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Work Smarter, Not Harder!
By Tom OssaBusiness
Work Smarter, Not Harder! episodes
- Bill Gates v. Steve Jobs RevisitedIn this episode, we revisit the business models of 2 legendary figures in the early stages of computer software development.5 min
- Business Evolution Sidenote: The Rule of ThreeIn this episode, I detail how one can instantly bring together a compelling message within a presentation, using the rule of three - identifying three main points, and prioritizing them for delivering them to an audience of any size, in a short period of time. ⏲️5 min
- Business Evolution Process - Market Dominating Position, More TaglinesI kind of went off on a tangent today, due to a person that took advantage of my time. Hey, sometimes you just gotta get it off your chest. Today's episode is about that.5 min
- Business Evolution Process: Trying Different Taglines
In this episode, we talk about the trevails and time commitment to finding a really good tagline, that doesn't offend your target market, but still stands out from the competition. It's a fine line. I've always opted for schock value - but I'm dialing it back a tiny bit.
5 min - Business Evolution: Market Dominating Position - Interrupting StatementsIn this episode, I detail how an interrupting statement that Irene and I crafted might be beneficial for helping your brand to stand out with its potential clientele. Oh, and yay -- episode 60!5 min
- Business Evolution Part 3: Analysis of ResultsToday, I apologise for being absent for a few days, I am sure you will live! But we also discuss the results of our market dominating position process, along with the 50 or so responses we got from the tag line that we are considering: #BuildBetterBusiness5 min
- Business Evolution Process: Analyzing Your Tagline
In this episode, we analyze the taglines that we came up with Irene Gutmann, and test them out with 50,000 of our closest friends.
5 min - Business Evolution Process: Market Dominating Position Part 3I had a great meeting with Irene Gutmann yesterday, and we talked about creating a new market dominating position for RocklandWeb. From this process sprung a bunch of possible taglines.5 min
- Business Building Week 2: The Market Dominating Position - Drawing from PsychologyIn this episode, just prior to my session with Irene Gutmann today, I discuss my roots in wishing to attain a market dominating position (MDP) for RocklandWeb, as well as the three essential steps to identifying what that MDP is for you.5 min
- Business Evolution Process: Week 2This week we'll be focusing on the second part of our business evolution process, creating a market dominating position. This is the part I love. Because quite frankly, I enjoy winning. Tune in this week to hear how Irene Gutmann and I create this position over some of our competitors in the Hudson Valley.5 min
About Work Smarter, Not Harder!
From the publisher's feed
Get stuff done at work, be effective, get motivated, and maybe even have a few laughs.