This week’s Open Mic guest is Yin Woon Rani, CEO of MilkPEP. The National Fluid Milk Processor Promotion Board sees a certain opportunity for growth from a growing health-conscious consumer base. However, fluid milk consumption continues to decline largely due to the fast-paced lifestyle of many Americans today. Yin Woon Rani brings an extensive career in the food industry to her role in promoting milk and educating younger generations about the benefits of milk. MilkPEP collaborates with other dairy promotion groups and is reaching back to a true performer and the “Got Milk” campaign.