Wine & Chisme
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Wine & Chisme episodes

  • Know Your Why: Heidi De La Cruz on Building a Podcast That Actually Lasts

    Wines We're Drinking

    Jessica: Seis Soles Albariño, by Chris Rivera (friend of the pod), out of Lodi with a tasting room in downtown Orange, CA (Wine & Wax)
    Heidi: Water (she'd just wrapped recording her own podcast beforehand)


    Episode Description

    This week, Jessica sits down with Heidi De La Cruz, host of the two time award winning podcast "American Dream in the Eyes of Immigrants," podcasting coach, and creator of the V.O.I.C.E. Method, a 6 week framework helping Latina women and busy moms launch their own shows. Heidi and Jessica trade real talk on what it actually takes to start and sustain a podcast: knowing your why, building systems that don't burn you out, showing up as your authentic self (no dress code required), and redefining what success looks like when you're a one woman operation. Heidi also opens up about managing her PTSD around her recording schedule and how mental health shaped the structure of her business.

    Note for listeners: this episode touches on immigration and includes a candid conversation about how Jessica curates guests for the show's mission of amplifying communities of color specifically.

    Timestamps

    00:00 - Cheers and catching up
    09:56 - Heidi's path into podcasting, from curious kid to interviewing her husband about his immigration story
    19:47 - Showing up as yourself: ditching the dress code and talking openly about PTSD and mental health
    28:17 - Kicking hesitation to the curb: the launch party deadline that got the show live
    34:11 - Turning her own trial and error into coaching other podcasters
    39:38 - Know your why: the one question to answer before you hit record
    46:54 - Weekly, biweekly, whatever works: redefining what podcast success actually looks like
    49:21 - Drop times, edit hours, and the surprising places listeners are tuning in from
    59:05 - The systems (Calendly, Notion, Google Sheets templates) keeping two indie podcasters sane
    1:04 - Editing tools, coworking spaces, and finding time to actually finish an episode
    1:07 - Solo episodes vs. interviews: the one that's actually harder
    1:11:32 - Setting boundaries with guests around sensitive stories
    1:13:44 - Curating community with intention (touches on race and immigration)
    1:17:56 - Gratitude, parting wisdom, and where to find Heidi

    Guest Social Handles

    Instagram: @heidi.delacruz
    Website: HeidiDelacruz.com
    Podcasts: "American Dream in the Eyes of Immigrants" and "Podcasting for Latina CEOs"

    Connect with Wine & Chisme

    Website: www.thewineandchismepodcast.com
    Instagram: @thewineandchisme
    TikTok: @thewineandchisme
    Call us and tell us how we're doing: (858) 304-0266

    1 hr 21 min
  • Cindy from the Southside On Empty Nests, Second Acts & Coming Home to Yourself

    This week, Jessica sits down with Cynthia Rodriguez, a San Diego-based educator with over 20 years in the classroom, proud Cindy from the South Side of San Antonio, and now a thriving empty nester whose kids are taking Manhattan by storm. They pour a glass, skip the agenda entirely, and just talk.

    What We're Drinking:

    • Cynthia: Cabernet Franc from Familia Leone Aragoni, Valle de Uco Mendoza, Argentina (a limited-edition pull from the wine fridge)
    • Jessica: Seis Soles Albariño from Lodi, CA, courtesy of her good friend Chris at Wine and Wax in downtown Orange, CA

      Timestamps:

      0:00 — Welcome, Cynthia's bio, and what's in the glass tonight

      10:00 — From San Antonio to San Diego: comparing cities, surviving Texas heat, and why California weather is not a small thing when you've lived through South Texas summers

      20:00 — Raised to be independent: what it looks like when your dad raises three daughters like three men, and the complicated gift of not needing anyone once you're finally in a relationship

      30:00 — Tejana identity, Texas politics, Greg Abbott, Ken Paxton, and why if you're pissed off about what's happening, you already know what to do

      40:00 — Aunt Carmen, a Tinder match, a forgotten wallet, and the Wednesday before Thanksgiving 2015 that changed the whole plan

      50:00 — A text in the middle of the West Texas desert, two weeks to pack up a life, and two kids who had to trust their mom knew what she was doing

      1:00:00 — Empty nesting as a reframe: who was Cynthia before she was a mother, a teacher, a wife? And how do you find her again?

      1:10:00 — Salsa and bachata at the Rosin Box in Liberty Station, passion projects, and what it means to finally be present for the people who've been waiting


      Connect with Cynthia:

      TikTok: @DiaryOfAnEmptyNester


      Connect with Wine & Chisme:

      Instagram: @thewineandchisme

      TikTok: @thewineandchisme

      Latiné Wine Brand Directory: https://www.thewineandchismepodcast.com/latine-owned-wine-brands


      1 hr 15 min
    • Reflections and Lessons Learned with Jessica Yañez

      Wine I'm Drinking: 2023 Rosé of Pinot Noir, Casa Martinez Wines


      This week, Jessica reflects on her struggles to record solo episodes, and the topics discussed through season 6 and how that has affected her.

      She also discusses the upcoming 300th episode and wants to hear from you regarding your thoughts over the last six years.

      21 min
    • Menopause, Hormones & Healing ·with Susie Cortez, LCSW

      Wines We're Drinking:

      Jessica: Ortega Family Wines Pinot Blanc, Carneros Valley, Napa
      Susie: Edgar Torres Wines Mourvèdre-Cab Blend, Paso Robles

      She's a licensed therapist with over 20 years of experience, a certified wellness menopause coach, and the kind of guest every woman in her 30s, 40s, and beyond needs in her corner. Susie Cortez, LCSW joins Jessica for a candid, unfiltered conversation about perimenopause, menopause, and everything our mothers never told us about our bodies, because nobody ever told them either.

      From panic attacks at a football game to building a coaching practice that fills the gap doctors leave behind, Susie shares her own journey into the menopause movement and why education, community, and speaking up are the most powerful tools women have right now. Jessica opens up about her own experience after her 2024 hysterectomy, including the HRT patch shortage, the ear itching nobody warned her about, and why she finally told her mom, "I'm so sorry."

      This is the conversation the women in your family needed to be having for decades. It starts right here.

      In This Episode We Cover:

      [00:00] Welcome & intro, Susie shares Edgar Torres Wines from Paso Robles, Jessica pours the last glass of Ortega Family Wines Pinot Blanc

      [10:00] Susie's origin story, 20 years as a therapist, working with teenage girls, and recognizing the hormone-mood connection she didn't have language for yet
      [15:00] What is perimenopause vs. menopause? Breaking down the timeline, what "the chaos" of hormone decline actually looks like, and why symptoms can start as early as 35
      [25:00] The history of hormone replacement therapy (HRT), the 2002 study that scared women off it, why that research has been largely debunked, and what the menopause movement is changing
      [35:00] Lifestyle shifts that actually help: movement, protein, fiber, sleep hygiene, and why walking to a podcast counts as self-care
      [45:00] The sleep struggle is real: waking at 2 and 4 AM, the brain fog that follows, the Oura Ring, naps, and the challenge of fighting your body when you have a dog in the bed
      [55:00] How menopause strains relationships and what partners can actually do: initiation, communication, the libido conversation nobody wants to have, and why rage during perimenopause is more common than anyone admits
      [1:05:00] Finding your voice at 50, letting go of people-pleasing, reevaluating friendships and values, and what it means to protect your peace in midlife
      [1:12:00] Common misconceptions about menopause, the emotional symptoms doctors dismiss, why "I just don't feel like myself" is a complete sentence, and the importance of community over suffering in silence
      [1:20:00] Halle Berry's Respin platform, supplements, hair loss, collagen, and the bad actors trying to profit off the menopause movement
      [1:30:00] Documenting your symptoms before your doctor's appointment, magnesium glycinate for sleep, progesterone as a sleep aid, mocktails, Agua Bonitas, and Susie's Menopause Mingles
      [1:40:00] Closing thoughts: you are not alone, reach out, and why talking about it is the most important first step

      Connect with Susie Cortez:

      Instagram: @WellnessCoachSusie
      Website: WellnessWithSusie.com
      Services: Individual coaching, group coaching, digital courses, Menopause Mingles (in-home workshops), therapist CEU training

      Connect with Wine & Chisme:

      Website: thewineandchismepodcast.com
      Instagram: @thewineandchisme
      Latiné Wine Brand Directory: thewineandchismepodcast.com/directory

      Sin prisa. Sin vergüenza. Con vino.


      1 hr 45 min
    • Your Dreams Don’t Stop at Mom with Sandra Guzman

      Wines We're Drinking

      Sandra: Bosquette Cabernet Sauvignon
      Jessica: Ruch Wines Grenache 2023 — Latina-owned, San Diego winemaker, grapes from Paso Robles

      Latina podcast. Latiné voices. First-gen stories. This week, Jessica sits down with Sandra Guzman — author, mortgage loan officer, and mom of three boys — for one of those conversations that feels less like an interview and more like girl talk you didn't know you needed.
      Sandra grew up in Altadena as the only daughter of strict Catholic Mexican parents, the kid who loved to read and wasn't allowed to go anywhere. She entered the mortgage industry at 19 as a summer job and never left. She became a wife, a mom, a caregiver at 18 when her mom was diagnosed with a brain tumor, and a woman who spent decades making herself small to keep everyone else comfortable. Until she turned 40 and decided she was done.
      She also survived the Eaton Fire, watching her community of three generations burn while her adult sons stayed behind to fight for their home, and now sees every day what recovery looks like for the families left behind.
      This one goes there: the "mas bonita" message, what it does to a woman's voice, learning to model self-worth for your sons, navigating sexism in finance, and writing a book she was afraid to let anyone read.

      In This Episode We Cover

      [0:00] Intro and wines we're drinking
      [5:00] Surviving the Altadena fires and how Sandra's sons saved the house, smoke damage, lead contamination, and what rebuilding really looks like from the inside
      [17:30] Growing up in Altadena — redlining, a tight-knit community, gentrification, and how the neighborhood changed across three generations
      [23:30] The only daughter of strict Catholic Mexican parents, the bubble she was raised in and who she became anyway
      [28:00] Callajera stories- sneaking out, concerts, curfews, and growing up without cell phones or trackers to get caught
      [36:00] Breaking generational patterns and the "mas bonita" message- what we were taught about silence, beauty, and our own voice
      [40:00] Tying your value to your partner and what that belief costs you and what it quietly teaches your kids
      [45:00] When Sandra was 18 and her mom was diagnosed with a brain tumor — holding the household together before she was ready
      [51:00] Redefining roles in relationships — what a healthy partnership actually looks like and the suegra chisme that says it all
      [57:00] 25 years in the mortgage industry — navigating sexism, advocating for Latinas, and empowering women to buy homes on their own
      [1:04:00] LA housing market reality check — what the fires did to communities still rebuilding, why it's a buyer's market, and the 2% interest rate trap
      [1:09:00] The One Who Stayed — writing the book in secret, almost talking herself out of publishing it, and what readers keep telling her
      [1:14:00] Turning 40, doing the real therapy work, and building a life she actually chose
      [1:21:00] Where to find Sandra's book and mortgage resources, and closing chisme

      Connect with Sandra Guzman

      Website: www.loanPartner.us
      Instagram: @TheLoanPartner
      TikTok: @TheLoanPartner
      Book: The One Who Stayed — available in English and Spanish on Amazon, Audible, Barnes & Noble, and the Octavia Butler Bookstore
      Connect with Wine & Chisme
      Website: www.thewineandchismepodcast.com
      Instagram: @wineandchisme
      Latiné Wine Brand Directory:

      1 hr 31 min
    • AI, Wine & Authentic Storytelling with Erin Ortiz

      Wines We're Drinking:

      Erin: Tomaté Frío by Para Wines, a hibiscus and cinnamon-based tempranillo
      Jessica: 2023 Para Wines Envino Blanco

      What happens when a BIPOC wine writer, AI strategist, and astrology enthusiast decides to build the bridge between all three? You get Erin Ortiz, and this is one of those conversations you're going to want to come back to.

      Erin has been in the wine industry for nearly a decade, writing about BIPOC issues in wine and building a career in account development before founding Brand Arcadia in 2024 to help boutique winemakers and BIPOC brands leverage AI in their digital marketing strategies. She's currently collaborating with Parra Wines on AI video content and building Celestial Somm, an app that pairs wines with astrology transits to make wine more accessible and culturally relevant, prioritizing Latiné-owned and independent brands.

      This conversation goes deep: we talk about what it really means to use AI as a tool without losing your voice, why the wine industry is falling behind with younger drinkers, how AI is reshaping search and why now is actually the golden moment for niche brands, and the very real racial bias Erin encountered when she first started using AI-generated images. Oh, and we may have had a little debate about AI video, porque I'm not gonna lie, I had some feelings.

      In This Episode We Cover:

      [00:04] Wines We're Drinking: Para Wines Tomaté Frío and Envino Blanco

      [07:00] New Jersey wine shipping laws and how they're hurting independent wineries and BIPOC brands

      [11:00] Erin's origin story: growing up in Manhattan, the projects, and an unexpected path into wine

      [18:00] How Erin started writing about BIPOC wine issues and what took her from bartending to brand strategy

      [24:00] Why AI is a powerful tool for storytellers, and how she used it to build the Para Wines AI video content

      [27:00] Jessica's honest take on AI photo and video, and why transparency about what is and isn't AI matters

      [32:00] How AI-generated content around the Iran conflict changed skeptics' minds about visual storytelling

      [33:00] Why being "weird" and specific is now a competitive advantage in AI-powered search (AEO vs. SEO)

      [35:00] Gen Z and wine: are they actually not drinking, or are they just not drinking your product?

      [40:00] The biggest challenge in AI-driven brand strategy: the rules change overnight

      [41:00] Introducing Celestial Psalm: the app that pairs BIPOC wines with astrology transits

      [43:00] What a "transit" is, explained through wine terroir and a metaphor about umbrellas

      [47:00] How the app assigns zodiac personalities to wines instead of winemakers, and why that matters for discovery

      [50:00] Erin's ethical line: AI amplifies your story, it does not replace it

      [51:00] AI's racial bias problem in image generation, and how it's (slowly) getting better

      [53:00] Erin's favorite AI tools, why she left ChatGPT, and a little love for Claude

      [56:00] What Erin has learned about authentic storytelling from years of wine writing, including the article about ICE raids in Napa Valley she was nervous to publish

      [59:00] Brand Arcadia's mission: drawing out unique stories, getting BIPOC brands visible in search, and a free audit offer for the first three listeners

      Connect with Erin Ortiz:

      Instagram: @BrandArcadia
      Website: BrandArcadia.com
      LinkedIn: Erin J. Ortiz
      Celestial Psalm app: coming soon

      Connect with Wine & Chisme:

      Website: wineandchisme.com
      Instagram: @wineandchisme
      YouTube: Wine & Chisme Podcast
      Latiné Wine Brand Directory: wineandchisme.com/directory

      We're here turning every conversation into a celebration, one glass at a time. Salud!

      1 hr 5 min
    • May Chisme with Erika Sanchez

      Wines We're Drinking:

      Jessica: 2019 Robert Hall Merlot, Paso Robles
      Erika: Apothec (red)

      May has felt like the longest month of the year, and your two favorite chismosas needed a release. This month's chisme episode is a full-on bitch session, no prepared topics, no political rabbit holes, just two real friends talking how they actually talk. Jessica is recording from her parents' place in Orange County, Erika can't wait to sip on her glass, and the conversation goes everywhere, mi gente.

      From curly hair frustrations to house hunting reality checks, wedding planning advice for people who don't want to go broke, the Gen Z vs. Millennials debate on writing papers without AI, and the wildest movie theater experience you'll ever hear described, this one is all vibes and zero filter. Plus: Jessica shares a major podcast milestone announcement and a heartfelt ask from the comunidad.

      In This Episode We Cover:

      [00:00] Welcome and setting the scene (Jessica recording from her parents' house)

      [00:04] Wines we're drinking: Robert Hall Merlot and Apothec
      [00:05] Curly hair struggles, DIY trims, and the art of finding a stylist who actually gets curly hair
      [00:10] Bored woman energy: cleaning, decluttering, and the urge to redecorate everything
      [00:19] House hunting update: Jessica and Antonio's open house adventures and planning timeline
      [00:24] Why paying off the car first is the move, and the true cost of moving into a new home
      [00:27] Handymen are attractive. Period. Girl math, marriage savings, and real talk
      [00:28] Movie review: The Devil Wears Prada 2 (worth seeing or not?) and the plan to watch Michael next
      [00:34] The wildest movie theater moment featuring a very loud old man and an almost-altercation
      [00:36] CVS pharmacy chaos, a racist man in a wheelchair, and just a whole day being odd
      [00:38] A one-woman show by Biz Bruja and a surprise visit to see Jessica's son at work
      [00:40] What they've been watching: Schitt's Creek, The Boys, and why it's okay to rewatch comfort shows
      [00:43] On collective exhaustion: why this episode has no political chisme and zero guilt about that
      [00:44] Finding joy wherever you can grab it
      [00:45] Wedding planning advice from someone who did it beautifully for $13,000-$15,000 all-in
      [00:54] Jessica's mom and the Pop Warner bake sale that sold out in two hours: Marketing 101 from a legend
      [00:56] Gen Z vs. Millennials: Did we write 10-page papers without AI? (We did. At the library. In the encyclopedia era.)
      [00:58] Real talk on AI as a tool vs. AI replacing human creativity, and how Jessica uses it for the podcast
      [01:03] AI customer service rants, the joy of pressing zero, and why real humans will always win
      [01:05] MAJOR ANNOUNCEMENT: A top podcast hosting company reached out to Wine & Chisme
      [01:08] Newsletter guilt, world-weariness, and why joy is the resistance
      [01:10] Exploring voiceover work and the reality of doing what you gotta do in these times
      [01:12] A soft launch: Wine & Chisme now accepting listener donations through Square (only if you're in a position to give, mija)
      [01:15] Shoutout to Christina Cervantes and all the listeners who keep showing up
      [01:16] Call, text, or DM: Jessica and Erika want to hear YOUR stories for the run to Episode 300
      [01:17] How to reach the show: (858) 304-0266 or [email protected]

      Connect with Wine & Chisme:

      Website: thewineandchismepodcast.com
      Instagram: @wineandchisme
      TikTok: @wineandchisme
      Threads: @wineandchisme
      LinkedIn: Wine & Chisme Podcast
      YouTube: Wine & Chisme
      Phone/Text: (858) 304-0266

      Latiné podcast. Chicana stories. Wine & Chisme has been building since 2019 and we're on our way to 300 episodes. Thank you for being part of this comunidad.


      1 hr 20 min
    • Leading Sin Miedo with Miriam Simon

      Wines We're Drinking:

      Jessica: Concho Orange Wine (Georgian wine, made in clay pots buried underground) semi-dry, light on the nose with citrus notes
      Miriam: Roscaro Moscato, sipped in a "pretty fly for a cacti" wine glass


      This week, Jessica sits down with Miriam Simon, executive coach, author, and host of the Latina Mic Drop podcast, for a conversation that is equal parts chisme, healing, and straight-up inspiration. Miriam grew up in Passaic, New Jersey as one of the only Mexican kids in the neighborhood, raised in survival mode, navigating a mother's Jehovah's Witness faith, and finding her footing on a volleyball court. She had three kids by 21, listened to the tia who told her to go back to work, and quietly climbed to an executive role in the transportation industry while hiding parts of herself the whole way up. Until she didn't anymore.

      Miriam opens up about coming out publicly after 20 years with her partner, the identity framework she built from her own wounds, and why she created the Sin Miedo Authority Score assessment to help Latinas stop editing themselves in the workplace. She also shares the launch of MEC House, her new press company dedicated to amplifying and publishing women's stories.


      In This Episode We Cover:

      [00:00] Welcome and West Coast vs. East Coast weather chisme

      [01:31] How Jessica and Miriam connected through Latinas in Podcasting
      [02:18] Frustration with the lack of Latiné podcast representation in mainstream feeds
      [04:51] Miriam's bio: executive coach, author, Forbes Coaches Council member, Latina Mic Drop host
      [06:42] The origin story of Tattoos and Pearls
      [07:32] Wines we're drinking: Roscaro Moscato and Georgian orange wine
      [11:23] Growing up Mexican in Passaic, New Jersey
      [16:34] Where Miriam landed in the school pecking order (hint: the smart kids, but still the only Mexican girl)
      [18:36] Finding community, friendship, and volleyball at the local park
      [21:05] Her mother's Jehovah's Witness faith and what it cost Miriam
      [22:49] Losing access to her grandparents and how religion divided her family
      [25:14] Three kids by 21, a relationship that fell apart, and the aunt who changed everything
      [31:20] On the red pill manosphere and why women's financial independence matters
      [33:35] Meeting her partner of 20 years and coming out for the first time on this podcast
      [37:55] Why it took until after the pandemic to speak openly about her identity
      [40:24] The family dynamic of "everybody knew, but nobody talked about it"
      [45:20] The progression from airport job to 9 promotions to executive leadership
      [49:18] The mentor who said "just be you" and how that changed everything
      [53:25] Learning that only 3.3% of Latinas are in managerial roles and why she stays at her 9-to-5
      [54:46] What the "costume" of assimilation costs us in the workplace
      [57:11] Being called cheap labor, hiding her identity as a mom, and losing wages because of it
      [01:00:28] What chingona energy actually looks like in a boardroom
      [01:01:25] Breaking down the Sin Miedo Authority Score assessment
      [01:05:29] Asking for forgiveness vs. asking for permission, and what it really means for Latinas
      [01:10:58] Why staying in a 9-to-5 can be an act of community service, not a compromise
      [01:14:44] MEC House: Miriam's new press company to amplify and publish women's stories
      [01:17:19] Closing wisdom: the answer is always no if you don't ask the question


      Connect with Miriam Simon:

      Website: miriamsimonline.com
      Instagram: @IamMiriamSimon
      LinkedIn: Miriam Simon
      YouTube: IamMiriamSimon
      Podcast: Latina Mic Drop
      Take the Sin Miedo Authority Assessment
      Book: Tattoos and Pearls
      Press Company: MEC House

      Connect with Wine & Chisme:

      Website: thewineandchismepodcast.com
      Instagram: @wineandchisme
      TikTok: @wineandchisme
      YouTube: Wine & Chisme
      Latiné Wine Brand Directory: thewineandchismepodcast.com/wine-brand-directory

      Your story deserves to be heard, your voice deserves to be in the room, and your glass deserves something worth sipping. Salud, mi gente!

      1 hr 22 min
    • Fast Fashion is a Scam! What Your Closet is Really Costing You with Elvira Zamora

      Wines We're Drinking:

      Cremosi Vineyards Pinot Noir — Latina-owned winery based in Oregon

      This week's episode is one for the cultura and the closet, mija. Jessica sits down with Elvira Zamora, visionary founder of Thrifts.com and Chicano Elegance — two platforms rooted in culture, community, and conscious expression. Elvira grew up in Lima, Peru, where reusing, repurposing, and refusing to waste were just a way of life. When she arrived in the U.S. at 10 years old, the wastefulness she witnessed was a full-on culture shock — and it sparked a lifelong commitment to sustainable fashion that she's turned into a movement.

      From the hidden health risks of fast fashion fabrics (yes, you might literally be wearing plastic) to the radical joy of clothing swaps and sewing circles, Elvira breaks it all down in a way that's real, funny, and genuinely eye-opening. She also shares the story behind Chicano Elegance, a glam gala she created after waiting two decades to see Latiné culture celebrated on a fashion runway — so she built the runway herself.

      This one will have you rethinking your closet, your consumption habits, and maybe even that wedding dress sitting in a bag in the back of your room. No judgment, just chisme and good wine.


      In This Episode We Cover:

      [00:00] Intro and welcome — Jessica introduces Elvira Zamora

      [01:18] Elvira's bio: Thrifts.com and Chicano Elegance
      [03:32] Drinks check — Elvira's Arnold Palmer and Jessica's Cremosi Vineyards Pinot Noir
      [06:36] Why wine doesn't have to be snobby, and Latiné-owned wine brands
      [07:51] How sustainable living started for Elvira — growing up in Lima, Peru
      [10:11] Moving to the U.S. at 10 and the culture shock of American wastefulness
      [11:44] Back-to-school scams and the truth about consumption culture
      [14:03] Growing up wanting to fit in vs. what her parents taught her
      [16:00] "The drug is our consumption" — and what that means for the planet
      [18:17] How much we're really spending (the Walmart, Amazon, and Temu receipts don't lie)
      [19:24] Why Goodwill and Salvation Army are not the move — and what to do instead
      [20:26] Sway LA and fabric recycling centers — giving clothes a real second life
      [23:29] How Jessica shops: thrift finds, body changes, and the one-in-one-out rule
      [26:16] The health risks of cheap fast fashion — carcinogens, plastic fabrics, and your skin
      [28:37] Fashion as food: Taco Bell vs. abuela's handmade tortillas
      [30:05] How Elvira's journey into upcycling started — and her dad the tailor
      [32:03] Repurposing curtains into skirts and the art of slow fashion
      [36:08] Cadena Collective, Cindy Castro, and supporting artisans paid fair wages
      [40:26] How purchasing power is the only language corporations speak
      [42:48] Radical sewing clubs, clothing swaps, and fighting back with fun

      [43:45] How Thrifts.com and Chicano Elegance came to be

      [44:43] Creating Chicano Elegance: a Met Gala by us, for us, starring us
      [49:10] The wedding dress conversation — how to repurpose meaningful pieces
      [54:13] ThredUp, fabric donation centers, and better ways to give clothes away
      [56:25] Prom dresses, domestic violence shelters, and giving directly to community
      [60:49] What's next — Thrifts.com relaunch (August/September) and the Chicano Elegance Gala in San Bernardino (September)
      [61:41] The challenges of building while working a 9-to-5 and caregiving for parents
      [64:29] What keeps Elvira going — and why passion has to be the reason
      [68:20] Chicano Elegance Foundation is now a 501(c)(3) — and the coffee table book
      [70:53] Closing thoughts: do it for yourself, do it for the next generation

      Connect with Elvira Zamora:

      Instagram: @thrifs_
      Website: ChicanoElegance.com
      Website: Thrifts.com

      Fabric Recycling & Donation Resources:

      ThredUp: ThredUp.com
      Sway Fabric Recycling (Los Angeles): suay.com

      Search your area for domestic violence shelters, prom dress programs, and women's reentry organizations accepting clothing donations — and ask your community!


      Connect with Wine & Chisme:

      Website: thewineandchismepodcast.com
      Instagram: @wineandchisme
      TikTok: @wineandchisme
      YouTube: Wine & Chisme Podcast
      Threads: @wineandchisme
      LinkedIn: Wine & Chisme Podcast
      Latiné Wine Brand Directory: thewineandchismepodcast.com/directory

      Amplifying Latiné voices, one glass at a time. Salud, mi gente!

      1 hr 13 min

    About Wine & Chisme

    From the publisher's feed

    The Wine & Chisme is where meaningful conversations flow as freely as the wine. Host Jessica Yañez creates an intimate space for professionals, artists, and changemakers from communities of color to share their unfiltered stories of career, love, and transformation.

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