Everyone’s talking like AI is coming for your job. Rob’s here to tell you it’s coming for your skill set. If you already think in tables, models, and relationships, congratulations—you’re built for what’s next. This episode is part pep talk, part reality check, and all proof that data people aren’t getting replaced. We’re getting promoted.

Rob takes you inside Microsoft’s campus and out into the real world, where big firms are burning millions on AI theater while mid-market teams quietly pull ahead. The twist? You don’t need to change the AI to win with it. You just need to feed it the right data. That means the same instincts that made you good at Power BI now make you dangerous—in the best way.

This one’s for the data geners, the ones who never flinched at a gnarly spreadsheet and always saw potential where others saw pain. AI isn’t a threat. It’s your next playground. Listen in and meet the only cavalry that’s actually showing up: you.

Check out the first episode of Raw Data with Rob Collie and get ready to lead the AI charge.