writersrinivasan

Have you ever been a teacher in your life?

Have you ever experienced the power of teaching something to your friend and family members?

During your college days or even in your school days, have you experienced that you will be asked to teach maths, science, or anything by your friend?

If Yes, you are Awesome! You know what I am talking about.

If No, you will be getting to know what ‘teaching’ is all about!

In this series, we are going to talk about the other side of the teaching experience.

I am dedicating the whole series to all the TEACHERS!

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As a Teacher, we hold huge responsibilities on our shoulders when it comes to teaching as it is not about just imparting subject knowledge but also involves incorporating the life values to the children.

Well, to start with, let me take you through different dimensions that a teacher must possess.

Always do remember that,

1. Your student is a child and you are an adult.

4. They are emotional. You have learned that emotions troubles judgment.

5. Theyreactsimplistically.Youreactintentionally!

The next level of my entrepreneurship is on how to scale up my business for further growth.

I have told you before that I don’t know anything about marketing, right?

Before going into that discussion I would like to share with you a few things.

Now I wanted to take this through all the educational belts of Tamilnadu rather than only in Chennai.

Now coming into marketing again.

What I thought about marketing when I started my company:

This is what my thoughts about marketing in 2017.

Now in 2020, I can realize that for any business MARKETING and SALES are the two pillars that are going to be the PRIMARY task for any ENTREPRENEURS.

Without these pillars, your EMPIRE is not going to be STRONG enough.

Ok. Will go back to 2017 and 2018.

So, I was in search of a marketing consultant who will do the consulting services for us to take to the next step.

To Read More Click Here:

https://writersrinivasan.com

Do you think Artificial Intelligence and Machine learning will enhance the future of digital marketing?

A BIG ‘YES’.

It’s changing our day to day business activity in a more specific route and be more focused and the rest of the automation process will take care of it.

For example, if you enter into any websites these days, a chatbot is receiving you and welcoming you.

If you have any questions, the chatbot itself is trying to solve your initial questions by itself without connecting to any human.

So, this classic example shows a lot of things to all of us. It reduces manpower and this chatbot itself saves a lot of data about the customers and their behavior.

And yes, this all can be done only by the machine learning mechanism. This automated response system itself saves a lot of time right from the small to medium to very large companies.

What else with the power of artificial intelligence and machine learning will change the way of thinking patterns?

1.Keyword Research

If you are trying to make content on your website or a blog, keywords play a major role.

What is keyword research?

Keyword research is the process by which you research popular search terms people type into search engines like Google, and include them strategically in your content so that your content appears higher on a search engine results page (SERP).

Keyword research is a fundamental practice in search engine optimization (SEO).

There are so many tools to find out the right keyword for your content to reach out to your audiences. (Will see in detail in our blog about this later)

Where is my customer?- Part 7

Yes, I wanted to scale up my business as my DREAM is BIG.

What I am doing right now is that just doing business. That’s it!

If I go in this way, it will take more time to reach more people and more revenue.

However, If I have the right product (in-house product) for the right audience, then the brand will reach more people more customers more revenue more growth.

This would need more investment more people more infrastructure more office space too.

I have already approached some of my friends to be a part of ‘Career Mudhra’ and they immediately refused to join with me. (No Wonder!)

Almost 9 months gone in my entrepreneurial journey and I was searching for the right people to join with me.

Vinoth Kumar:

Vinoth Kumar is my college mate and he’s from an automotive background. In the beginning stage itself, I was telling him about my business and I actually asked him whether he has any interest to join along with me.

At that time, he is not in a situation or not interested to join me.

After 9 months, he approached me and said that he would like to join me.

At this point in time, he has resigned from his job and willing to join in Career Mudhra.

However, I have some important points to discuss with him before he’s joining Career Mudhra.

Because at any point in my Entrepreneurial Journey, I should not stop until I reach my GOAL! Reach my DREAM!

AT ANY COST!

I have a few things to tell him verbally and also through the document.

We had a detailed discussion on what’s my ambition, why I have started this company, why I am in this business, where it will lead into, what are the future plans, how about the execution, etc.,

Vinoth agreed on all the terms and conditions whatever I said.

He completely aligns himself with CAREER MUDHRA.

I got remembered of these lines:

“ if your wish is really true, it makes its own way to achieve it.”

So, Career Mudhra found out another strong person to achieve its goal.

He’s one of the main reasons that now we have three branches and it will grow across the South-India and after that ACROSS PAN INDIA.

It’s possible. It’s there on the agenda.

You might ask whether you never come across any disputes in this journey?

Come on! We are human beings. For sure, we have our own difference in opinions.

However, we are open to suggestions and finally, the decision-maker is going to take the decision.

It’s all how we are setting up the expectation between two different personalities.

Actually I am not the person to work in someone’s direction. I found my way and it got worked out well. And it’s also generating revenue for our organization.

He just found himself interested in this model and just got fixed.

There’s no designation between us. But there is.

There are no two-decision makers. But there is.

Only He and I know what it is! Why it is! And how it is!

That’s all!

In fact, how to find out your partner?  – is a big topic – and is really an important act/task in any entrepreneurial life.

I Will talk somewhere about this in detail.

I just wanted to end this episode here as a GRATITUDE to my FRIEND VINOTH KUMAR.

Next Level:

Now, I have to scale-up what I am doing it right now. I have to have a very streamlined process for reaching more customers more growth more revenue more employees…

Will continue!

Everything is ready. I have decided that:

Simple.

Do you think this is as simple as that?

No.

Offlate, the following were my observations:

How to identify your market and the customer?

I would say “READING” is like “INTIMACY OF LEARNING”.

My first intimate relationship started with the book.

If I have a book, I would forget what’s happening around me. It gives me pleasure and you can’t measure that with anything.

Suppose, the author transferred “the pleasure of the text” to me, that AUTHOR is going to be my MENTOR.

I started reading books at the age of 11 (During my 6th Grade/Standard). At that time I have been attracted by comics. I have read all types of comics (Of Course, in THAMIZH only).

In the 1980’s IRUMBUKKAI MAAYAVI, LION COMICS, MUTHU COMICS, etc. were popular and I was a regular reader of those books.

And then my reading habit switches over into pocket novels and that time I was not attracted by those pocket novels. In fact, I have been attracted more towards the family stories.

I was not sure why I was like that but that’s how I am. Still, I am not attracted to pulp fiction instead I always wanted to read life in reality.

Slowly I moved over to all the famous writers in Tamilnadu. In My library, I had all sorts of books and I had given them to one of the libraries in my hometown (Close to 2000 books).

Why this topic is now an important one?

I have interacted with a lot of youngsters/young minds these days, I can see common characteristics among them is that 99.7% of the people don’t have the reading habit.

Even a single newspaper!

However, they all have SMARTPHONES with them. They can read online too but that’s not happening.

We are not poor by money. We are poor with knowledge.

Let’s take a look at what are the benefits I am getting because of READING a book. (We have to talk like this because everything is consumable these days and we have to promote each product like “how to become a millionaire within 30 days”)

Please visit my blog for more:

https://writersrinivasan.com

Now I have found out that this is what I am going to do. I am going to do “CAREER COUNSELING” as a service to the schools and also to the individuals.

Can you imagine how hard it was?

This ‘niche’ is really the need of the hour for all the students irrespective of whether he/she’s performing academically good or not.

However, I was focused on this micro-niche and trying out a plan on how to attract the customers to be it on B2B(Business to Business) or B2C (Business to Customer).

I have done enough research on counseling and got enrolled myself in one of the famous career counseling courses out there.

I always believe in learning and whatever I have learned, tried to put it in practice as soon as possible.

Also, I believe in the “SPECIAL SKILLS” or to become a “MASTERY” on where I am. For that, I will put my 100% to learn and master myself or with the mentor’s help.

That’s how I found my GURU, I found my favorite AUTHOR, and this list goes on for each and every field of interest that I have.

I never bother to learn from even my team members who’s far younger than me as I always believe in “we can take all the good things from wherever we found”.

And I always have the habit of investing time and money to become mastery of specific skills. Still, I follow the same approach and without learning there will not be any earning.

Before you are expecting to get the money from others you have to give away your money first. I think this will apply to all businesses.

Now I became a Globally Certified Career Counselor and I am all set to launch my business.

I have left the US and came back to India.

My Dear Friends,

Here I would like to let you know one thing. Starting a business is not that easy. Especially in our Tamil Culture.

They always advise us

This is the typical middle-class mentality. They never try anything and they never let other people try by themselves.

They are clear on their mission.

They will abuse you if you are not in a job.

They will go to any extent to hurt you.

But, we don’t have to worry. If you wish to become an entrepreneur, please follow something that I followed:

Before I have started from the US, I set my mind on these things:

To Read More:

https://writersrinivasan.com

I strongly believe in my intuition and I will always follow the path I am getting it from inside. I talked to myself and asks a lot of questions about whether I am doing it right or wrong.

If I follow this path, what am I going to get?

If I follow the other one, what would be the benefit for me? And so on…

Here, I wanted to tell you this. Once you started talking to yourself, there’s a lot of advantages.

Have you experienced anything of those described above? If not, start the conversation within you.

So, the environment, situation of the outside and inside is all in sync with my decision. The decision is that I am going to start something new and am making some money out of that.

What is that business? Why do I want to do this? What are my audiences? How am I going to do this?

I was very sincere during those periods and worked hard to find out what am I going to do as a business?

I strongly believe one thing about myself that  I can explain any things in the world (Which are confined to my interests) to others with real-time examples.

At the end of the discussion, the opposite person will get to know whatever he/she wants.

Because of this, I thought that TRAINING would be a better one to start with.

Please click to read more:

https://writersrinivasan.com/2020/08/26/where-is-my-customer-an-entrepreneur-journey-to-find-out-the-customer-part-4/

I am continuously asking this question to me. Am I a REAL Entrepreneur?

This question is not like can I take breakfast or lunch or dinner.

This is something BIG in a normal or even in the higher middle-class family.

This is the lifetime question I had to ask myself that Am I TRUE to myself at least?

In the past three years, the following are the questions asked by my friends, family members, and sometimes even from a customer:

I think you have identified at this time that all the questions related to money. ONLY related to MONEY.

People are always scared of money. This is exactly the same reason why I want to become an entrepreneur. Literally I am not scared of money these days.

Because, the PASSION on what I am doing, drives me every day. Otherwise, living as a businessman in this world is like slowly killing yourself.

Why do people get scared of money?

In your life, just think of what drives you?

Is this REALLY driving you or motivating you? That’s the reason our productivity is becoming very low at the end of the weekend. And also at the starting of the weekday.

Isn’t that right?

So, the life of the regular and normal EMI person’s mind is always thinking about the money. Even I came from the same old fashion. However, I am becoming strong on each and every step I am taking towards my entrepreneurial journey only because of my PASSION.

Entrepreneurship is something You LIVE for it. LOVE for it. WALK for it. RUN for it. Breath for it. You are now your BUSINESS!

Read More on https://writersrinivasan.com

Thanks!

Srinivasan Ramanujam