842: OpenAI just released its new browser, ChatGPT Atlas, and many people are asking if this could mark the end of SEO as we know it.

I break down what marketers and SEO professionals are actually saying about Atlas - what it gets right, what it struggles with, and whether it really changes how people search or browse.

We cover: - What ChatGPT Atlas is and how it works - How SEO experts are reacting to it - Whether Atlas could impact Google's dominance - How hallucinations and AI feedback loops might affect SEO work - A real story of a company that dropped their SEO team for "AI visibility" - and what happened next - Practical takeaways for marketers watching AI's role in search

💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

⭐️ The conversation on X: https://x.com/edwardeachday/status/1980715741910303002 ⭐️ The conversation on Threads: https://www.threads.com/@edward.builds/post/DQGzLp7Cjlg ⭐️ Got fired because CEO thinks traditional Search is Dead - https://www.reddit.com/r/SEO/comments/1odiguy/got_fired_because_ceo_thinks_traditional_search/

💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction to OpenAI's Atlas Browser 00:23 Initial Reactions and Feedback 00:43 Community Opinions on SEO Impact 02:54 Balancing Positive and Negative Takes 05:12 A Cautionary Tale of Ignoring SEO 08:29 Final Thoughts

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#generativeengineoptimization #searchengineoptimization #performancemarketing #digitalmarketing