Wizards of Ecom

Learn the basics of content-first approach from Mike Jackness. In this episode, he shares in a no holds barred talk a walkthrough of his latest soon-to- aunch project that is content-first approached.

Listen in and decide for yourself if this approach is right for you and would probably help you have more efficient direction for your new PL.

In This Episode: [00:25] Welcoming Mike Jackness on the show. [05:20] The QR code [09:05] What does Content First Approach mean? [13:10] Timeline you should be looking at before getting the result. [21:30] Buying a domain for 80K, is it worth it? [29:00] Why needing.com [31:00] Market for domain names. [34:40] Additional content. [41:49] Choosing the type of content.

Guest Links and References: Ecomcrew Podcast: https://www.ecomcrew.com/category/ecom-crew-podcast/ Ecomcrew Secret Sauce : https://my.ecomcrew.com/secret-sauce-bundle

Book References: Traction by Gino Wickman

Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

This episode is a must listen to episode you wouldn't want to miss. Adam Heist will be sharing his 8 Frameworks to successfully launch a brand on Amazon FBA this 2022 that is as good as your guide to launching. We will dive deeper into which area of the business you should pay more attention to. So buckle up and enjoy the show.

In This Episode: [00:55] Welcoming Adam Heist on the show. [03:20] 8 Frameworks and how Adam came up with it. [08:46] Start with the customer first. [11:45] Find something that you are to align with your budget [14:10] Understanding the competitiveness of your products. Creating a hyper-compelling offer for your customer. [15:10] 2 data points of competitiveness. [21:00] What can make you stand out in the market. [21:45] 3d modeling to scale world class creativity. [26:25] Building up a pre-launch list. [31:10] vyper.io landing page [33:29] Applying 6 points keywords [36:50] Deploy a variety of traffics. [40:05] Optimize working capital and cash.

Guest Links and References: YouTube: https://www.youtube.com/c/AdamHeist

Book References: The $100M Offer by Alex Hormozi Launch by Jeff Walker The Business Playbook by Chris Ronzio

Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Today is a solo episode, just you and me sharing my thoughts and experiences about engaging influencers to support and advertise your brand.

Some recent validations I've had surrounding how to get the attention of Influencers and increase the likelihood that they will want to work with you. Working with Influencers can put your products on top of page 1. It is extraordinarily powerful if you work with the right influencers.

In This Episode:

[00:20] Solo episode

[02:10] How valuable working with Influencers is.

[04:25] Understanding their audience.

[06:37] Being clear with what you are looking for.

[10:10] Being respectful of their time.

[11:13] Understand the etiquette of the channel you are looking for.

[18:10] Respect

Links and References:

Wizards of Amazon: https://www.wizardsofecom.com/

Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p

Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/

Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/

Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

If you are a Private Label seller, Trademark is the most important thing you need to secure for your very own protection. This episode is solely dedicated to everything about Trademark, its importance, the process, and everything you need to know.

Trademarks will help you protect your brand, your customers and your business. Rich Goldstein of Goldstein Patent Law will walk us through the process of trademark and why you shouldn't do it on your own.

In This Episode:

[01:05] Welcoming Rich Goldstein in the show.

[01:48] Patent vs. Trademark vs. Copyright

[03:43] Which is most important between the three and which one you need first?

[05:40] Two different types of patent.

[07:50] Few things to know about trademarks.

[15:45] Can you trademark a broad brand name?

[18:40] The danger of losing your trademark.

[20:20] Benefits of having a trademark.

[23:25] The process.

[26:20] Newbie mistakes on trademarking.

Guest Links and References:

WEBSITE: https://goldsteinpatentlaw.com/

Podcast: https://podcasts.apple.com/us/podcast/innovations-and-breakthroughs/id1495114921

Book References:

The Road Less Stupid by Keith Cunningham

The Sales Acceleration Formula by Mark Roberge

The Four Agreements by Don Miguel Ruiz

Links and References:

Wizards of Amazon: https://www.wizardsofecom.com/

Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p

Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/

Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/

Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Trigger Warning Issued: This topic can raise eyebrows and trigger a debate to those who've been there and done that. I'm sharing my pre-pandemic, post-pandemic and latest nawer to the question ' How much money do you need to start an Amazon business?' I'm also sharing some fixed cost for the products based on my very own unbiased experience.

My goal and hopes in sharing this is to help you shape your approach towards Private Label and cut through the noise in social media and outdated advice but does not give you your best chance to succeed.

In This Episode: [00:26] My latest take on starting a 3k PL. [05:40] How much money do you need to start an Amazon business? [06:42] My goal in sharing my newest PL. [07:47] The greatest truth about succeeding in PL is to not quit your day job. [10:10] Trademark @ 750 [10:40] Barcode @ $250 [10:50] Product images @ $1000 [12:30] Copy @ $250 [13:00] Shipping and PPC cost [15:59] Is 3k workable? How? [16:30] Creating a content first approach.

Book References: Content Inc by Joe Pulizzi Inbound Marketing by Brian Halligan They Ask You Answer by Marcus Sheridan

Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Today in this episode, we are going back to basics. This topic is the make or breaker of any business, networking. Because no man is an island. In here we also learn that networking is collectively learning, you learn the more you communicate. So, it's all beneficial.

Aside from getting into the essentials and importance of networking, we tackle the very etiquette of it regardless of your level of introvertness or extrovertness because networking is the beginning of trust and long term relationship. So without further ado, let's hear it from Tim Jordan.

In This Episode:

[00:59] Welcoming Tim Jordan on the show.

[01:52] What is networking?

[05:02] What is not networking?

[06:58] Tip: Help

[10:30] Taking initiative.

[11:30] Mistakes newbies make with regard to communication and networking.

[14:55] Ti,'s personal mistake: putting people on a pedestal.

[20:30] How to be polite yet professional?

[23:00] Investing in masterminds.

[27:23] Valuing yourself in the industry.

Guest Links and References:

FB: privatelabellegion

LinkedIN: https://www.linkedin.com/in/timbo-jordan

Podcast: https://www.ampmpodcast.com/

Book References:

The House That Jack Ma Built by Duncan Clark

Rocket Fuel by Gino Wickman and Marc Winters

Built to Sell by John Warrillow

Links and References:

Wizards of Amazon: https://www.wizardsofecom.com/

Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p

Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/

Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/

Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

I'm so stoked to be having Today on the show, a guy whose presentation was a mega hit during our recent Online Sellers Cruise. A very experienced young man, CEO of Brain Power Agency, Camillo Parra.

You wouldn't want to miss a second of this episode cos every word is a golden nugget. Without further ado, 9Ps of Profitability for Increasing Profit.

In This Episode:

[00:28] Welcoming Camillo Parra, CEO of Brain Power.

[04:15] Who is Camillo Parra?

[13:28] Growing without making Facebook the primary ad source.

[21:00] #1P- Product Marketing Fit: Not What you want to sell but what people want to buy.

[28:05] #2P- Predictable Retention

[32:50] BOSA- Buying Order Spectrum Analysis

[34:16] Powerful Offers

[40:40] Positive Experiences

[45:35] Promotional Content

[49:28] Pleasant Infrastructure

[52:29] Pristine Branding : Visual Presentation of your brand

[53:56] Persuasive Copy

[27:00] Profitable Traffic: Quality and quantity of traffic you produce everyday.

Guest Links and References:

WEBSITE: https://www.brainpower.agency/

LinkedIN: https://www.linkedin.com/in/camiloparradigital

Book Reference:

Creativity, Inc. by Ed Catmul

Links and References:

Wizards of Amazon: https://www.wizardsofecom.com/

Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p

Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/

Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/

Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

It's a pleasure to have our guest, Liran Hirshkorn walk us through the ins and outs of Amazon Product Opportunity Explorer. POE is a tool that serves and helps sellers analyze their products by data insights it gathers. Liran also shows us through video presentations the demands for new product ideas and niche opportunities.

Other than POE, we dive deep into evaluating brand market click share. So, be informed! Tune in cause you wouldn't wanna miss a sec of informative nuggets.

In This Episode:

[00:23] Welcoming Liran Hirshkorn of Incrementum Digital

[01:23] What is Market Click Share?

[02:35] Where to access product opportunities explorer?

[04:10] Walkthrough (video) on how to use and navigate the OE.

[06:25] Search volume for a certain duration.

[10:45] How much of a particular search term is important?

[13:58] Validating your products.

[18:10] Category niche, discovering niche opportunity.

[20:04] Why and when to use broad keywords?

[32:00] How to increase market share?

Guest Link and References:

WEBSITE: https://incrementumdigital.com/

LINKEDIN: https://www.linkedin.com/in/liranhirschkorn/

YOUTUBE: https://www.youtube.com/channel/

Book Reference:

Think and Grow Rich by Napoleon Hill

Links and References:

Wizards of Amazon: https://www.wizardsofecom.com/

Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p

Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/

Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/

Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Today is a solo episode and another opportunity to share some personal preferences that helped me and I know would be beneficial for you too.

Today's topic is the monthly bill for my software purchases, staying lean in marketing stocks software and my current favorite software, Datadive. If that all-Caps in the title doesn't say enough how much I recommend and love it, I don't what does.

The inspiration for this episode is from my recent struggle on hunting for the best insurance plan for my family. Sounds interesting? Listen in!

In This Episode:

[00:25] Today's topic.

[02:09] The inspiration for this episode.

[03:30] Cut mindset.

[05:26] Creating new income for new purchases.

[08:10] Cute more than $3000 of software purchases.

[09:08] Track your softwares. The Truebill app.

[10:10] Assign software role for the company.

[12:06] Compare features

[13:06] Data Dive.

[13:38] Why Data Dive?

[14:38] Optimizing listings with Datadive.

[15:05] PPC with Datadive.

Book Reference:

Civilized to Death; The Price of Progress by Christopher Ryan

Links and References:

Wizards of Amazon: https://www.wizardsofecom.com/

Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p

Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/

Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/

Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Today, I'm riding solo and more than grateful for the chance to share my thoughts to all of you, listeners. Do listen in as I share some tips and golden nuggets from my self-discovered journey as an entrepreneur.

If you are someone struggling to find enough time to get anything done and constantly spinning your wheels trying to do too many things at once, this episode is for you. It's time to discover your own strength to be a more productive and efficient you.

Links and References:

Wizards of Amazon: https://www.wizardsofecom.com/

Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p

Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/

Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/

Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/