
Sign up to save your podcasts
Or
This episode features one of our industry's well known loyalty leaders when it comes to loyalty finance and loyalty strategy, Evert de Boer.
Evert is the Managing Partner at On Point Loyalty, a global advisory firm exclusively niche to loyalty finance and strategy.
He is the CEO at Fidivo, which has built the first off-the-shelf loyalty program financial tool analysis.
Evert shares an executive style summary of his second published book "Loyalty Programs and the Currency Effect" and his perspective on loyalty in the travel sector, particularly given his expertise in aviation.
The Wiser Loyalty podcast series is created in partnership between Let’s Talk Loyalty™ and The Wise Marketer™. This episode is hosted by Aaron Dauphinee.
Show Notes:
1) Evert de Boer
2) On Point Loyalty
3) Fidivo
4) Loyalty Programs and the Currency Effect: A Comprehensive Guide to Realizing the Power of Points - By Evert de Boer & Xiao Yao Chin
5) A Perfect Spy: A Novel
6) Connemara: A Novel
7) German Summer Book (but only available in Dutch)
**********************************************************************************
This episode is sponsored by Phaedon.
Visit their website to learn more about how they're powering the world's most beloved loyalty programs at www.wearephaedon.com
4.6
1616 ratings
This episode features one of our industry's well known loyalty leaders when it comes to loyalty finance and loyalty strategy, Evert de Boer.
Evert is the Managing Partner at On Point Loyalty, a global advisory firm exclusively niche to loyalty finance and strategy.
He is the CEO at Fidivo, which has built the first off-the-shelf loyalty program financial tool analysis.
Evert shares an executive style summary of his second published book "Loyalty Programs and the Currency Effect" and his perspective on loyalty in the travel sector, particularly given his expertise in aviation.
The Wiser Loyalty podcast series is created in partnership between Let’s Talk Loyalty™ and The Wise Marketer™. This episode is hosted by Aaron Dauphinee.
Show Notes:
1) Evert de Boer
2) On Point Loyalty
3) Fidivo
4) Loyalty Programs and the Currency Effect: A Comprehensive Guide to Realizing the Power of Points - By Evert de Boer & Xiao Yao Chin
5) A Perfect Spy: A Novel
6) Connemara: A Novel
7) German Summer Book (but only available in Dutch)
**********************************************************************************
This episode is sponsored by Phaedon.
Visit their website to learn more about how they're powering the world's most beloved loyalty programs at www.wearephaedon.com
112,362 Listeners
56,459 Listeners
3,982 Listeners
8,485 Listeners
380 Listeners
27,895 Listeners
351 Listeners
621 Listeners
335 Listeners
5,469 Listeners
637 Listeners
970 Listeners
1,175 Listeners
77 Listeners
409 Listeners