, CPA & Abdullah Mansour

    Audit Smarter

    0 Listeners