Write Medicine

Write Medicine

By Alexandra Howson PhDEducationHow To
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Write Medicine episodes

  • Embrace Your Voice: How to Optimize the Power of Pause, Timing, and Flow in CME Script Writing

    Practical prompts, frameworks, and behind-the-scenes notes on writing high-quality CME — straight to you, no fluff.

    → Subscribe: Become a Write Medicine Insider

    Not sure what to work on next in your CME writing? Take the free WriteCME Readiness Index — two minutes to find your stage and get a curated learning path →

    Get your CME readiness score

    Do you struggle to transform dense medical information into scripts that sound natural when read aloud in videos or podcasts?

    As a medical writer or CME professional, you know the challenge of bridging the gap between technical accuracy and listener engagement. Your scripts need to convey complex scientific concepts while maintaining clarity and holding the audience's attention. This balancing act can feel like an insurmountable task, especially when you're writing for diverse audiences from patients to specialists.

    In this episode of Write Medicine, voice actor Emma Clarke shares invaluable insights that will help you:

    1. Master the art of writing for the spoken word in medical education

    2. Learn techniques to make dense scientific content more accessible and engaging when read aloud

    3. Understand the crucial elements of pacing, clarity, and pronunciation in voiceover scripts

    Tune in now to unlock the secrets of crafting medical voiceover scripts that inform, engage, and inspire your audience.

    Connect with Emma

    📧 [email protected]

    🌐 https://emmaclarke.com

    📰 https://ebclarke.substack.com

    X/Twitter | Instagram | Facebook | LinkedIn

    Mentioned in this episode:

    Fall Back to School Sale

    We're running a back-to-school sale September 2 through 12. Standalone CME writing toolkits, business kits, and quarterly WriteCME Pro membership — all at the best pricing we've offered this year. Everything's at www.alexhowson.com. Link's in the show notes.



    This podcast uses the following third-party services for analysis:

    Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
    35 min
  • Freelance Like a Pro: Niching, Marketing, and SOPs with Alejandra Viviescas

    Practical prompts, frameworks, and behind-the-scenes notes on writing high-quality CME — straight to you, no fluff.

    → Subscribe: Become a Write Medicine Insider

    Not sure what to work on next in your CME writing? Take the free WriteCME Readiness Index — two minutes to find your stage and get a curated learning path →

    Get your CME readiness score

    Are you a freelance medical writer struggling to streamline your workflow and grow your business? Do you find yourself overwhelmed by client management, marketing, and the constant need to prove your value?

    If you're looking to transform your freelance medical writing career from chaotic to confident, especially in the field of Continuing Medical Education, this episode is for you.

    Today Alejandra Viviescas PhD joins me to explore practical strategies that can transform your approach to client relationships, help you overcome self-doubt, and build a thriving business.

    By listening to this episode, you will:

    • Learn how to implement a client acquisition flywheel that turns each project into a marketing opportunity
    • Discover how to use checklists and Standard Operating Procedures (SOPs) to streamline your workflow and reduce anxiety in client interactions
    • Gain insights on how to use your multilingual skills to stand out in the medical writing field.

    Press play now to unlock your competitive edge in freelance CME writing and get ready to create systems that work for you, not against you.

    Resources

    Jim Collins. The Flywheel Effect.

    Nathan Barry. Authority: Become an Expert, Build a Following, and Gain Financial Independence. 2014. Aloha Publishing.

    Josh Spector. How To Create Powerful Content (Without Spending More Time On It). I Want To Know podcast.

    Alexjandra Viviescas PhD. Flywheel.

    Ready, Steady, CME!

    Mentioned in this episode:

    Fall Back to School Sale

    We're running a back-to-school sale September 2 through 12. Standalone CME writing toolkits, business kits, and quarterly WriteCME Pro membership — all at the best pricing we've offered this year. Everything's at www.alexhowson.com. Link's in the show notes.



    This podcast uses the following third-party services for analysis:

    Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
    29 min
  • Savvy Money-Saving Hacks for Thriving Freelance Medical Writers

    Practical prompts, frameworks, and behind-the-scenes notes on writing high-quality CME — straight to you, no fluff.

    → Subscribe: Become a Write Medicine Insider

    Not sure what to work on next in your CME writing? Take the free WriteCME Readiness Index — two minutes to find your stage and get a curated learning path →

    Get your CME readiness score

    Are you a new medical writer feeling overwhelmed by the costs of starting your career? Do you hesitate to invest in expensive resources, wondering if there's a smarter way to begin? You're not alone. Many aspiring medical writers struggle to balance their passion for the field with the financial realities of getting started.

    But what if I told you that you don't need to break the bank to launch your medical writing career? In this episode, we're diving into 12 money-saving hacks that can help you access vital resources, improve your skills, and network effectively - all while keeping your budget intact.

    Whether you're looking to find free alternatives to pricey databases, discover cost-effective ways to enhance your skills or learn how to leverage existing resources you might have overlooked, this episode is your guide to smart, budget-friendly strategies for kickstarting your medical writing journey.

    Sometimes expensive doesn't necessarily mean better. Stay tuned for tips that could save you hundreds if not thousands, of dollars as you embark on your exciting new career path.

    1. Leverage Free Resources: From PubMed and Google Docs to public libraries and government health websites, there's a wealth of free tools and information at your fingertips. Make the most of these resources before investing in paid alternatives.

    2. Invest in Learning, Not Just Tools: Focus on building your skills through free online courses, virtual conferences, and skill-swapping. Your knowledge and abilities are your most valuable assets, and many ways to enhance them don't cost a dime.

    3. Start Simple and Scale Up: Begin with a basic setup and free versions of software. As your career grows and your needs evolve, you can make informed decisions about which paid tools and resources are truly worth the investment.

    Resources

    Write Medicine podcast. How to Streamline Your Medical Writing Literature Review Process

    WriteCME Pro—a professional development program for medical writers ready to specialize in CME

    QueText

    Grammarly

    MedTerms

    Mentioned in this episode:

    Fall Back to School Sale

    We're running a back-to-school sale September 2 through 12. Standalone CME writing toolkits, business kits, and quarterly WriteCME Pro membership — all at the best pricing we've offered this year. Everything's at www.alexhowson.com. Link's in the show notes.



    This podcast uses the following third-party services for analysis:

    Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
    11 min
  • Root Cause Analysis: How to Easily Transform Your Needs Assessments

    Practical prompts, frameworks, and behind-the-scenes notes on writing high-quality CME — straight to you, no fluff.

    → Subscribe: Become a Write Medicine Insider

    Not sure what to work on next in your CME writing? Take the free WriteCME Readiness Index — two minutes to find your stage and get a curated learning path →

    Get your CME readiness score

    Is your CME content scratching the surface or truly addressing the core issues in healthcare practice?

    As a CME professional, you're constantly striving to create educational interventions that make a real difference. But sometimes, despite your best efforts, the impact falls short of expectations. Root cause analysis (RCA) could be the missing piece in your needs assessment toolkit, helping you uncover the true sources of performance gaps and design more effective CME programs.

    By listening to this episode, you'll discover:

    1. How to apply RCA techniques to enhance your needs assessments and identify the root causes of practice gaps
    2. Step-by-step guidance and practical tools for conducting RCA
    3. Real-world examples of how RCA can lead to measurable improvements in healthcare outcomes

    Tune in now to unlock the power of root cause analysis and revolutionize your approach to CME program development.

    Resources

    Agency for Healthcare Research and Quality (AHRQ). Root Cause Analysis.

    Institute for Healthcare Improvement. Improving Root Cause Analyses and Actions to Prevent Harm.

    Singh G et al. Root Cause Analysis and Medical Error Prevention. StatPearls.

    Driesen B et al. Root Cause Analysis Using the Prevention and Recovery Information System for Monitoring and Analysis Method in Healthcare Facilities: A Systematic Literature Review. J Patient Saf. 2022;18(4):342-350

    Mentioned in this episode:

    Fall Back to School Sale

    We're running a back-to-school sale September 2 through 12. Standalone CME writing toolkits, business kits, and quarterly WriteCME Pro membership — all at the best pricing we've offered this year. Everything's at www.alexhowson.com. Link's in the show notes.



    This podcast uses the following third-party services for analysis:

    Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
    16 min
  • CME as a Strategic Resource in Quality Improvement with Katie West MSN

    Practical prompts, frameworks, and behind-the-scenes notes on writing high-quality CME — straight to you, no fluff.

    → Subscribe: Become a Write Medicine Insider

    Not sure what to work on next in your CME writing? Take the free WriteCME Readiness Index — two minutes to find your stage and get a curated learning path →

    Get your CME readiness score

    Are you struggling to position your CME program as a strategic asset in your healthcare system?

    As a CME professional in a hospital or health system, you're likely facing challenges in demonstrating the value of your programs beyond mere accreditation requirements. You know that CME has the potential to drive quality improvement and enhance patient care, but you may be finding it difficult to integrate your efforts with broader organizational goals.

    In this episode of Write Medicine, you'll discover:

    1. How to position CME as a strategic resource at the heart of your healthcare system's quality improvement initiatives
    2. Practical strategies for building relationships across departments and specialties to create more impactful, coordinated education
    3. Innovative approaches to measuring and demonstrating the effectiveness of your CME programs

    Tune in now to unlock the secrets of making your CME program an indispensable driver of excellence in your healthcare system.

    Timestamps

    00:00 Nurse turned educator; now an RN CME specialist.

    06:03 Partnering in rural Michigan for healthcare improvement.

    07:51 Building relationships for proactive service line strategies.

    10:32 Efforts to integrate CME as a strategic resource.

    16:48 Education barriers: preconceived notions, resistance, limited human resources.

    18:50 Collaborative case review meetings enhance treatment insights.

    24:39 Using varied data for planning and support.

    27:16 Annual symposium educates primary care providers comprehensively.

    28:43 Advocating for joint accreditation in clinical education.

    Resources

    West K. Small Teams, Big Outcomes: Efficient CME Approaches. Alliance Almanac. August 21, 2024.

    Mentioned in this episode:

    Fall Back to School Sale

    We're running a back-to-school sale September 2 through 12. Standalone CME writing toolkits, business kits, and quarterly WriteCME Pro membership — all at the best pricing we've offered this year. Everything's at www.alexhowson.com. Link's in the show notes.



    This podcast uses the following third-party services for analysis:

    Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
    23 min
  • Embracing Visual Trends and Patient Voices: A New Era in Medical Education with Caroline Halford

    Practical prompts, frameworks, and behind-the-scenes notes on writing high-quality CME — straight to you, no fluff.

    → Subscribe: Become a Write Medicine Insider

    Not sure what to work on next in your CME writing? Take the free WriteCME Readiness Index — two minutes to find your stage and get a curated learning path →

    Get your CME readiness score

    Are you a CME professional struggling to create engaging, accessible content that truly resonates with healthcare providers? You know the importance of staying current with medical advancements, but you're finding it challenging to deliver information in ways that stick. You want your educational materials to not only inform but also inspire change in clinical practice. If you're looking for innovative approaches to make your CME content more impactful, patient-centered, and adaptable to diverse learner needs and environments, this episode is for you. Join us to explore cutting-edge strategies in medical education that bridge the gap between information overload and meaningful learning experiences.

    You’ll gain insights into:

    • Ways to engage with your partners as a crucial step in effective independent medical education
    • Techniques for incorporating patient voices and perspectives into CME activities
    • Approaches to using social media and digital platforms for enhanced learner engagement

    Resources
    1. Patient-Physician Perspective Collection
    2. BMJ's What Your Patient is Thinking series
    3. Tony Collier's article on living with prostate cancer
    4. International Society for Medical Publication Professionals (ISMPP)
    5. Bredbenner K, Simon SM. Video abstracts and plain language summaries are more effective than graphical abstracts and published abstracts. PLoS One. 2019;14(11):e0224697.
    6. 7 Unexpected Strategies To Refresh Your CME Needs Assessment

    Timestamps

    00:00 Introduction to Independent Medical Education

    00:16 Guest Introduction: Caroline Helford

    00:30 Fresh Approaches to Medical Education

    01:02 Caroline's Background in Medical Publishing

    08:12 Defining Independent Medical Education

    09:22 The Role of Social Media in Medical Education

    10:53 Importance of Visual and Accessible Content

    19:02 Engaging Patients in Medical Education

    32:31 Future Trends in Medical Education

    35:46 Conclusion and Key Takeaways



    This podcast uses the following third-party services for analysis:

    Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
    37 min
  • Build Your Medical Writing Portfolio: A Guide for CME Writers

    You've got the writing skills. You're passionate about medical education. But every prospective CME client asks for that elusive portfolio. Sound familiar?

    If you're an aspiring CME writer feeling stuck in this catch-22, you're in the right place. Today, we're breaking down how to build a compelling CME portfolio from scratch - even if you've never had a single client. 

    Listen in to:

    1. Discover three practical strategies to build an impressive CME writing portfolio from scratch
    2. Learn how to showcase your existing skills and experience in a way that appeals to CME clients
    3. Get insider tips on creating portfolio-worthy samples like needs assessments and blog posts

    4. Ready to turn your blank page into a showcase of your talents? Let's dive in.

      Resources

      Ready, Steady, CME!

      Portfolio-building playbooks

      WriteCME Pro

      Finding the Freelance Clients You Deserve

      7 Unexpected Strategies To Refresh Your CME Needs Assessment

      How to Streamline Your Medical Writing Literature Review Process

      Elevate Your Medical Writing: How to Choose the Right Literature Review Approach for Your Project

      Timestamps

      00:00 Alex discusses creating a CME medical writing portfolio for newbies. We explore three options for building a portfolio.

      03:25 Diversify needs assessments, consider audience, interprofessional education.

      08:12 Build your CME portfolio through networking, courses, and feedback.

      09:54 Customize your portfolio to highlight professionalism and reliability. Subscribe for CME writing tips and resources.

      Subscribe to the Write Medicine podcast!

      Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

      Mentioned in this episode:

      Fall Back to School Sale

      We're running a back-to-school sale September 2 through 12. Standalone CME writing toolkits, business kits, and quarterly WriteCME Pro membership — all at the best pricing we've offered this year. Everything's at www.alexhowson.com. Link's in the show notes.



      This podcast uses the following third-party services for analysis:

      Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
      11 min
    5. When Clients Collide: Maintaining Integrity in Freelance CME Writing

      Have you ever faced the ethical dilemma of being asked to work on similar projects for competing clients?

      As a freelance CME writer, you may encounter situations where multiple clients request your expertise for overlapping projects. This can put you in a challenging position, balancing professional ethics with business opportunities.

      By listening to this episode, you will:

      1. Learn how to navigate potential conflicts of interest in CME writing
      2. Understand the ethical frameworks and principles that guide decision-making in medical education
      3. Gain practical strategies for maintaining professional integrity while managing client relationships


      4. Tune in now to equip yourself with the knowledge and tools to make ethical decisions that protect your reputation and uphold the integrity of CME content creation.


        Resources

        WriteCMEpreneur Waitlist

        Write Medicine Insider

        Manifesting Wealth in Transitions Retreat

        ACCME 2020 Standards for Integrity and Independence in Continuing Education


        Timestamps

        00:00 Introduction

        02:39 WriteCME Pro question on the ethical dilemma where two clients ask you to work on the same project

        03:23 Exploring ethical frameworks

        06:54 Variables affecting content integrity

        09:55 The issue of conflict of interest

        11:22 Transparency is another ethical consideration

        12:13 Answering the WriteCME Pro question

        13:23 Key takeaways from today's episode


        Subscribe to the Write Medicine podcast!

        Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

        Mentioned in this episode:

        Fall Back to School Sale

        We're running a back-to-school sale September 2 through 12. Standalone CME writing toolkits, business kits, and quarterly WriteCME Pro membership — all at the best pricing we've offered this year. Everything's at www.alexhowson.com. Link's in the show notes.



        This podcast uses the following third-party services for analysis:

        Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
        16 min
      5. From Burnout to Brilliance: Dr. Lisa Herbert’s Framework for Leadership Development

        Are you a physician feeling overwhelmed by the complexities of modern healthcare? Do you struggle to have your voice heard in an increasingly corporate medical landscape? Or perhaps you're a medical professional looking to step into a leadership role, but unsure how to begin? 

        As CME professionals, we work with physicians on a daily basis. But how tuned into their struggles and concerts are you? And how can education support physicians and other health professionals who are ready to grow into a leadership role?

        As a healthcare or CME professional, you may struggle to maintain autonomy, influence decisions, and navigate the increasingly corporate medical environment. Today's episode with Dr. Lisa Herbert MD, FAAFP, CPEC addresses these challenges head-on, offering insights and strategies to help you reclaim your voice and emerge as an effective leader in your field.

        • Discover a proven framework for developing essential leadership skills tailored for physicians
        • Burnout can stem from increasing administrative burdens, corporate influence, and lack of autonomy, but coaching can provide tools to reclaim focus and purpose.
        • Learn the 5 Ps of leadership


        • Connect with Dr. Lisa

          Just the Right Balance

          LinkedIn


          Resources

          Dr. Lisa's books


          Timestamps

          00:00 Introduction

          01:24 Introducing Lisa

          05:20 Physicians losing their voice

          07:28 The imperative for physicians to develop negotiation, communication, and conflict resolution skills

          09:33 Challenges physicians are facing

          13:07 Barriers to clinician autonomy from prioritizing clinical issues

          15:39 The disincentives for physicians in training

          16:42 A walkthrough of what Lisa teaches and offers to help physicians establish themselves as leaders

          22:26 What steps to take to work with her

          23:57 Lisa’s final thoughts on mindset

          26:01 Key takeaways from today’s conversation with Lisa


          Subscribe to the Write Medicine podcast!

          Don’t forget to subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.



          This podcast uses the following third-party services for analysis:

          Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
          27 min
        • Streamline Your Social Media: Essential Tips for Freelance Writers

          Are you struggling to maintain a balanced online presence without feeling overwhelmed by social media?

          As a freelance medical writer, you likely know the importance of social media as a marketing tool. However, its demands can be incredibly draining, impacting both your productivity and emotional wellbeing. This episode dives into practical strategies tailored to help you navigate these challenges effectively.

          1. Learn why LinkedIn is the preferred platform for professional conversations among medical writers.

          2. Discover step-by-step methods to create and manage your content efficiently without the usual stress.

          3. Gain tips on time management and maintaining emotional wellbeing while engaging online.

          **Action (A):**

          Tune in now to the latest episode of Monday Mentor and take control of your social media presence today!


          Timestamps

          00:00 Introduction

          01:31 Why I choose to solely focus on LinkedIn

          02:50 How to manage your social media presence

          04:23 Time management strategies for social media

          05:01 Being selective about what you respond to


          Subscribe to the Write Medicine podcast!

          Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

          Mentioned in this episode:

          Outcomes Architect Sprint

          Want to finally master outcomes reports? Join my 4-Week Outcomes Reports Sprint and walk away with a polished, portfolio-ready sample plus templates, coaching, and lifetime tools. Spots are limited—sign up at [insert URL].

          CMEpalooza

          CMEpalooza Fall is a 1-day event scheduled for Wednesday, October 22, that will feature a series of sessions relevant across the CME/CE spectrum. Broadcasts will stream live on the LIVE page of this website and be available for viewing shortly after their conclusion on the Archive page. There is no charge to view or participate in any of these sessions.



          This podcast uses the following third-party services for analysis:

          Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
          9 min

        About Write Medicine

        From the publisher's feed

        Write Medicine is the go-to library for crafting high-quality continuing medical education (CME).

        If TED Talks and a mastermind group had a podcast baby for CME professionals, it would be Write…

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