Work Less PROFIT More Business Podcast

As business owners, we are on a journey.  We all start from ZERO and then progress but sometimes it’s difficult to understand where we are on that journey and how to move forward!

In this episode, I introduce 2 new tools that will help entrepreneurs self-identify areas where they can make key improvements to their business as they are building a well-oiled business machine!

• Profit Potential Journey
• Growth Success Calculator

>> Click here to see the Profit Potential Journey

I’ll share the:

• 4 stages of profit potential all businesses go through to become a well-oiled business machine.
• How the GROW SUCCESS CALCULATOR can be used to identify your stage of profit potential AND help you identify key areas for improvement. 

This episode is an introduction to new coaching episodes which will be released 2-3 at a time during the last week of each month!

You could be on my podcast!

LINKS: 

https://dianalidstone.com/audit/

CONNECT WITH ME HERE:

• Leave me a voice message here
• Book a Growth Strategy Session here
• Be a guest on my show Profit Potential Audit here

PS. Feel like you’re Chief Everything Officer in your business?

Sick and tired of constantly putting out fires?

Are you finally ready to earn explosive profits and take multiple guilt-free vacations?

If you’ve answered YES to any of the above, then I believe you’d be a perfect fit as a guest for a Profit Potential Audit interview on my podcast.  Not only will you get at least one concrete strategy to move your business forward, but you’ll also have the opportunity to increase your business's visibility when you share the awesome work you do.

APPLY here: Profit Potential Audit Interview

Share your feedback with me by clicking here and leaving a short voice message!

Our beliefs around money, and success can often keep us from the thing we want most in life.

In this episode, I address two common misconceptions about money that are keeping many small professional firms from the profit they truly want. There are several strategies to increase your profits without adding more clients, including: 

• Increasing referrals
• Improving your sales conversion rate
• Raising the average sale per client
• Increasing the average customer lifetime value

But the 3 strategies I share in this episode will have the biggest impact, especially if you are just starting to scale your firm…

• Two of the strategies you can implement today
• Another takes a little longer to implement.

DOWNLOAD: Fee Increase Letter Template

CONNECT WITH ME:

1. Leave me a voice message here
2.  Book a Growth Strategy Session here
3.  Be a guest on my show Profit Potential Audit here

P.S. Feel like you’re Chief Everything Officer in your business?
Sick and tired of constantly putting out fires?
Are you finally ready to earn explosive profits and take multiple guilt-free vacations?

If you’ve answered YES to any of the above, then I believe you’d be a perfect fit as a guest for a Profit Potential Audit interview on my podcast.  Not only will you get at least one concrete strategy to move your business forward, but you’ll also have the opportunity to increase your business's visibility when you share the awesome work you do.

APPLY here: Profit Potential Audit Interview

Share your feedback with me by clicking here and leaving a short voice message!

Has someone ever said something that just STOPS you dead in your tracks and then you just can’t stop thinking about what they said?

Well, that’s what happened to me… and that’s what I call Your Million $ Question.

In this episode, I share

• Where the question came from
• The question's many iterations
• Reasons why this is so important for your business
• What it could be costing you when you can’t answer the question
• Real-life examples

LINKS: 

• (Book) Why Should I Chose You by Ian Chamandy and Ken Aber
• (Short video) Who are your competitors? (watch here)
• (Podcast Episode) Accelerate your revenue & authority: 5 proven steps to separate you from the competition without pulling your hair out! (listen here)

DOWNLOAD: 7 Ways to Differentiate Your Brand While Accelerating Your Revenue & Authority.

CONNECT WITH ME HERE:

• Leave me a voice message here
• Book a Growth Strategy Session here
• Be a guest on my show Profit Potential Audit here

P.S. Feel like you’re Chief Everything Officer in your business?

Sick and tired of constantly putting out fires?

Are you finally ready to earn explosive profits and take multiple guilt-free vacations?

If you’ve answered YES to any of the above, then I believe you’d be a perfect fit as a guest for a Profit Potential Audit interview on my podcast.  Not only will you get at least one concrete strategy to move your business forward, but you’ll also have the opportunity to increase your business's visibility when you share about the awesome work you do.

APPLY HERE: Profit Potential Audit Interview

Share your feedback with me by clicking here and leaving a short voice message!

If you listen to this podcast, it’s my guess that you started your business for freedom – whether it was time or money freedom, it was freedom nonetheless.

But getting that freedom isn’t always about the glamour. Building a sustainably profitable business isn’t always SEXY, but then again it shouldn’t be about the hustle and grind either.

In this episode, as always, let’s get real. Let’s deal with the unsexy part!!!

I’m going to share 7 of the biggest unsexy truths that I’ve learned about building a profitable business while still getting the freedom I desire.  

LINKS: 

• Think like a CEO – EMERGE, with Brian Tracy, download here.
• Alfonso Cudra (LinkedIn) will be a future guest on this podcast.
• 5 Proven Steps to Stand Out From Your Competition (here).
• Ep. 71 –  99% Of Small Firms Don’t Do This? (here)
• Ep. 15 – THINK LIKE A CEO: 6 ways to think differently to get off the hustle hamster wheel, explode your profits and enjoy your life (here)
•  Blog:  Employee, Manager or CEO (here)

CONNECT WITH ME HERE:

• Leave me a voice message here.
• Book a Growth Strategy Session here.
• Be a guest on my show Profit Potential Audit here.

Share your feedback with me by clicking here and leaving a short voice message!

If you’re a lawyer, accountant, financial advisor, or any other expert who wants to grow your business without working longer hours, then this one strategy will change your business forever.

Most small firms think that this strategy is:

• Woohoo so they dismiss it
• Or too busy with client work to schedule the time to work on this strategy
• Or think their team… employees aren't interested in that stuff

So 99% of small firms don’t do it,  but by doing this ONE PROVEN Strategy -- you can jump ahead of 99%.

Curious as to what it is?

Believe me – you can double, triple or 10x your business without having to choose your business over family or spending your days constantly putting out fires.

If you feel as though your business is running you and you’d rather stop the hustle and regain some freedom…let’s chat: www.dianalidstone.com/apply

Until next week -  YOU CAN DO THIS too!

LINKS: 

• Book – Vivid Vision, Cameron Herold
• 1-1 Business Accelerator (here)
• S3 Episode 70 – Introduction – story about veterinarians (here)
• Download my "Design Your Big Picture Vision: 11 Simple Steps" Checklist (here)

CONNECT WITH ME HERE:

• Leave me a voice message here.
• Book a Growth Strategy Session here.
• Be a guest on my show Profit Potential Audit here.

Share your feedback with me by clicking here and leaving a short voice message!

There’s an old saying…. "If you’re not changing, you’re not growing.  Change is essential" -- Maggie Rogers.

Business is about change… I’m sure if you think back to when you started your business and compare it to today – both you and your business have changed – morphed – improved!

Well, my business is changing and so must my podcast! In this episode, I’ll share my WHY for the change!

In episode 69, I shared 5 upcoming improvements to my podcast, but in this episode (and launch of Season 3) I want to share my why – the real reason for the change.

REFERENCES MENTIONED:

• Ep. 69 – 5 Upcoming Improvements For You 
• Ep. 43 –  What my husband’s retirement taught me about my business? 
• Ep. 19 –  A great VISION fixes just about everything
• Ep. 11 –  From overwhelmed  to overjoyed

CONNECT WITH ME HERE: 

1. Leave me a voice message here.
2. Book a Growth Strategy Session here.
3. Be a guest on my show Profit Potential Audit here.

Share your feedback with me by clicking here and leaving a short voice message!

Like any newbie doing something for the first time, when I launched my podcast last February, I never imagined a 3rd season or that I would be rebranding it.  But like anything in business, change is inevitable if you want to keep growing and improving!

In this episode, I’ll be sharing 

• 5 upcoming improvements to my podcast.
• Why I’m making these improvements.
• And how you can apply these changes to your business even if you don’t have a podcast!

ACTION PLAN:

1.  What is at least one takeaway that you could apply right now to your business?

2.  March 24th at 12pm EST – Join me on Streamyard for the REBRAND PARTY of Work Less, Profit More

Here’s the graphic of my GROW Equation.

Share your feedback with me by clicking here and leaving a short voice message!

WORDS...we use them every day and yet there was a time in my life when I really didn’t pay attention to each specific word, but in marketing your business – whether it’s on video, captions, social media, in your speech or on your website – there are some words you SHOULD NOT be saying – and other words that will definitely help you capture the heart and mind of your prospects.

I’m going to share some of those today – none of them have more than 4 letters!

In this episode, I’ll share:

• 3 deadly words you’ll want to avoid (and what to say instead).
• 2 words to use to create clarity so your prospect understands what’s in it for them.
• 1 word that’s considered the best word to use in your marketing!

SIMILAR BLOGS – It seems I’ve written about words several times!!! You might find these interesting!

• The One Word My Mother Didn’t Allow Us To Say!
• It’s Only Words
• Four Most Dangerous Words!
• 3 Deadly Words

ACTION PLAN:

1.  Create your answer to what do you do – without using 3 deadly words. 

2.  Look at your sales pages and ask yourself whether you’ve provided true clarity for your prospect about what’s in it for them.

3.  Check out your competition’s homepage website – did they use the best word in marketing more than the other word?

Here’s the graphic of my GROW Equation.

Share your feedback with me by clicking here and leaving a short voice message!

A couple of questions for you:

Did you grow up in an entrepreneurial family?

I didn’t grow up in an entrepreneurial family – but my kids did.  And today I see that without knowing it, they absorbed a whole ton of business knowledge at the kitchen table. 

Are you or have you been in business with your spouse or partner?  

Are you part of the 2% club?  Only 2% of women entrepreneurs ever generate revenue over 7 figures!!

Our special guest today has done all of that and yet today, she has reinvented herself and her business.  Anthea Mumby shares with us her direction for 2023 and her takes on building community!

As you can imagine, we discussed a variety of topics including:

• How niching down allowed her family’s business to focus their growth and expand (without using social media).
• The challenges of a 30-something operating a multi-7-figure business in a male-dominated business.
• Her top tips for building a collaborative community in 2023 and beyond (simple, yet profound!

GUEST BIO: 

Working in and owning a family business for over 40 years, years, Anthea Mumby has a passion for helping family businesses Ride the Waves of Business successfully.

Over the decades of her family business ownership, she led her company to specialize in the Design Professional insurance niche, created and executed an inspiring Vision, managed a team of 15, and navigated the sale of her seven-figure business.

Today she works with entrepreneurial couples helping them to escape the chaos, drama, and disruption to gain courage and confidence to boost their business.

• LinkedIn profile: https://www.linkedin.com/in/antheamumby/
• Website: https://www.dreamteamconsulting.ca/

RESOURCES MENTIONED:

1.  Free 3-day challenge – Niche Down, Profit Up – Register here.
2.  Differentiate to Grow program – Information here.
3.  Episode 60 Wendy Brookhouse – Listen here.

Share your feedback with me by clicking here and leaving a short voice message!

OTHER RESOURCES:

• READ: 58% Don’t Know Their Target Market
• LISTEN: Ep. 11 – From Overwhelmed to Overjoyed! With Guest Milena Cardinal
• WATCH: What can you do to skyrocket your sales? 

BOOK A GROW STRATEGY CALL with me (click here)

To learn how you can stand out in a noisy marketplace by getting known as the go-to authority; ramp up your profits and optimize your resources!

Here’s the graphic of my GROW Equation.

Share your feedback with me by clicking here and leaving a short voice message!

I don’t know about you, BUT I don’t want MORE work.

I want less work in my business but more profits.

I want more joy and more free time.

But to do that – we have to stop hunting and chasing clients.

We have to build a strong foundation so that we attract clients to our business.

I call it Differentiating to Grow!

In this episode, I share:

• My own struggles to stand out in a highly competitive industry.
• 7 Brand Differentiators you can use to position yourself as the Undeniable Authority (download the guide here).
• 5 steps to build the foundational assets you need before you grow & then scale.

Here’s the graphic of my GROW Equation.

Share your feedback with me by clicking here and leaving a short voice message!