
Sign up to save your podcasts
Or


Jerry Dischler, Vice President and General Manager, Ads at Google, shares why the company thinks the digital ad industry can't afford to be timid in rethinking its relationship with consumers. Dischler also discusses why Google doesn't believe any of the proposed cookie alternatives, such as the Trade Desk's UID, are fundamentally different enough or will work long term. In the case of FLoC, Jerry predicts that while the solution may not be perfect - the open web will be better because of it.
Guest: Jerry Dischler
Host: Mike Shields
Producer: Kenya Hayes
By Mike Shields4.8
4343 ratings
Jerry Dischler, Vice President and General Manager, Ads at Google, shares why the company thinks the digital ad industry can't afford to be timid in rethinking its relationship with consumers. Dischler also discusses why Google doesn't believe any of the proposed cookie alternatives, such as the Trade Desk's UID, are fundamentally different enough or will work long term. In the case of FLoC, Jerry predicts that while the solution may not be perfect - the open web will be better because of it.
Guest: Jerry Dischler
Host: Mike Shields
Producer: Kenya Hayes

1,026 Listeners

9,533 Listeners

3,156 Listeners

554 Listeners

352 Listeners

45 Listeners

5,547 Listeners

494 Listeners

5,509 Listeners

15,918 Listeners

364 Listeners

2,232 Listeners

1,116 Listeners

21 Listeners

57 Listeners