Women Rockin Business Podcast

Women Rockin Business Podcast

By Traci CorneliusBusinessHealth & FitnessEducation
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Women Rockin Business Podcast episodes

  • VAs From A VAs Point Of View – With Jo Hewson
    You may have heard about the benefits of hiring a virtual assistant; the many ways in which you can free up your time by doing so, and the wealth of value they can add to your business. But what’s it like to be a virtual assistant? 
    Jo Hewson is a full-time virtual assistant based in Worcestershire who provides secretarial support, transcription services, eMarketing, website builds and management, event planning and social media management, all aimed at small business owners looking to leverage their time in valuable ways, and to access the multitude of ways in Jo’s experience can help their own business grow.
     
    Jo joins Traci today to discuss her journey to becoming one of the most sought-after VAs around, how to get the best from your VA and the power of confidence.
     
    KEY TAKEAWAYS
     
    Jo’s experience has always been in a support role; secretarial, customer services etc, and it’s what Jo has always enjoyed. It was therefore a natural progression for her to perform this kind of service on her own terms. Becoming her own boss, but supporting others, is the perfect amalgamation of Jo’s skills and her desire to be her own boss.
     
    Jo does a lot of networking, both on and off line, but the factor that’s really helping her business to flourish is the fact that her work is always of such a high quality. People love the skills she has, which makes them tell others.
     
    Make a to-do list and look at it carefully. If there’s a particular job on that list that never seems to go away, that’s the first place you should begin to outsource.
     
    The fear-factor among business owners and entrepreneurs is huge. People believe that no-one can do the job as well as they can. The reality is that VAs often know how to do it better, and will employ systems you probably have never heard of. You’ll often end up being educated while you leverage.
     
    Look for a VA with the precise skills you need. Many have training and expertise in different areas. Look for your personal expert.
     
    Contact several VAs before you make your decision. Skype or call them, and see which one you have the best rapport with. Your personal relationship with the person you’re trusting is tremendously important.
     
    A good VA will always study their client to find out the best way of communicating on their behalf. Past work will show how the client likes to be viewed, whether formal, friendly, relaxed or professional.
     
    Remember that aside from work completed, you’re not financially committed to a monthly outgoing with your VA. Try one out, even if it’s just for a few hours, and see if it helps your business. You have nothing to lose. You have no national insurance, sick pay or holiday pay!
     
    Remember that communication is key. VAs should be clear about timescales and charges, as well as what exactly they can manage to do for you. Employers need to be clear about that their VA is to take on.
     
    BEST MOMENTS 
    ‘I just love making people happy’ 
    ’No matter what happens, good or bad, you’re either earning or you’re learning’ 
    ’The education usually comes back threefold’ 
    ’Sometimes people come with one need, and realise they have more’ 
    ’Sometimes we need to be exposed to different information and a different way of doing things’ 
    ‘It’s cake and cringe!'
     
    VALUABLE RESOURCES
     
    Women Rockin Business Podcast
    Traci’s Website
    Jo Hewson’s Website - https://hewsonbusinesssupport.co.uk/meet-jo/
    Jo Hewson’s Facebook Page - https://www.facebook.com/hewsonbusinesssupport/
    Jo Hewson on Twitter - https://twitter.com/hewsonsupport
     
     
    ABOUT THE HOST
    Traci Cornelius is a Speaker, Business Coach, Mindset Coach and mum to five Girls.
    Like many, Traci’s story is not really a succinct one. It is long with many twists and turns (which is like business and life itself!). 
    "Many of the twists and turns have helped me to learn, to grow and to become a successful entrepreneur."
    On a professional level, she runs many businesses. On a personal level, she is a Mum to five wonderful, adorable, courageous, independent and challenging girls.
    “I discovered exactly where I had gone wrong in my previous businesses. Everything I had been through, the good the bad and the ugly started to come together into the best discovery of all the “5 Power Principles” 
    I implemented them, first in my business and then in others and so they then became the “5 Power Principles” that other people wanted to know about!”
    –Traci Cornelius
    When it comes to starting and scaling your business, whilst juggling family responsibilities and taming your mind monkeys, Traci is your go-to-gal!
     
    CONTACT METHOD
     
    Facebook: https://www.facebook.com/TraciCornelius22
    Facebook: https://www.facebook.com/WomenRockinBusiness
    Instagram: https://www.instagram.com/TraciCornelius
    Instagram: https://www.instagram.com/WomenRockinBusiness
    Official website: https://tracicornelius.com
    See omnystudio.com/listener for privacy information.
    1 hr 1 min
  • How To Make Sure Your Business Can Survive Without You
    In business we are often called upon to switch focus rapidly. Traci found herself in such a situation recently, when following a transformational learning event that had given her an incredibly empowering sense of positivity, she was faced with devastating personal news.
     
    But from the ashes of this event came a renewed sense of belief in the fact that it’s more important than ever to ensure that our businesses can function to an extent without us. In this special and highly personal episode, Traci discusses the hard, sometimes painful, but ultimately rewarding process of making sure your business can go on without you.
     
    KEY TAKEAWAYS
     
    After suffering a catastrophic personal loss, Traci found herself unable to focus on her business interests, as it felt wrong to do so, and quite simply because her mind would not allow her to focus in the way needed.
     
    In the wake of a personal upheaval in life, it soon becomes clear that your systems and processes become key to keeping your business living and breathing as a separate entity.
     
    When Traci returned to her business to resume work properly, she was able to ask herself what had worked well in her absence, and which parts had suffered as a result of her not being there.
     
    It’s good practice to not wait until these tumultuous events arise to reflect. Reflection should take place once a week. Look at what’s working. What could go better? How did your week go?
     
    Ask yourself what would happen to your business if you suddenly had a family drama that required your personal attention? What is your back up plan? Do you have systems and automation in place to take care of your responsibilities?
     
    People often assume “passive income” means that you don’t do anything. It actually means that you put in a lot of work at the beginning, and earn from the same process multiple times.
     
    When you fail in business you learn a lot about yourself, and if you are reflective and observational you can take these failures and analyse the precise points at which you could have made changes. Each failure is a lesson learned.
     
    Relinquishing control is vital to any business. You can be so focussed on your business that you may not be aware of new advances that can help your business thrive. Be open to bringing new people in and hearing about the processes they may know about that can benefit you
     
    BEST MOMENTS
     
    ’The desire to be empowering, motivational and inspiring to others is what kept me there’ 
    ‘Life happens. No matter how successful you are, there are things that will throw you off guard’ 
    ’Those questions will help you to identify where your strengths and weaknesses are’
    ‘It’s common sense to make sure you’re leveraging the most out of what you do for the maximum return on investment' 
    ‘Life is not guaranteed, and it’s so important to make the most of it'
     
    VALUABLE RESOURCES
     
    Women Rockin Business Podcast
    Traci’s Website
     
    ABOUT THE HOST
     
    Traci Cornelius is a Speaker, Business Coach, Mindset Coach and mum to five Girls.
    Like many, Traci’s story is not really a succinct one. It is long with many twists and turns (which is like business and life itself!). 
    "Many of the twists and turns have helped me to learn, to grow and to become a successful entrepreneur."
    On a professional level, she runs many businesses. On a personal level, she is a Mum to five wonderful, adorable, courageous, independent and challenging girls.
    “I discovered exactly where I had gone wrong in my previous businesses. Everything I had been through, the good the bad and the ugly started to come together into the best discovery of all the “5 Power Principles”. I implemented them, first in my business and then in others and so they then became the “5 Power Principles” that other people wanted to know about!”
    –Traci Cornelius
    When it comes to starting and scaling your business, whilst juggling family responsibilities and taming your mind monkeys, Traci is your go-to-gal!
     
    CONTACT METHOD 
    Facebook: https://www.facebook.com/TraciCornelius22
    Facebook: https://www.facebook.com/WomenRockinBusiness
    Instagram: https://www.instagram.com/TraciCornelius
    Instagram: https://www.instagram.com/WomenRockinBusiness
    Official website: https://tracicornelius.com
    See omnystudio.com/listener for privacy information.
    25 min
  • Take Back Control Of Your Financial Life with Esther O’Brien
    Esther O’Brien began as a psychologist working in mental health in Australia, but after becoming a mother, she quickly realised that her career wasn’t allowing her to nurture her growing family.  
    Hoping to develop a secondary income stream, Esther began to look in the world of property, and after devoting herself to learning all there was to know about this exciting new venture, managed to replace her career salary through property investment in just two years. 
    Hoping to share her experiences and inspire others to take more control over their financial decisions, Esther now teaches financial education to those wishing to empower themselves, rid themselves of debt, and create their own financially independent lifestyles. 
    Esther joins Traci today to talk about her journey in business so far, her top advice on how to reclaim your financial life and achieve independence, and how she earned the nickname “Esther The Investor”...
     
    KEY TAKEAWAYS
     
    Esther’s first career in psychology was personally fulfilling, but didn’t allow her the lifestyle she dreamed of. She soon came to realise that there’s more to life than simply working. Taking it upon herself to achieve the life she truly wanted, Esther began to study finance in her spare time, assuring herself that if she applied herself, she could learn how to make herself wealthy and independent.
     
    After reading Robert Kiyosaki’s ‘Rich Dad, Poor Dad’, Esther realised that there was another way of thinking, and that wealth and independence could be hers if she applied her interest in finance, and her determination to succeed.
     
    Esther is a huge believer in trusting the numbers, making sure you do your due diligence, then there’s really nothing to fear. If the figures make sense, then trust them. There’s risk in everything, but by following the numbers, you mitigate that risk in a huge way.
     
    After being approached numerous times in social situations for financial advice, Esther soon began to realise that she had accumulated a very large knowledge base throughout her experiences, and decided to formalise the process of aiding others in their financial lives.
     
    By clearly defining your life goals, you can plot your path to financial independence. This comes back to trusting and following the numbers. How much more money do you need in order to free up some of your valuable time? What does that freedom allow you to do? How much time would you like to save? Most people see their goals as dreams, distant and unattainable, but that’s not the case. Everything is achievable if you have the right strategy.
     
    One of the biggest and most common problems Esther encounters when beginning the process of financial education is that many choose to bury their heads in the sand when it comes to their own finances. People believe that by ignoring a problem it might go away, but we need to take responsibility and face these issues in order to move past them.
     
    Reducing monthly expenses is a good place to start when re-ordering our financial lives. Cutting subscriptions, reducing unnecessary outgoings and expenditure is a good jumping off point, and can free up money each month that can be used to pay down debt or used for investment.
     
    As well as living within our means, we must understand the concept of debt acceleration. If we order our finance agreements (Credit Cards, Loans etc) by highest interest to lowest interest, and then pay the minimum payment on the lower agreements, and as much as possible on the highest until it’s cleared, we reduce our interest payments exponentially and in a shorter period of time.
     
    Overcoming fear and changing your mindset around investment are key factors that often put new investors off at the outset. Many believe that life is all about finding a job, paying bills until retirement and then (hopefully) taking it easy on a pension as a reward. But this view of what life can be is so often perpetuated because people aren’t educated about how life can really be.
     
    Esther’s Top 3 Tips:
    Make sure you know your finances inside and out. Put it all in a spreadsheet and get to know your financial life.
    Decrease spending wherever you can
    Find a way to increase your income or find a secondary income, so that you can begin investing long term.
     
    BEST MOMENTS
    ‘I thought “How is it that I’m in a career, and I’ve still got no money?”’ 
    ‘The numbers don’t lie’ 
    ‘The most important thing is to understand the goal’ 
    ‘To every problem there is a solution’
    ‘It’s about getting the best from your money’
    ‘Money worries are some of the worst worries to have’ 
    ‘Unless your salary is increasing by 3% a year, you are effectively taking a pay cut!’
     
    VALUABLE RESOURCES
    Women Rockin Business Podcast
    Traci’s Website
    Esther The Investor’s Facebook Group
    Esther O’Brien – LinkedIn
    Rich Dad, Poor Dad - Amazon
     
    ABOUT THE HOST
     
    Traci Cornelius is a Speaker, Business Coach, Mindset Coach and mum to five Girls. Like many, Traci’s story is not really a succinct one. It is long with many twists and turns (which is like business and life itself!). 
    "Many of the twists and turns have helped me to learn, to grow and to become a successful entrepreneur."
    On a professional level, she runs many businesses. On a personal level, she is a Mum to five wonderful, adorable, courageous, independent and challenging girls.
    “I discovered exactly where I had gone wrong in my previous businesses. Everything I had been through, the good the bad and the ugly started to come together into the best discovery of all the “5 Power Principles” 
    I implemented them, first in my business and then in others and so they then became the “5 Power Principles” that other people wanted to know about!”
    –Traci Cornelius
    When it comes to starting and scaling your business, whilst juggling family responsibilities and taming your mind monkeys, Traci is your go-to-gal!
     
    CONTACT METHOD
    Facebook: https://www.facebook.com/TraciCornelius22
    Facebook: https://www.facebook.com/WomenRockinBusiness
    Instagram: https://www.instagram.com/TraciCornelius
    Instagram: https://www.instagram.com/WomenRockinBusiness
    Official website: https://tracicornelius.com
    See omnystudio.com/listener for privacy information.
    47 min
  • Getting 'Unstuck' With Jessica McGregor Johnson
    On today’s show, international transformational guide, coach, mentor and author, Jessica McGregor Johnson, who’s devoted herself to showing people that there’s often more to life. All it takes is a different perspective. 
    Many people spend years climbing the ladder in their chosen field, only to find that it doesn’t tick all the boxes they’d expected. By working with Jessica, her clients are able to discover themselves, gaining clarity and the ability to identify their goals, passions, and how to live them professionally and personally. 
    Jessica joins Traci for a conversation about her renowned individual Spanish retreat and her signature program, ‘Get Unstuck In Two Days’, as well as the story of her incredible and inspirational journey.
     
    KEY TAKEAWAYS
     
    After ticking all the boxes in her life that she was told would bring her happiness, Jessica realised that none of it had. At the age of 28, she decided to leave her life behind and go looking for a new one, embarking on a journey of self-discovery. 
    We are so often presented with exhilarating opportunities in life that can be scary and which run against the given wisdom. But these moments can be transformational and can take us down completely new and unexpected paths in life.  
    Managing your state of mind when it comes to life is the most important lesson you can learn. If you can create a mindset that thrives on positivity, and that always embraces the opportunity, you will see those things reflected in your life. 
    Sometimes we can over-strategise our lives and ambitions. When reaching for our ideal lives, it’s good to focus on where we want to end up, but try not spend too much time working out how to get there. As Traci points out, plotting each step along the way ahead of time doesn’t leave much room to grab the other opportunities you didn’t even know were there. 
    Too many people today assume that if they’re patient enough, then their dreams will land in front of them, all packed up and ready to go. But Jessica’s story proves that if you want something enough, or if you feel like something’s missing, you have to go out and find it for yourself. We only learn through challenges.  
    People sometimes misunderstand that when big change comes in life, it’s rarely an external experience. It is so often an internal shift, the result of self-reflection or development that effects an external consequence. 
    Society these days seems to think it’s perfectly normal and acceptable to be perpetually connected and available. Jessica’s retreat insists that disconnection is not only required but necessary. A break should mean a break. Time to ourselves, with no distractions or expectations, is an essential component in self-growth and wellbeing. 
    Radical trust has been the most important factor in Jessica’s self-development. Everything in life happens for a reason, even the negatives. Sometimes we may never learn the lessons from these moments, but we need to have complete trust in the fact that it’s a part of your life for a reason, and a necessary part of your journey and your evolution.
     
    BEST MOMENTS 
    ‘I don’t think we ever stop learning in life’ 
    ‘There are moments in life when things clunk deep inside of you’ 
    ‘It was a jump off the cliff, but boy have we landed’ 
    ‘Your mental state is the key to everything that goes on in your life’ 
    ‘Let go of the cursed “hows”’ 
    ‘For me life is a journey of discovery’ 
    ‘We have inside of us a wisdom that supports us’ 
    ‘Just that huge change of outer perspective will change that inner perspective as well’
     
    VALUABLE RESOURCES
    Women Rockin Business Podcast
    Traci’s Website
    Jessica McGregor Johnson’s Website
    The Right T-Shirt: Write Your Own Rules And Live The Life You Want
    Remembering Perfection: Everyday Inspiration For Living Your Spirituality
     
    ABOUT THE HOST
    Traci Cornelius is a Speaker, Business Coach, Mindset Coach and mum to five Girls. Like many, Traci’s story is not really a succinct one. It is long with many twists and turns (which is like business and life itself!). 
    "Many of the twists and turns have helped me to learn, to grow and to become a successful entrepreneur."
    On a professional level, she runs many businesses. On a personal level, she is a Mum to five wonderful, adorable, courageous, independent and challenging girls.
    “I discovered exactly where I had gone wrong in my previous businesses. Everything I had been through, the good the bad and the ugly started to come together into the best discovery of all the “5 Power Principles” 
    "I implemented them, first in my business and then in others and so they then became the “5 Power Principles” that other people wanted to know about!”
    –Traci Cornelius
    When it comes to starting and scaling your business, whilst juggling family responsibilities and taming your mind monkeys, Traci is your go-to-gal!
     
    CONTACT METHOD 
    Facebook: https://www.facebook.com/TraciCornelius22
    Facebook: https://www.facebook.com/WomenRockinBusiness
    Instagram: https://www.instagram.com/TraciCornelius
    Instagram: https://www.instagram.com/WomenRockinBusiness
    Official website: https://tracicornelius.com
    See omnystudio.com/listener for privacy information.
    43 min
  • Creating Content With Purpose – With Claire Winter
    Joining Traci on this week’s show is Claire Winter, a content creator, journalist and copywriter who’s devoted to helping businesses to create compelling content designed to convert via online courses and one-to-one training, using the wealth of knowledge and experience she’s accumulated through a distinguished career in print and media. 
    Listen as Traci and Claire discuss the challenges and blessings of running a business as a parent, the importance of effective marketing and the best way to connect with, and learn from your customers.
     
    KEY TAKEAWAYS 
    Having children, for women, can be as much of a professional blessing as it is a challenge. Claire chose to design the shape of her own career while bringing up her young children, one where she made her vocation fit around her family, and not the other way around. 
    Marketing is not just about talking about yourself, but talking about your customer in language they recognise. It’s not just about content, but content with purpose. And remember to give clear directions on how they can interact with you. Maybe they’re not ready to buy from you just yet, but draw them into your world, and draw yourself into theirs. 
    One of the great pleasures of modern media is that more and more people are broadcasters, whether that’s in print or in podcasts etc. This has meant that we’re now seeing a much more diverse and interesting new generation of content creators, who get to control their public perception, instead of adhering to someone else’s ideal. 
    If you’re creating written content, Claire believes you should be as professional as possible, not just in your content, but also in your behind-the-scenes development. By tracking the success of your content as you publish, you can see what’s resonating with people, and better define what future content is going to land well with your audience. 
    Some may struggle with “impostor syndrome”, to which Claire advises setting down a list of your strengths and plus points with the help of a colleague or friend. When you compare this list against the needs of your customer base, you can instantly see the “genius zone”, the place where their needs and your gifts align. And once you can see your own value, your confidence will grow. 
    You can save huge amounts of time, and make the most of your content, by repurposing it into different forms. Blog posts can be turned into social posts, or turned into podcasts or videos. This allows your content to be enjoyed and shared through a variety of different channels, and of course, to reach a wider audience than you may have originally planned. 
    It’s really useful to jump on a news story, or plan your content around events or the calendar, but always make sure the story or event is linked to your business. It’s a real opportunity to be creative, but it has to be relevant to what you’re selling or who you are. 
    It’s always good thing to share your journey with the world as it helps your audience or customers to feel as though they’re a part of it. People love stories. It’s so important to recognise our own stories and involve others.
     
    BEST MOMENTS
    ‘When you have children, your focus shifts. But so do your opportunities’ 
    ‘One of my superpowers is helping people to identify their story and tell it’ 
    ‘You need to show up. It’s about being visible’ 
    ‘You need to take fear out of the equation’ 
    ‘Words are the building blocks of your business. You need to get them right’ 
    ‘Be comfortable with who you are and how you talk to people’ 
    ‘People love to hear your story’ 
    ‘Show up, be authentic, and be consistent’
     
    VALUABLE RESOURCES 
    Women Rockin Business Podcast
    Traci’s Website
     
    ABOUT THE GUEST
     
    Claire Winter has been a content creator, journalist, and copywriter for twenty years. She is passionate about helping business owners to create content that converts via her inline course and one-to-one training.
     
    She currently writes for all 41 Families magazines that cover the UK, reaching nine million parents each year. She has helped hundreds of small businesses, coaches and creatives with marketing campaigns in print, online and on social media. She is a trained NCTJ journalist and started her career at ITN in radio and television.
     
    To get content, writing tips and PR tips, you can join her Facebook community ‘Cracking Content'
     
    https://www.facebook.com/groups/crackingcontent/
    www.clairewinter.info
    Claire Winter - Twitter
    Claire On Instagram
     
    ABOUT THE HOST
    Traci Cornelius is a Speaker, Business Coach, Mindset Coach and mum to five Girls. Like many, Traci’s story is not really a succinct one. It is long with many twists and turns (which is like business and life itself!). 
    "Many of the twists and turns have helped me to learn, to grow and to become a successful entrepreneur."
    On a professional level, she runs many businesses. On a personal level, she is a Mum to five wonderful, adorable, courageous, independent and challenging girls.
    “I discovered exactly where I had gone wrong in my previous businesses. Everything I had been through, the good the bad and the ugly started to come together into the best discovery of all the “5 Power Principles” 
    I implemented them, first in my business and then in others and so they then became the “5 Power Principles” that other people wanted to know about!”
    –Traci Cornelius
    When it comes to starting and scaling your business, whilst juggling family responsibilities and taming your mind monkeys, Traci is your go-to-gal!
     
    CONTACT METHOD
     
    Facebook: https://www.facebook.com/TraciCornelius22
    Facebook: https://www.facebook.com/WomenRockinBusiness
    Instagram: https://www.instagram.com/TraciCornelius
    Instagram: https://www.instagram.com/WomenRockinBusiness
    Official website: https://tracicornelius.com
    See omnystudio.com/listener for privacy information.
    45 min
  • Finding Out Why You are Worth More With Rob Moore
    ‘Working on yourself will benefit you, your business and your family, you are your best asset so invest in yourself wisely because you pay yourself the most interest’
    Traci is interviewing Rob Moore who is one of the UK’s bestselling non-fiction authors and biggest influencers.
    Traci and this phenomenal guest discuss with candour his journey and share fascinating  insights into his latest book ‘I’m Worth More’.
     
    KEY TAKEAWAYS
    How do you keep pushing yourself?
    I have a void that needs filling and it’s a void that is never filled.
    Most people’s values are linked to their voids and what they haven’t got.
    Being content is fleeting and the reward for overcoming a challenge.
    The hero’s journey is within us all and it is overcoming the  challenges that provide us with contentment.
    Do you still find it a challenge to celebrate?
    We all have confidence in areas we have mastered and a lack of it in areas we have not mastered, it’s not a curse to always need more it’s a gift
    There’s always more to find, to see, to do and that’s exciting.
    Be it till you see it
    There is a paradox between self-worth and confidence.
    You have to mix the paradox of ‘I’ll be more confident when I see the proof with I’ll be more confident in the moment until I see the proof’
    You have to dig into the human traits within you to drive you closer to the proof.
    Why did you write this book?
    In all the work I’ve done the one thing that exists across everything is how you feel about yourself.
    It’s vital to understand how we feel about ourselves and how we convert that into self-worth.
    Value is the value you put out into the world. Your internal sense of worth is manifested as a product or service that you put out into the world. Your self-worth is intrinsically linked to your net worth.
    How do people get over feeling ‘salesy’?
    You’ve got to get out there and sell and believe in yourself and you’ll be better at selling if you value yourself.
    You need to be careful not to believe the extremes, you need positive feedback from yourself if you are looking for others to fill your emotional voids you are always going to be let down.
    You’ve got to learn to fill your own voids and not rely on others in the journey to finding self worth.
    This is a book for everyone can read and use  to increase their self-worth which then manifests in their value and in turn manifests in their net worth and reach.
    It’s the book that will do the most good in the world
     
    BEST MOMENTS
    ‘I believe in the message I put out to the world and that when I make a mistake, and I will, that my belief will make it right and that is a message that’s not hard to get behind’
    ‘It transcends anything you are doing’
    ‘You’ve got to learn to fill your own voids, not rely on others’
    ‘No one's self-worth is always or ever full’   
     
    VALUABLE RESOURCES
    I'm Worth More book by Rob Moore
    Rob’s official website: https://robmoore.com/
    Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs
    LinkedIn: https://uk.linkedin.com/in/robmoore1979
     
    ABOUT THE HOST
    Traci Cornelius is a Speaker, Business Coach, Mindset Coach and Mum to 5 Girls.
    Like many, Traci’s story is not really a succinct one. It is long with many twists and turns(which I liken to business and life itself!).  Many of the twists and turns have helped me to learn, to grow and to become a successful entrepreneur.
    On a professional level, she runs many businesses.
    On a personal level, she is a Mum to five wonderful, adorable, courageous, independent and challenging girls.
     
    “I discovered exactly where I had gone wrong in my previous businesses.  Everything I had been through, the good the bad and the ugly started to come together into the best discovery of all the “5 Power Principles”
     I implemented them, first in my business and then in others and so they then became the “5 Power Principles” that other people wanted to know about!”
     –Traci Cornelius When it comes to starting and scaling your business, whilst juggling family responsibilities and taming your mind monkeys, Traci is your go-to-gal!
     
    CONTACT METHOD
    Facebook: https://www.facebook.com/TraciCornelius22
    Facebook: https://www.facebook.com/WomenRockinBusiness
    Instagram: https://www.instagram.com/TraciCornelius
    Instagram: https://www.instagram.com/WomenRockinBusiness  
    Official website: https://tracicornelius.com  
     
    See omnystudio.com/listener for privacy information.
    45 min
  • Let’s Talk About Staff
    When it comes to staff, Traci knows what she’s talking about! From running a cleaning company with over fifty members of staff to overseeing teams of hundreds, managing and understanding people is something Traci has had to not only embrace but excel at. 
    One of the main lessons Traci has learned along the way is that a body of staff is made up of many different types of people, some of whom can add immense value to your business through their specific set of skills.  
    In this special episode, Traci talks you through staff; the pitfalls to look out for, the benefits to chase, and a remarkable number of strategies to ensure that you get the best out of your workforce.
     
    KEY TAKEAWAYS
     
    One of the scariest prospects when taking on staff is that you’re allowing someone new into the business you’ve built. And how could anyone care about your company as much as you do? But you need to remember that even if someone only works at 50-75% of their potential, that still relieves you of an enormous burden. 
    One of the first areas in your business that can benefit from outsourcing or staff is the admin side. Admin can make up a significant percentage of your workload and is a skill that many already have. 
    Social media can be very time consuming, but it’s an area that businesses need to focus on. There are many different platforms and many different ways of using each. Having a clear strategy for each platform, and ensuring that your company message is clear, can mean that outsourcing your social media presence to staff, and especially to specialists in the area, sharpens its effectiveness, and frees up more of your time. 
    Scaling up your business can involve taking on mass employees, which raises a whole new set of challenges. A human resources division may need to be established to deal with staff, as well as management tiers. 
    Traci advises that an important factor in growing your business is to make sure you keep your ear to the ground. Often when a business scales up, management can muddy or misunderstand a company owner’s goals. Managers are people. People are diverse. Motivations among different people can vary wildly. Understanding people, meeting them where they are and understanding how to get the best out of them is a far greater skill than numerous qualifications. 
    It’s important to make your values clear, but also vital to encourage creativity and inspire happiness among your staff. People work to their best potential when they’re invested in a pursuit. Imbuing your staff with a sense of pride in their job is a magic ingredient in making your staff work wonders for your business. 
    For some of you, a staff of people in your workplace can provide a creative, thriving environment built on ideas and community. For others, their strategy may not necessitate a workplace, and so outsourcing will suffice. 
    It’s very important to make sure you have enough profitability in your company to allow you to reliably pay your staff. But it’s equally important to remember that you need to pay yourself a healthy wage. If you haven’t got enough to do these things, then grow slowly and leverage outsourcing. 
    Offering an apprenticeship can take time, but also leads to a staff member with transferrable skills and a wealth of experience, who can then become a full-time member of staff for you. This is time-consuming but extremely rewarding. 
    Every person you take on is a potential risk. It used to be a lot easier to fire problem staff, those who turn out to create nothing but problems for your business. Remember that a person’s motivations can rapidly decrease if the job cannot dynamically suit their personal needs. Often these problems can be identified early on by making sure you are involved with a staff member’s training. Also, a trial period can act as an effective get-out clause for not just you, but also for your employee.
     
    BEST MOMENTS
    ‘You don’t know what you don’t know’
    ‘Treat your Facebook page as a shop window. Is it attractive enough to invite people inside?’ 
    ‘The more hands-off you become, the more imperative it is for you to spend time on the shop floor’ 
    ‘If people don’t know what the goal is, then they won’t be as invested in making that goal come to fruition’ 
    ‘People want to feel as though they’re being helpful’ 
    ‘A trial period is basically a get-out clause for you, and for your prospective employee’ 
    ‘If you have good employees then reward them’
     
    VALUABLE RESOURCES
    Women Rockin Business Podcast
    Traci’s Website
     
    ABOUT THE HOST
     
    Traci Cornelius is a Speaker, Business Coach, Mindset Coach and mum to five Girls.
    Like many, Traci’s story is not really a succinct one. It is long with many twists and turns (which is like business and life itself!). 
    "Many of the twists and turns have helped me to learn, to grow and to become a successful entrepreneur."
    On a professional level, she runs many businesses. On a personal level, she is a Mum to five wonderful, adorable, courageous, independent and challenging girls.
    “I discovered exactly where I had gone wrong in my previous businesses. Everything I had been through, the good the bad and the ugly started to come together into the best discovery of all the “5 Power Principles. I implemented them, first in my business and then in others and so they then became the “5 Power Principles” that other people wanted to know about!”
    –Traci Cornelius
    When it comes to starting and scaling your business, whilst juggling family responsibilities and taming your mind monkeys, Traci is your go-to-gal!
     
    CONTACT METHOD  
    Facebook: https://www.facebook.com/TraciCornelius22
    Facebook: https://www.facebook.com/WomenRockinBusiness
    Instagram: https://www.instagram.com/TraciCornelius
    Instagram: https://www.instagram.com/WomenRockinBusiness
    Official website: https://tracicornelius.com
    See omnystudio.com/listener for privacy information.
    43 min
  • From Struggle to Success With Sonja Leason
    Sonja Leason is a single-mum and part of a business consultancy focussing on fast growth culture, helping to grow and structure businesses from lead to delivery. She’s also a collaborative author of ‘A Woman’s Work’.   
     
    In this special interview, Sonja shares the story of her journey, of her personal development, the motivating factors that give her purpose, and her singular view on the world of business as a whole.
     
    KEY TAKEAWAYS
     
    Sonja believes that there are two main areas in which to focus on when building a business: leads and delivery.
     
    Generating leads includes determining your target market, digital marketing, website structuring, and the subsequent automation of these processes, followed by team development.
     
    From personal hardships, Sonja learned about her own resilience and perseverance, channelling her desire to give her son a better life into a will to succeed.
     
    By identifying the motivating factor behind our drive to succeed, or our purpose, we can find the strength to push through the barriers we so often come up against in our professional lives.
     
    Online advancements are a huge area of growth in business, but also a struggle as so often, new methodologies and technologies are outdated by the time they become implemented. 
     
    You need to clearly and concisely identify your business, what it can offer and who it is aimed at. Only by doing this can you successfully reach your target markets. It’s not just about finding clients; it’s also about finding the right clients.
     
    Sonja and nine other influential women from business have come together to write a book ‘A Woman’s Work’, a work that they hope will be of immense value to other women beginning in business. Each section is authored by a different woman in business, and focuses specifically on their personal strength. Sonja’s section is about scaling your business.
     
    It’s unfortunate that despite many advances in business, women are still not being taken as seriously as men. We’ve come a long way, but we still have a very long way to go.
     
    We can sometimes be so blind to our own story, and unaware of the fact that much of what we live through, much of what we achieve, can be inspirational to others. Sonja has built a podcast with this message in mind, focussing on the inspirational stories of others.
     
    If we can think or talk our way out of depression, then no one would be depressed. The cure rate for depression through the health service is minimal. Around 85% of those who begin treatment through the NHS remain on the treatment for the rest of their lives. Sonja embraced the mind-body technique, which she credits as very successful.
     
    BEST MOMENTS
     
    ‘I love the business processes. I love business’
     
    ‘There’s always been a bigger purpose, which in my case is my son’
     
    ‘Purpose is the best alarm clock in the world’
     
    ‘If you don’t have a strong message, then you can’t really communicate that online’
     
    ‘We need more female voices’
     
    ‘If you’re only ever seeing things from one perspective, you can never grow’
     
    VALUABLE RESOURCES
    Women Rockin Business Podcast
    Traci’s Website
    Love Mondays HQ
    Sonja Leason’s Podcast - From Struggle To Success
    Becoming Supernatural – Joe Dispenza
     
    ABOUT THE GUEST
     
    After leaving home at 16, Sonja was pregnant at 17 and lived in homeless hostels with her son for over 3 years. To work her son and herself out of poverty, she threw herself into her career and found a passion for business very early on. After working in various businesses ranging from family run to multi national corporations, Sonja had started her own business by the time she was 30 and has loved every minute of it since.
     
    “I have a passion for people, human behaviour and psychology. After a career working with big name, international companies such as Peugeot, Renault, Red Bull, Pizza Hut and Gems TV, I love to bring big business strategies into the SME sector in order to bring transformational results”
     
    “I am a certified DiSC and 5 Behaviours of a Cohesive Team Trainer and I love to offer transformational modalities in order to achieve business success”
     
    “The Love Mondays team have saved numerous businesses from closure which in turn avoided many redundancies. We have created hundreds of jobs in the last 5 years and supported many charities relating to homelessness, domestic abuse and poverty”
     
    “I am passionate about helping other business owners to achieve their goals and gain freedom by creating the life and business that they love, whilst making a difference, too.
    I have been nominated for a Woman in Business award and I was also chosen as Inspirational Female Entrepreneur. I am also a business advisor for Enterprise Nation”
     
     
    ABOUT THE HOST
     
    Traci Cornelius is a Speaker, Business Coach, Mindset Coach and mum to five Girls.
    Like many, Traci’s story is not really a succinct one. It is long with many twists and turns (which is like business and life itself!). 
    "Many of the twists and turns have helped me
    to learn, to grow and to become a successful entrepreneur."
    On a professional level, she runs many businesses. On a personal level, she is a Mum to five wonderful, adorable, courageous, independent and challenging girls.
    “I discovered exactly where I had gone wrong in my previous businesses. Everything I had been through, the good the bad and the ugly started to come together into the best discovery of all the “5 Power Principles” 
    I implemented them, first in my business and then in others and so they then became the “5 Power Principles” that other people wanted to know about!”
    –Traci Cornelius
    When it comes to starting and scaling your business, whilst juggling family responsibilities and taming your mind monkeys, Traci is your go-to-gal!
     
    CONTACT METHOD
     
    Facebook: https://www.facebook.com/TraciCornelius22
    Facebook: https://www.facebook.com/WomenRockinBusiness
    Instagram: https://www.instagram.com/TraciCornelius
    Instagram: https://www.instagram.com/WomenRockinBusiness  
    Official website: https://tracicornelius.com
    See omnystudio.com/listener for privacy information.
    54 min
  • Leveraging Your Life With Catherine Turner
    Catherine Turner is an iTunes #1 podcast host (Leveraged Lifestyle), as well as a leading light among entrepreneurs, having established herself as a successful business woman, inspirational speaker, world record holder and also a mum of two!
     
    In 2011, Catherine discovered that through the power of property investment, she could create the lifestyle she’d always dreamed of. By leveraging this power, she could also learn how to leverage life itself, and since then, she has been on a mission to empower others to take the steps towards their own leveraged lifestyle.
     
    Listen as Traci talks to Catherine about her powerful story, one that has led her to success and happiness, and from which perhaps you can begin your own journey to a leveraged lifestyle.
     
    KEY TAKEAWAYS
     
    Catherine has built her success on leveraging time, money and the skills of the people around her, to shape her ideal life. In her own formative years, her mother, having to work to support her family, was not able to spend as much time with Catherine as she wanted to. It was this factor in Catherine’s upbringing that perhaps influenced her outlook on life, and created a determination that time with family is more important than anything else.
    Catherine has had mental health struggles in the past, but by confronting and recognising them, she has emerged stronger and more positive, fully aware of her own strengths, and determined to help others who may also be suffering without realising it. 
    One of the main fuels for Catherine’s depression was the belief that she had to do everything herself. The realisation that parts of her life could be leveraged, led to her business success.
    One of the most powerful tools in self-improvement is gaining a complete and honest understanding of who you are as a person.
    The beginnings of Catherine’s leverage lifestyle occurred when she and her husband and business partner began to employ virtual assistants. By leveraging out the lower-value tasks, such as administration, Catherine began to see her own free time increase, which she used to improve her business, and to focus on key areas and personal time.
    When you have other people in your business and you team, you not only are able to leverage out these lower-value tasks, but learn about new technologies, new techniques, and more efficient ways of performaing tasks that may not have previously occurred to you.
    One of the most important factors in moving towards a more leveraged lifestyle is allowing yourself the freedom to relinquish a sense of control over your own business.
    It was Catherine’s desire to learn, and to apply herself to a practice, that led her to studying property investment. It came quite suddenly, and almost without prior planning, property investment seemed to fit with Catherine’s ideals and interests due to its reputation as one of the more sound pursuits, both financially and in terms of success ratio.
    One of the biggest misconceptions is that you need to be rich in order to get into property, and also that it’s far too complicated an endeavour. In actual fact, determination, creativity and willingness are all that’s needed in order to begin your own property journey.
    Catherine’s initial goals were all centred around money and the things that money can buy. But as her journey has progressed, it has become less about the things, and more about difference it can make to her life, and how she can use her experience to inspire. 
    The biggest takeaway so far in business, has been discovering her own resilience, and coming to the understanding that by working through each challenge as it comes, we are actually improving ourselves each time.
    Catherine sees visibility as one of the main issues when it comes to women in business. Through personal development and by engaging in a course of study that focussed on public speaking, she came to realise that women’s voices, not just in business, but in all walks of life, are creative and equally as valuable as that of men, but may not suggest themselves initially when voices are called for. THis needs to be addressed and balanced, as the world is missing out on incredible insight. Thankfully, the landscape is changing. 
    The first steps towards a more leveraged lifestyle should begin at home. Are there any tasks you could leverage there, such as gardening or cleaning, that could give you more time? At your business, look at what you’re good at, and then think about leveraging everything else. Focus on your strengths, and allow others to focus on the lower-value tasks.
     
    BEST MOMENTS
     
    ‘I’m always learning, and I believe that I can always do better’
     
    ‘There’s another way of making money that isn’t just trading your time for money’
     
    ‘Everyone I know is touched by mental health in one way or another’
     
    ‘One of the biggest factors in mindset coaching is learning about yourself’
     
    ‘Sometimes you don/t realise how much you’ve been holding yourself back until you’ve got the space to open up’
     
    ‘When you hire assistants into your business, the most common misunderstanding is that you’re going to have to do so much training with them, when often it’s the other way around!’
     
    ‘When you take learning out of the classroom and into the real world, and begin to apply it, that’s when a new level of learning comes in’
     
    ‘Things are simple, but they’re not always easy’
     
    ‘Take a break, take a moment, how can we get through this?’
     
    ‘Let’s give women a bigger voice, a better stage, and show that they are as good as men’
     
    VALUABLE RESOURCES
    Women Rockin Business Podcast
    Traci’s Website
     
    ABOUT THE GUEST
     
    Catherine is an iTunes No.1 podcast host of Leveraged Lifestyle, entrepreneur, businesswoman, an Inspirational Speaker, world record holder, Co-Director of Ideal-Collective.com and a mum of 2!
     
    Catherine quit being an employee in 2013, after working more than 50+ hours on average a week, over 3 jobs. Jobs, hours and a lifestyle which led to a diagnosis of clinical depression before the age of 25.
     
    In 2011/12 Catherine discovered the power of investing in property, and tried many different property investment strategies over the years, finally settling on Serviced Accommodation in 2015, which has now grown from one unit in her home town of Chelmsford, Essex to over 50 across the UK, helping investors, landlords and developers create a better return on their money or property.
     
    This year, Catherine and her husband Stephen, also her business partner, joined forces with the Directors of LoLite Homes to create the Ideal-Collective.com, which is all about leveraging the services and knowledge of all four Directors when it comes to Serviced Accommodation, Social Media, Finance & Virtual Assistants.
     
    Catherine started Leveraged Lifestyle podcast to give business owners and those not leading their ideal lifestyle, to learn the mindset and skill set it takes to create a lifestyle of Freedom, by leveraging time, money & knowledge and using outsourcing and systemisation.
     
    CONTACT METHOD
    http://www.ideal-collective.com
    www.instagram.com/catherineannt
    www.facebook.com/catherineturnerspeaker
    www.linkedin.com/in/catherineturnerspeaker
    https://itunes.apple.com/…/leveraged-lifestyl…/id1380225106…
    https://www.stitcher.com/…/progressivepr…/leverage-lifestyle
    Leveraged Lifestyle Community: bit.ly/llocfbgroup
     
     
     
    ABOUT THE HOST
     
    Traci Cornelius is a Speaker, Business Coach, Mindset Coach and mum to five Girls.
    Like many, Traci’s story is not really a succinct one. It is long with many twists and turns (which is like business and life itself!). 
    "Many of the twists and turns have helped me
    to learn, to grow and to become a successful entrepreneur."
    On a professional level, she runs many businesses. On a personal level, she is a Mum to five wonderful, adorable, courageous, independent and challenging girls.
    “I discovered exactly where I had gone wrong in my previous businesses. Everything I had been through, the good the bad and the ugly started to come together into the best discovery of all the “5 Power Principles” 
    I implemented them, first in my business and then in others and so they then became the “5 Power Principles” that other people wanted to know about!”
    –Traci Cornelius
    When it comes to starting and scaling your business, whilst juggling family responsibilities and taming your mind monkeys, Traci is your go-to-gal!
     
    CONTACT METHOD
     
    Facebook: https://www.facebook.com/TraciCornelius22
    Facebook: https://www.facebook.com/WomenRockinBusiness
    Instagram: https://www.instagram.com/TraciCornelius
    Instagram: https://www.instagram.com/WomenRockinBusiness  
    Official website: https://tracicornelius.com
    See omnystudio.com/listener for privacy information.
    1 hr 4 min
  • Multiple Businesses
    Running multiple businesses is the best way to go if you want to grow your income rapidly.
    Traci, herself, is running a few businesses simultaneously, so in this episode of the Women Rockin Business Podcast, she shares her experiences and everything you need to know in order to start on your own business empire. She gives tips on how to diversify your businesses, how to outsource talents, and why is it essential to keep updated with the current economic situation you’re in. Discover what works for you to grow your business when you listen in.
    KEY TAKEAWAYS
    You learn and grow from challenges. For example, when the recession hit, Traci’s career was affected, but it became a turning point for her. She grew stronger from it. She became less reactive, more creative and more observant.
    Diversification is imperative. There should be multiple streams of income, so in case a project doesn't work out as it should, you’re secured.
    Take note of the external factors that can significantly affect your business, especially the current political and economic situation and tech trends.
    Explore other industries through collaboration. You can learn from partnering with someone or a group of people who has different knowledge and skillset from you. It opens up new perspectives and business ideas.
    It’s okay if you want to change directions. Having multiple businesses can also help you find your true passion, if you’re in limbo, while making money along the way.
    Outsource talents. To have clarity in your visions, sometimes you have to confide your ideas and talk about it with someone. If a particular task is not your expertise, then better hire someone who can do it for you.
    BEST MOMENTS
    “Putting everything in just one avenue can be very dangerous.”
    “The people that can think differently, look at opportunities, see where there are gaps & openings, they are the ones that usually survive and thrive during recessions.”
    “There is not one dream lifestyle for every entrepreneur; it’s very personal.”
    “No one person’s WHY is better than another person’s.”
    “Isn’t it much better to learn from somebody who’s been there, done that, and knows the pitfalls so that you can come in quicker and better.”
    VALUABLE RESOURCES
    Rob Moore
    Women Rockin Business Podcast
    ABOUT THE HOST
    Traci Cornelius is a Speaker, Business Coach, Mindset Coach and Mum to 5 Girls.
    Like many, Traci’s story is not really a succinct one. It is long with many twists and turns (which I liken to business and life itself!).  Many of the twists and turns have helped me to learn, to grow and to become a successful entrepreneur.
    On a professional level, she runs many businesses.
    On a personal level, she is a Mum to five wonderful, adorable, courageous, independent and challenging girls.
    “I discovered exactly where I had gone wrong in my previous businesses.  Everything I had been through, the good the bad and the ugly started to come together into the best discovery of all the “5 Power Principles”
    I implemented them, first in my business and then in others and so they then became the “5 Power Principles” that other people wanted to know about!”
     –Traci Cornelius When it comes to starting and scaling your business, whilst juggling family responsibilities and taming your mind monkeys, Traci is your go-to-gal!
    CONTACT METHOD
    Links to relevant socials, websites etc
    Facebook: https://www.facebook.com/TraciCornelius22
    Facebook: https://www.facebook.com/WomenRockinBusiness
    Instagram: https://www.instagram.com/TraciCornelius
    Instagram: https://www.instagram.com/WomenRockinBusiness
    Official website: https://tracicornelius.com
    See omnystudio.com/listener for privacy information.
    27 min

About Women Rockin Business Podcast

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Traci Cornelius is a Speaker, Podcaster, Business Mentor, Mindset Coach and Mum to 5 Girls. The Women Rockin Business podcast is for Female Entrepreneurs who want financial freedom, time freedom,…