Kristin O'Keeffe Merrick is the co-founder of Women Work F#%k*ng Hard, an annual networking event meant to highlight female entrepreneurs and their hard work. Currently working as a financial adviser at O'Keeffe Financial Partners, Kristin has quite a background in entrepreneurship and finance. Listen in as she breaks down stereotypes and assumptions about women in business and finance and how you can apply these lessons in your own ventures.

Timestamped show notes 01:49 - Kristin is featured in InStyle's Badass Top 50 Women for 2020 05:21 - As soon as COVID lockdown started, Kristin was helping business owners with financial 07:17 - Asking for help 09:21 - Perfection is a trap 13:19 - Financial advice for 2021 20:09 - Small businesses aren't being represented 23:08 - Advice for struggling restaurant/small business owners 24:02 - Finding grants/loans 25:18 - Finding new opportunities 30:27 - Higher education moving forward 33:24 - We need different skilled workers 34:45 - Understanding debt 36:43 - Teaching finances to your kids 43:57 - Kristin's playground hustle 46:10 - Kristin loves connecting people

Links Kristin's Forbes Blog: https://www.forbes.com/sites/kristinmerrick/ Kristin's Instagram: https://www.instagram.com/thegirlwhosavesmoney/ Women Work F#%k*ng Hard: https://wwfh.norby.live/