Work Less PROFIT More Business Podcast

Work Less PROFIT More Business Podcast

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Work Less PROFIT More Business Podcast episodes

  • Ep. 45 – Lack of profit isn’t always just related to numbers! (Hidden Profit & Time Saboteurs 1 of 3)

    Whether it’s a recession or any instability, most business owners struggle to increase their profit levels and regain precious time in their agendas.  Too often we get buried in the day-to-day activities of running our businesses to see that we are leaving money on the table or wasting time.  These are the true ‘hidden’ saboteurs.

    In this 3-part series, I’ll share 3 big profit and time saboteurs.  

    Not only will I demonstrate at least 3 ways that each shows up in your business, but I’ll also share strategies that you can implement immediately to get some quick wins!

    The first saboteur that I discuss is what I call – PROFIT MISALIGNMENT and it shows up as:

    1. Misalignment and disconnect from your vision.
    2. Data deficiency.
    3. Financial abdication.

    Here’s the graphic of my GROW Equation.

    ACTION PLAN to avoid Profit Misalignment

     1.        Use the mad libs formula to create your Vision Statement here and join me on Jan 3rd for the Bubbles & Vision Workshop – mark your calendar – dive deeper.

     2.        Schedule a monthly and quarterly planning session with yourself and review the 7 Quarterly Questions to ask yourself (PDF).

    3.        Take responsibility for your finances – learn how to read your statements – get statements regularly – learn to love your numbers.

    BTW – did you notice that Profit Misalignment is the opposite of “R” Ramp up your profits – grow equation formula??

    Would love to hear your feedback…. Please leave a voice message using my new SpeakPipe link here.

    Share your feedback with me by clicking here and leaving a short voice message!

    22 min
  • Ep. 44 – How I turn Unknown Experts Into Profitable Leaders

    There’s a big difference between a subject-matter expert and a profitable, sought-after authority!  

    During this episode, I’ll share:

    • Why you need to know the difference and 
    • What it means to your business
    • My Flagship Framework I use in all my programs 
    • 5 reasons why I’m thankful for it

    I refer to a great business book – The Thought Leaders Practice by Matt Church


    ACTION PLAN: 

    1.    Answer: Are you ready to earn more profit without working harder?
    If the answer is a "hell yes", then go to #2

    2.    Let’s see how I can help you with that – book a call here!

    Share your feedback with me by clicking here and leaving a short voice message!

    25 min
  • Ep. 43 – What my husband’s retirement taught me about my own business growth

    I’m sure you’ve had moments in your life or business that have caused you to stop, reflect and then make pivotal decisions.  That’s exactly what happened when my husband retired!

    In this episode I’ll share:

    • How I finally took my own advice
    • How I felt guilty about doing some of the things that were necessary
    • The amazing results of my re-structuring of my business
    • Why I’m absolutely positive this will work for you 

    ACTION PLAN:

    1.  Get super-duper clear on what you want from both your business & your life.

    2.  Do the Impact, Effort, Joy exercise to help you strategically simplify your business – Click here and scroll down to get the easy downloadable for you to use!

    Share your feedback with me by clicking here and leaving a short voice message!

    15 min
  • Ep. 42 – A new season and a new format!

    Have you ever been so darn excited that you feel like bursting?  You know like Christmas morning as a kid?– That’s exactly how I feel as I’m starting SEASON 2 of my podcast! 

    I explain the 3 fundamental changes I’m making to my podcast (and why) for this season:

    1.    Introducing GROW Audit episodes (and what they could mean for your business)

    2.    Shorter episodes especially intros

    3.    Action Plans for every episode

    Share your feedback with me by clicking here and leaving a short voice message!

    9 min
  • Ep. 41 – Is Your Content Actually Getting You Noticed & Helping You Sell? with Guest Pam Foley

    As busy business owners, we hear every day from ‘gurus’ that we need to be producing content to get noticed!!  So you might be like a lot of other entrepreneurs – you’re producing TikTok reels, Instagram stories, Facebook lives, blog posts and videos – or as I like to say –you’re doing the marketing hustle.

    However, is your content actually getting you noticed and helping you SELL your program, products or services?

    Pam Foley & I talk about content that sells and she shares some hot tips you can implement immediately to improve your copywriting. 

    We discuss:

    • Producing content for the human reader versus the digital reader
    • Why copywriting is both an art & a science
    • The difference between storytelling and persuasive storytelling
    • 3 key takeaways to improve your copywriting, including an app
    • Why your 2019 sales strategy won’t work in the post-pandemic marketplace
    • How being a lawyer actually set her up perfectly to be a great copywriter


    ABOUT PAM
    Former Attorney and Amazon best-selling author, Pam Foley, founded AOU Creative Group in 2014. There, she and her team write the words that move clients' businesses. Specializing in digital marketing for B2B service businesses online.


    WHEN YOU'RE READY FOR MORE here are 2 ways I can help you GROW

    1.  Get on my mailing list so you can learn about upcoming free workshops, collaborative trainings and weekly tips and strategies for those busy entrepreneurs who want to #worklessearnmore (click here)


    2.  Become My Next Success!
    If you want to work less, earn more, I’m working with a select few service-based business owners to help them create and implement a game plan so they can have more joy, more profits and more time away from their business.  Schedule your call here.

    During this call, I will walk you through my GROW Equation Business Calculator which will outline the next best steps for you to take so that you can 

    • get known and magnetize high-paying clients
    • ramp up your profits so that you’ll be able to live your desired lifestyle
    • optimize your systems to reclaim more of your precious time!

    If you’re a high-performer and would like to shorten your journey to your next level of success, I’ll recommend the best way I can support you whether this might be:

    1. VIP Strategy Day where we dive deep into ONE of your main challenges or strategies to your next level of success.
    2. Private 1:1 coaching to help you transform your business.
    3. Join me on a retreat to recharge and refocus your business!

    I can’t wait to help you grow your business your way!

    Share your feedback with me by clicking here and leaving a short voice message!

    32 min
  • Ep. 40 – Every Business Leader Deserves a Guilt-Free Vacation: Here's how you can too

    Did you take a vacation from your business this summer?  

    If you did -- Was it guilt-free or did you worry daily about your business, employees or clients?

    If you didn’t take a vacation this summer – you’ll want to listen to this episode so you CAN vacation guilt-free next year or perhaps this winter!!

    Diana shares the BIG summer mistake she made early in her coaching career and how this has impacted how she not only runs her business but helps so many other entrepreneurs build & grow their businesses with explosive profits and time off!! 

    You’ll learn the three game plans that you must have so you can take multiple guilt-free vacations during the year.

     

    RELATED BLOGS:

    • My big summer mistake – what not to do (read here)
    • Guilt-free vacations are necessary for business owners (read here)
    • Vacations are bad (read here)


    READ FOR MORE?

    Learn about upcoming free trainings – Download my free guide – My Top 5 Proven Client-Getting Secrets and I’ll share weekly tips & strategies to #worklessearnmore and what’s up my sleeve!

    Share your feedback with me by clicking here and leaving a short voice message!

    18 min
  • Ep. 39 – GROWing Leads, Revenue and Impact with Visual Communication with Guest Stacy Christopher

    So you want your content to be unforgettable?  A Harvard study shows that using words alone are NOT the best way to help your prospects, clients or team members remember the information you are sharing.

    Special guest, Stacy Christopher, is a specialist teaching coaches and consultants how to incorporate hand-drawn graphics into their brand messaging, lead generation, offers and programs.

    We discuss:

    • How my Business GrowMeter has been remembered for years
    • How the brain is stimulated when you tell stories using hand-drawn graphics 
    • Hand-drawn graphics can be as simple as cave drawings but very effective in making you unforgettable
    • Examples of using hand-drawn graphics
      • Signature systems
      • Invitations to sales calls
      • Workshops
      • Stop the scroll on social media

     

    ABOUT STACY

    Stacy Christopher is a visual communication expert and strategist that helps you become unforgettable and more profitable
     
    Her work helps you expand your reach, increase your revenue, and create an unforgettable brand, all while bringing fun engagement into your business life.
     
    She teaches visual communication as a source of industry leadership but also as a powerful road map tool to call your deepest desires into reality. She regularly helps coaches, consultants and entrepreneurs land transformations with their content and closes multi-thousand dollar sales by showing them how to speak in visual language to their clients.

     You can find Stacy at www.stacychristopher.com


    WHEN YOU'RE READY FOR MORE here are 2 ways I can help you GROW

    1.  Get on my mailing list so you can learn about upcoming free workshops, collaborative trainings and weekly tips & strategies for those busy entrepreneurs who want to #worklessearnmore (click here)


    2.  Become My Next Success!
    If you want to work less, earn more, I’m working with a select few service-based business owners to help them create and implement a game plan so they can have more joy, more profits and more time away from their business.  Schedule your call here.

    During this call, I will walk you through my GROW Equation Business Calculator which will outline the next best steps for you to take so that you can 

    • get known and magnetize high-paying clients
    • ramp up your profits so that you’ll be able to live your desired lifestyle
    • optimize your systems to reclaim more of your precious time!

    If you’re a high-performer and would like to shorten your journey to your next level of success, I’ll recommend the best way I can support you whether this might be:

    1. VIP Strategy Day where we dive deep into ONE of your main challenges or strategies to your next level of success.
    2. Private 1:1 coaching to help you transform your business.
    3. Join me on a retreat to recharge and refocus your business!

    I can’t wait to help you grow your business your way!

    Share your feedback with me by clicking here and leaving a short voice message!

    26 min
  • Ep. 38 – Do you really need an HR Consultant? With Guest Hilda Gan

    Growing a team of employees is certainly one way you can #worklessearnmore.  However hiring, training and keeping employees can be quite the HR challenge for many business owners because it’s another new skill they have to learn.  That’s why I’m so excited to have today’s guest, Hilda Gan!!

    If you are growing your business, then you’re probably thinking about hiring and that also means training and retaining employees, paying benefits and HR policies & procedures.

    So how does a business owner handle all of this overwhelm.  Could an HR Consultant help you?

    Hilda and I talk about:

    • REVUP methodology and how this enabled Hilda and her husband to build such a well-recognized company
    • The importance of vision, mission and values to help with hiring success
    • Why your ‘gut’ might be right all along when it comes to hiring
    • Her tool for helping small business owners build strong teams who love to come to work (How the world sees you and Fascination by Sally Hogshead).
    • When is the right time to hire an HR consultant
    • 3 tips to make your hiring process easier
    • Why she calls herself a ‘chess master’!

     

    ABOUT HILDA

    Hilda Gan is the Founder and Chief People Officer of People Bright Consulting, an HR Consulting and Leadership and Team Training company. 

    A serial entrepreneur she and her husband built iTRANS Consulting, an award-winning, national Engineering firm recognized as a Best Workplaces in Canada® – top ten twice. 

    The REVUP Your Potential concept is based on the success of iTRANS. An international best-selling author, motivational speaker she has a passion to help create positive and rewarding workplace.


    WHEN YOU'RE READY FOR MORE here are 2 ways I can help you GROW

    1.  Get on my mailing list so you can learn about upcoming free workshops, collaborative trainings and weekly tips & strategies for those busy entrepreneurs who want to #worklessearnmore (click here)


    2.  Become My Next Success!

    If you want to work less, earn more, I’m working with a select few service based business owners to help them create and implement a game plan so they can have more joy, more profits and more time away from their business.  Schedule your call here.

    During this call, I will walk you through my GROW Equation Business Calculator which will outline the next best steps for you to take so that you can 

    • get known and magnetize high-paying clients
    • ramp up your profits so that you’ll be able to live your desired lifestyle
    • optimize your systems to reclaim more of your precious time!

    If you’re a high-performer and would like to shorten your journey to your next level of success, I’ll recommend the best way I can support you whether this might be:

    1. VIP Strategy Day where we dive deep into ONE of your main challenges or strategies to your next level of success.
    2. Private 1:1 coaching to help you transform your business.
    3. Join me on a retreat to recharge and refocus your business!

    I can’t wait to help you grow your business your way!

    Share your feedback with me by clicking here and leaving a short voice message!

    27 min
  • Ep. 37 – Without These Simple Steps, Your Marketing Plan Isn’t Doing Its Job

    Too many marketing plans are stuck in a drawer and never implemented!!!  Sound familiar?  Over the last 40 years, I can’t tell you how many business owners I’ve met who tell me they created a marketing plan but never implemented it. However, here’s 7 simple steps to implement ANY marketing plan

    If you listened to Ep. 35 (here) I share how to avoid costing marketing mistakes by having a Get Known Marketing plan.  I also share the 7 essential elements of a marketing plan no matter what industry you are in. 

    So how do you implement a marketing plan…that will help you stand out, get known and magnetize your dream clients?

    Here you go – remember to keep it simple!


    WHEN YOU'RE READY FOR MORE here are 2 ways I can help you GROW

    1.  Get on my mailing list so you can learn about upcoming free workshops, collaborative trainings and weekly tips & strategies for those busy entrepreneurs who want to #worklessearnmore (click here)


    2.  Become My Next Success!

    If you want to work less, earn more, I’m working with a select few service based business owners to help them create and implement a game plan so they can have more joy, more profits and more time away from their business.  Schedule your call here.

    During this call, I will walk you through my GROW Equation Business Calculator which will outline the next best steps for you to take so that you can 

    • get known and magnetize high-paying clients
    • ramp up your profits so that you’ll be able to live your desired lifestyle
    • optimize your systems to reclaim more of your precious time!

    If you’re a high-performer and would like to shorten your journey to your next level of success, I’ll recommend the best way I can support you whether this might be:

    1. VIP Strategy Day where we dive deep into ONE of your main challenges or strategies to your next level of success.
    2. Private 1:1 coaching to help you transform your business.
    3. Join me on a retreat to recharge and refocus your business!

    I can’t wait to help you grow your business your way!

    Share your feedback with me by clicking here and leaving a short voice message!

    14 min
  • Ep. 36 – Turning Sales Into a Conversation, Not a Presentation with Guest Lisa Dadd

    Today’s topic is a 5 letter word that makes many business owners squirm…

    And truthfully, although it’s an essential part of our businesses, I used to squirm… and as the kids say, I sucked at this!!!  I hemmed, hawed and was NOT confident. 

    Have no fear – our special guest Lisa Dadd will share some SOULutions as to how to make this essential part of your business more soulful!

    During our conversation, Lisa & I chat about:

    • Identifying & using your Soul Language archetype
    • Radical self-awareness
    • Sales is like a dance or a conversation
    • Look for alignment not agreement in a sales conversation
    • Breaking the cycle of devaluing yourself

    Check out Lisa’s website for a short description of the 7 Soulful Archetypes here.


    ABOUT LISA
    Fellow Canadian & Dame, Lisa Dadd is a corporate sales and marketing manager turned transformational business owner.  She works to build a bridge between success and fulfillment. Her radical approach to selling from INSIDE our comfort zone, shifts a paradigm we’ve been taught to believe. Not only can we feel good in the process, it is also our most effective approach to finding success in business.


    WHEN YOU'RE READY FOR MORE here are 2 ways I can help you GROW

    1.  Get on my mailing list so you can learn about upcoming free workshops, collaborative trainings and weekly tips & strategies for those busy entrepreneurs who want to #worklessearnmore (click here)


    2.  Become My Next Success!
    If you want to work less, earn more, I’m working with a select few service-based business owners to help them create and implement a game plan so they can have more joy, more profits and more time away from their business.  Schedule your call here.

    During this call, I will walk you through my GROW Equation Business Calculator which will outline the next best steps for you to take so that you can 

    • get known and magnetize high-paying clients
    • ramp up your profits so that you’ll be able to live your desired lifestyle
    • optimize your systems to reclaim more of your precious time!

    If you’re a high-performer and would like to shorten your journey to your next level of success, I’ll recommend the best way I can support you whether this might be:

    1. VIP Strategy Day where we dive deep into ONE of your main challenges or strategies to your next level of success.
    2. Private 1:1 coaching to help you transform your business.
    3. Join me on a retreat to recharge and refocus your business!

    I can’t wait to help you grow your business your way!

    Share your feedback with me by clicking here and leaving a short voice message!

    26 min

About Work Less PROFIT More Business Podcast

From the publisher's feed

Tune in each week as Diana Lidstone shares business strategies, tips, and resources so you can work less and profit more.  This business podcast is for established business owners who want to…