Work Less PROFIT More Business Podcast

If you’ve ever tried to write your own bio, for a podcast or speaking, you know exactly what I mean when I say that it’s one of the most difficult writing assignments you can have.  

Our guest today is going to share with us some valuable tips on how to improve your current bio but also take it to the next level.

 Diana & Christina talk about how difficult it is to write your own bio but also: 

+ Why is your bio so important?
+ How to shift your mindset so you can embrace your own ‘magic’.
+ 5 tips on how to create your exceptional bio.
+ Why delegating this task helps uncover your true essence.
+ Where you can best use and re-purpose your bio.
 

ABOUT CHRISTINA
Christina Lawrence knows that behind every one of us is a multifaceted human with a powerful story. As The Bio Writer, she weaves empathy and intuition with her love of storytelling, capturing your unique brilliance in a bio that speaks to the very essence of you. Christina's gift comes from discovering and connecting with your particular magic and reflecting that back to you through the written word.

Email | LinkedIn


WHEN YOU'RE READY FOR MORE...
Here are 3 ways I can help you GROW

1.  Get on my mailing list so you can learn about upcoming free workshops, collaborative trainings and weekly tips & strategies for those busy entrepreneurs who want to #worklessearnmore (click here).

2.  Join the Facebook group – Think like a CEO with Diana (click here).

3.  Become My Next Success!
If you want to work less, earn more, I’m working with a select few service-based business owners to help them create and implement a game plan so they can have more joy, more profits and more time away from their business.  Schedule your call here.

During this call, I will walk you through my GROW Equation Business Calculator which will outline the next best steps for you to take so that you can 

• get known and magnetize high-paying clients
• ramp up your profits so that you’ll be able to live your desired lifestyle
• optimize your systems to reclaim more of your precious time!

If you’re a high-performer and would like to shorten your journey to your next level of success, I’ll recommend the best way I can support you whether this might be:

1.        VIP Strategy Day where we dive deep into ONE of your main challenges or strategies to your next level of success.

2.        Private 1:1 coaching to help you transform your business.

3.        Join me on a retreat

Share your feedback with me by clicking here and leaving a short voice message!

Too often I hear from business owners that because they don’t like marketing they will do just about anything to avoid it!

If you’d like to learn to LOVE, I mean really love, marketing then this is the episode for you!  My guest Amy Hager shares with us how ANY business owner can learn to love marketing their business!  

Amy shares:

• The 5 different content styles and several examples of how you can apply these.
• Why the way you consume content may be very different from how your actually do marketing & sales.
• Why spray and pray doesn’t work.
• Who your best marketer is!

You can take the Content Personality Quiz here - https://mshannonhernandez.com/quiz/

ABOUT AMY
Amy Hager, a true marketer and community builder at heart, helps clients apply simple strategies for increased revenue and productivity. When she is not working with clients, you will find her visiting wineries, and travelling the world. 

WHEN YOU'RE READY FOR MORE...
Here are 3 ways I can help you GROW

1.  Get on my mailing list so you can learn about upcoming free workshops, collaborative trainings and weekly tips & strategies for those busy entrepreneurs who want to #worklessearnmore (click here).

2.  Join the Facebook group – Think like a CEO with Diana (click here).

3.  Become My Next Success!
If you want to work less, earn more, I’m working with a select few service-based business owners to help them create and implement a game plan so they can have more joy, more profits and more time away from their business.  Schedule your call here.

During this call, I will walk you through my GROW Equation Business Calculator which will outline the next best steps for you to take so that you can 

• get known and magnetize high-paying clients
• ramp up your profits so that you’ll be able to live your desired lifestyle
• optimize your systems to reclaim more of your precious time!

If you’re a high-performer and would like to shorten your journey to your next level of success, I’ll recommend the best way I can support you whether this might be:

1.        VIP Strategy Day where we dive deep into ONE of your main challenges or strategies to your next level of success.

2.        Private 1:1 coaching to help you transform your business.

3.        Join me on a retreat

Share your feedback with me by clicking here and leaving a short voice message!

Despite how successful our business might look from the outside, the back-end can often be a f**kin' hot mess.  In this episode, Diana shares how you can change that and instead optimize systems so you can reclaim some of your precious time!

Is the back end of your business a hot mess?

Or are you OPTIMIZING SYSTEMS for sustainable growth

Diana Lidstone, marketing & business growth strategist, shares her story about how she went from being an overwhelmed business owner and parent to being an overjoyed, profitable business leader!

Her tips include:

• How to set your non-negotiables. 
• How, as a business owner who wants to reclaim time and run an efficient business, you need systems, automation and a support team.
• 8 suggested ‘systems’ for building sustainable growth.

Here’s what she means – A system contains:

Processes – the what: The step-by-step sequence of activities. This might be an SOP or a checklist.

Tools – the where: The specific software, apps or products used. These might include an email software such as MailerLite.

People – the who: The individuals or roles accountable for each step of the process. This might include a bookkeeper or a virtual assistant.

Strategies the how & why: The tactics, tips or techniques you use to achieve the target outcome. This might be how all these systems work together to achieve your definition of success.

Diana shares her recommendations for 4 essential systems you need to keep your business running like a well-oiled machine plus 4 others you might consider … all depending on your specific business!

What can you optimize in your business so you can #worklessearnmore?

Diana can be reached at:

• Website - www.dianalidstone.com
• Email – [email protected]
• Blog – www.dianalidstone.com/blog
• Podcast - https://dianalidstone.com/blog/podcast/

WHEN YOU'RE READY FOR MORE...

Here are 3 ways I can help you GROW

1.  Get on my mailing list so you can learn about upcoming free workshops, collaborative trainings and weekly tips & strategies for those busy entrepreneurs who want to #worklessearnmore (click here).

2.  Join the Facebook group – Think like a CEO with Diana (click here).

3.  Become My Next Success!
If you want to work less, earn more, I’m working with a select few service-based business owners to help them create and implement a game plan so they can have more joy, more profits and more time away from their business.  Schedule your call here.

During this call, I will walk you through my GROW Equation Business Calculator which will outline the next best steps for you to take so that you can 

• get known and magnetize high-paying clients
• ramp up your profits so that you’ll be able to live your desired lifestyle
• optimize your systems to reclaim more of your precious time!

If you’re a high-performer and would like to shorten your journey to your next level of success, I’ll recommend the best way I can support you whether this might be:

1.        VIP Strategy Day where we dive deep into ONE of your main challenges or strategies to your next level of success.

2.        Private 1:1 coaching to help you transform your business.

3.        Join me on a retreat

Share your feedback with me by clicking here and leaving a short voice message!

Having a loyal, engaged audience will help you gain long-term sustained business growth.  Email marketing is by far the best return on investment for online marketing and yet too often it is the one marketing strategy that is ignored!

Whether you’re a service-based business or brick and mortar product-based, email marketing offers a huge bang for its buck and it’s not difficult to do.  It is the ONE marketing strategy that I strongly encourage each of my clients to take advantage of!

Part of growing a loyal and engaged audience that you can email is having an effective lead magnet (freebie, opt-in, etc.)  Our guest today, Jaime Weatherby, has done a great job of this and she’s going to share some tips & strategies so you can build your own effective lead magnet and start creating that loyal & engaged audience!

TAKEAWAYS

• Are you doing ‘Hey I’m still here’ marketing?
• Why email marketing wins for return on investment?
• Why every business should have a lead magnet.
• 4 awesome tips for creating an effective lead magnet
• How to leverage your lead magnet
• How to nurture once they’ve downloaded your lead magnet!

ABOUT JAIME
Jamie Weatherby is the founder of Weatherby Media, a digital marketing agency for service-based business owners who want to create and amplify their online presence.

https://weatherbymedia.com/

Resources from Jaime

• 4 Proven Ways to Create an Engaging Lead Magnet (read here)
• How to Grow Your Email List on Autopilot with a Lead Magnet (read here)
• 6 Effective Lead Magnet Ideas for Every Business (read here)

 WHEN YOU'RE READY FOR MORE...

Here are 3 ways I can help you GROW

1.  Get on my mailing list so you can learn about upcoming free workshops, collaborative trainings and weekly tips & strategies for those busy entrepreneurs who want to #worklessearnmore (click here).

2.  Join the Facebook group – Think like a CEO with Diana (click here).

3.  Become My Next Success!
If you want to work less, earn more, I’m working with a select few service-based business owners to help them create and implement a game plan so they can have more joy, more profits and more time away from their business.  Schedule your call here.

During this call, I will walk you through my GROW Equation Business Calculator which will outline the next best steps for you to take so that you can 

• get known and magnetize high-paying clients
• ramp up your profits so that you’ll be able to live your desired lifestyle
• optimize your systems to reclaim more of your precious time!

If you’re a high-performer and would like to shorten your journey to your next level of success, I’ll recommend the best way I can support you whether this might be:

1.        VIP Strategy Day where we dive deep into ONE of your main challenges or strategies to your next level of success.

2.        Private 1:1 coaching to help you transform your business.

3.        Join me on a retreat to recharge and refocus your business!

I can’t wait to help you grow your business your way!

Share your feedback with me by clicking here and leaving a short voice message!

Let’s get real for a moment ….Most of us didn’t start our businesses to be like this…

• Buried under a long list of emails with a never-ending To-Do list
• Feeling unable to delegate off your to do list because you don’t have the time or money to hire or train someone
• Being too busy to take more time off to do anything you enjoy

If any of this sounds too familiar, not only do I understand – I know that you aren’t the only one AND today’s episode should help you banish overwhelm!!

ABOUT ARIJANA

Arijana Ilibasic is an Online Business Manager and Delegation Consultant, helping service providers and course creators turn their businesses on autopilot with strategic delegating and smart systems.

She's the Founder of Scale & Simplify and has been working with online businesses for over 5 years, leading teams, managing launches, and building funnels for 6-figure course creators.

She currently lives in Serbia with her husband, two young kids, and a puppy (Fun fact: They recently moved their lives across the world, from Canada!).


RESOURCES MENTIONED

• More information on Stages of Business growth (click here)
• Read more about 3 Signs you need to Delegate (click here)

WHEN YOU'RE READY FOR MORE...

Here are 3 ways I can help you GROW

1.  Get on my mailing list so you can learn about upcoming free workshops, collaborative trainings and weekly tips & strategies for those busy entrepreneurs who want to #worklessearnmore (click here).

2.  Join the Facebook group – Think like a CEO with Diana (click here).

3.  Become My Next Success!
If you want to work less, earn more, I’m working with a select few service-based business owners to help them create and implement a game plan so they can have more joy, more profits and more time away from their business.  Schedule your call here.

During this call, I will walk you through my GROW Equation Business Calculator which will outline the next best steps for you to take so that you can 

• get known and magnetize high-paying clients
• ramp up your profits so that you’ll be able to live your desired lifestyle
• optimize your systems to reclaim more of your precious time!

If you’re a high-performer and would like to shorten your journey to your next level of success, I’ll recommend the best way I can support you whether this might be:

1.        VIP Strategy Day where we dive deep into ONE of your main challenges or strategies to your next level of success.

2.        Private 1:1 coaching to help you transform your business.

3.        Join me on a retreat to recharge and refocus your business!

I can’t wait to help you grow your business your way!

Share your feedback with me by clicking here and leaving a short voice message!

Ever wondered how you can stay motivated while working from home?  How to be more productive?  In this week’s episode, my guest Paulette Durepos will help you answer those questions.

One of the 2022 trends that I’m seeing in business which I mentioned in Episode 01 is a craving for community – and nowhere is this more evident than with women solopreneurs.

Paulette shares how she noticed that once face-to-face networking disappeared, women were craving both connection and community.

Her answer was to create CafeLifestyle where women meet three times a week for 3 hours to – get sh*t done and stay motivated.

She’ll share something that surprised me about when they meet.

If you’d like a FREE guest pass to participate, please reach out to Paulette at [email protected].

More information at Cafelifestyle.rocks to help you get stuff done and stay motivated!


READY FOR MORE? 
Here are 3 ways I can help you GROW

1.  Get on my mailing list so you can learn about upcoming free workshops, collaborative trainings and weekly tips & strategies for those busy entrepreneurs who want to #worklessearnmore (click here).

2.  Join the Facebook Group – Think like a CEO with Diana (click here).

3. Become My Next Success!
If you want to work less, earn more, I’m working with a select few service-based business owners to help them create and implement a game plan so they can have more joy, more profits and more time away from their business.  Schedule your call here.

During this call, I will walk you through my GROW Equation Business Calculator which will outline the next best steps to focus your time, money & energy, without the hustle,  so you can

• get known and magnetize high-paying clients.
• ramp up your profits so that you’ll be able to live your desired lifestyle.
• optimize your systems to reclaim more of your precious time!

If you’re a high-performer and would like to shorten your journey to building a sustainably profitable business, I’ll recommend the best way I can support you whether this might be:

1.  VIP Strategy Day where we dive deep into ONE of your main challenges or strategies to your next level of success.
2.  Private 1:1 coaching to help you transform your business.
3.  Join me on a retreat to recharge and refocus your business!

 I can’t wait to help you grow your business your way! 

Share your feedback with me by clicking here and leaving a short voice message!

If you ever asked yourself questions like these …. am I living my purpose; how do I stay focused or how can I easily make yes or no decisions, then special guest Carey Conley has your answer in today’s episode.

ABOUT CAREY

Carey Conley is a nationally recognized speaker, author, entrepreneur, and mom, specializing in helping people create life-changing visions for their life.

Her personal story is full of extraordinary success and devastating tragedy. It’s these experiences that brings power to her message and helps others achieve what they never thought was possible. Her ability to help women create, develop, and execute a rock-solid, bigger-than-life vision propels them to succeed in all areas of life, including self-love, financial prosperity, a healthy lifestyle, caring relationships, a strong family, supreme confidence, and spiritual connection.

Known for her contagious passion, Carey’s speeches, books, and workshops build self-empowering skills and create a community of support for women from all walks of life. The common bond is a desire to shed past pain, fear, and hardship, in order to manifest a beautiful life that’s within reach.

CONNECT WITH CAREY

• Email 
• Website
• Facebook
• Instagram (Carey Conley)
• Instagram (Vision is Victory Academy)
• LinkedIn
• YouTube

READY FOR MORE

Have questions? Book a call at Growth Strategy Session to see how we can best support you to simplify and scale your business, and your next best step to #worklessearnmore.

Love this podcast? Then you want to join the Think Like a CEO Facebook Community for weekly mini-trainings and Q&A with Diana.

Share your feedback with me by clicking here and leaving a short voice message!

Growing up, I lived in the culture of "you have to work long hard hours to become successful".  Today that ‘hustle & grind’ culture is still around and we now know that it leads to burnout and mental health challenges.   

Our special guest, Nichole Howson,  shares how she built her business – the 2nd time – to avoid burnout.  

We talk about the ‘toxic hustle culture’ and how this award-winning social media strategist burnt out and then rebuilt her 6-figure business differently! 

Get your pen & paper ready because Nichole is going to share 4 tips that led to her 6-figure growth and a team of 11!!  

 You will see – that you too – can do this!

ABOUT NICHOLE
Nichole Howson is the owner of AIM Social Media Marketing. As an experienced, award-winning social media strategist and virtual assistant, her work is focused on supporting social media managers with their day-to-day operations - handling administrative tasks as well as content creation, scheduling and engagement.

Watch Her video – 3 things she did that led to 6-figure business – here.

READY FOR MORE?

Have questions? Book a call at Growth Strategy Session to see how we can best support you to simplify and scale your business, and your next best step to #worklessearnmore. 

Love this podcast? Then you want to join the Think Like a CEO Facebook Community for weekly mini-trainings and Q&A with Diana.

Share your feedback with me by clicking here and leaving a short voice message!

If you ever felt as though you’ve become Chief Everything Officer of your business and you can’t seem to grow or scale?  Then this episode is for you.  I share 4 tips on how to break free from the hustle hamster wheel and reclaim your time.

REFERENCES

• Make More Time & More Money (read the blog)
• Employee, Manager or CEO (read the blog)

READY FOR MORE?

Have questions? Book a call at Growth Strategy Session to see how we can best support you to simplify and scale your business, and your next best step to #worklessearnmore. 

Love this podcast? Then you want to join the Think Like a CEO Facebook Community for weekly mini-trainings and Q&A with Diana.

Share your feedback with me by clicking here and leaving a short voice message!

Ever wondered how super successful business owners set their day up for success?  Ever wondered if you could actually create a morning routine that fit your lifestyle?  My guest Julie Richer helps women refresh and renew themselves to avoid burnout and get set up for success.


ABOUT JULIE
Julie Richer is a Personal and Professional Wellbeing Coach/Consultant, Professional Speaker and Naturopathic Energy Practitioner. 

 She works with organizations helping them build workplace wellbeing and she also has a deep passion working with WOMEN. She believes women have so much to contribute and in essence, are the leaders that can bring more love, unity, acceptance, equality and emotional intelligence to the current chaos in the world. 

Julie builds WOMEN up through her Women's Renewal Program. Deeper levels of consciousness are accessed when working with Julie and that empowers women to let go what no longer serves them so they can truly tap in their personal power and wisdom.

Connect with Julie – https://womensrenewalprogram.com/

And for corporate work – www.peakenergymanagement.com


READY FOR MORE? 
Here are 3 ways I can help you GROW

1.  Get on my mailing list so you can learn about upcoming free workshops, collaborative trainings and weekly tips & strategies for those busy entrepreneurs who want to #worklessearnmore (click here).

2.  Join the Facebook Group – Think like a CEO with Diana (click here).

3. Become My Next Success!
If you want to work less, earn more, I’m working with a select few service-based business owners to help them create and implement a game plan so they can have more joy, more profits and more time away from their business.  Schedule your call here.

During this call, I will walk you through my GROW Equation Business Calculator which will outline the next best steps to focus your time, money & energy, without the hustle,  so you can

• get known and magnetize high-paying clients.
• ramp up your profits so that you’ll be able to live your desired lifestyle.
• optimize your systems to reclaim more of your precious time!

If you’re a high-performer and would like to shorten your journey to building a sustainably profitable business, I’ll recommend the best way I can support you whether this might be:

1.  VIP Strategy Day where we dive deep into ONE of your main challenges or strategies to your next level of success.
2.  Private 1:1 coaching to help you transform your business.
3.  Join me on a retreat to recharge and refocus your business!

 I can’t wait to help you grow your business your way! 

Share your feedback with me by clicking here and leaving a short voice message!