Youpreneur: The Profitable Personal Brand Expert Business!

Youpreneur: The Profitable Personal Brand Expert Business!

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Youpreneur: The Profitable Personal Brand Expert Business! episodes

  • Youpreneur Year in Review and Plans for 2024

    In this episode, Chris delves into the highlights of 2023 for the Youpreneur brand, including hitting 9 million podcast downloads and launching the brand new 5k Accelerator™ program! He also announces Youpreneur's new Chief Operating Officer, Chloe Ducker, his third book deal, and much more. Tune into the full episode to learn all about what we're working on in the coming year!

    Episode Timestamps

    • [01:30] - Hitting the 9 Million Downloads Milestone
    • [06:05] - Launch of the 5K Accelerator
    • [08:52] - Announcement of Third Book Deal
    • [09:55] - Introduction of New COO
    • [12:21] - Changes to the Youpreneur Incubator
    • [16:05] - Introduction of the Youpreneur Engine
    • [19:40] - Live Events Announcement
    • [22:35] - Changes to the Podcast Format

    Essential Learning Points From This Episode

    • The importance of celebrating your wins
    • Lean into your audience's struggles and provide a solution
    • Making big decisions and planning for success
    • One thing you MUST do in 2024 to stand out

    Important Links & Mentions From This Episode

    • Join the Waitlist for the Next 5K Accelerator Cohort
    • Join the Waitlist for the Youpreneur Engine
    • Join the Waitlist for Our 2024 Events
    • Take the FREE Scale to Seven™ Scorecard
    • Join the Youpreneur Incubator Community
    • Apply for Chris’ Inner Circle, the Round Table Mastermind
    • Subscribe to Chris’ YouTube Channel
    • Browse the Youpreneur FM Podcast Archive

    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

    28 min
  • Non-Funnel Marketing Hacks for Personal Brands with Nicholas Kusmich

    Nicholas Kusmich is the founder of H2H Media Group, a consulting and META advertising agency which has generated over $600 million in revenue since 2007! Nic helps information entrepreneurs predictably scale their revenue and time by easily getting more clients with marketing that doesn't suck.

    In this episode, Chris and Nic discuss non-funnel marketing hacks for personal brands, limitations that come with conventional marketing funnels, how to increase your number of sales and much more.

    Episode Timestamps

    • [07:28] - Exploring Biohacking and Stem Cell Therapy
    • [15:25] - The Importance of Self-Awareness
    • [17:18] - The Integration of Work and Life
    • [25:59] - The Power of Facebook Ads for Business Growth
    • [26:04] - The Anti-Funnel Approach: A New Perspective
    • [27:06] - The Power of Direct Selling: A Personal Experience
    • [27:55] - The Problem with Traditional Funnels
    • [30:09] - The Two Types of Prospects: Information Seekers vs Solution Seekers
    • [40:52] - The Role of Webinars in the Anti-Funnel Approach
    • [43:51] - Advice for Increasing Sales in Low to Medium Ticket Offers

    Essential Learning Points From This Episode

    • Nic's bio-hacking exploration and its influence on his entrepreneurial mindset
    • The limitations of conventional marketing funnels
    • Benefits of following a non-funnel, fast track approach
    • Nic's advice for increasing sales and how to do it effectively

    Important Links & Mentions From This Episode

    • Connect with Nicholas
    • Take the FREE Scale to Seven™ Scorecard
    • Join the Youpreneur Incubator Community
    • Apply for Chris’ Inner Circle, the Round Table Mastermind
    • Subscribe to Chris’ YouTube Channel
    • Browse the Youpreneur FM Podcast Archive

    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

    51 min
  • 10 Ways to Attract Your Dream Clients in 2024

    In this episode, Chris shares his top 10 strategies for attracting your dream clients in 2024, and beyond. He discusses the importance of writing a book, asking for input from your audience, and why consistency is key when it comes to publishing content. Chris also talks about how to be seen as a leader in your niche, and how you can position your business as a valuable resource for your dream clients!

    Episode Timestamps

    • [03:37] - Sharing Success Stories
    • [04:37] - Productivity Hacks
    • [05:24] - Expert Interviews
    • [06:26] - Behind the Scenes
    • [07:26] - Addressing Challenges and Solutions
    • [10:42] - Interactive Content
    • [13:06] - Networking Opportunities
    • [15:03] - Writing a Book
    • [18:44] - Consistency in Posting

    Essential Learning Points From This Episode

    • Things you can be doing to be more productive in 2024
    • Why all entrepreneurs should be sharing more client success stories
    • How to position yourself as the go-to leader in your industry
    • Showing up consistently for your audience

    Important Links & Mentions From This Episode

    • Take the FREE Scale to Seven™ Scorecard
    • Join the Youpreneur Incubator Community
    • Apply for Chris’ Inner Circle, the Round Table Mastermind
    • Subscribe to Chris’ YouTube Channel
    • Browse the Youpreneur FM Podcast Archive

    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

    24 min
  • Launching a Physical Product as a Personal Brand with Ben Leonard

    In this episode, Chris sits down with Ben Leonard, an e-commerce expert. They discuss strategies for building, marketing, and monetizing an e-commerce business around personal expertise and interests.

    Ben explains the need for entrepreneurs to give themselves permission to venture and the importance of understanding both customers and their pain points. They explore the challenges of setting the appropriate price structure for products and the significance of pre-launch activities in building momentum for the actual product launch!

    Episode Timestamps

    • [02:22] - Discussing Ben's new book
    • [03:00] - The importance of building physical product brands
    • [05:10] - Ben's journey in e-commerce
    • [06:44] - The significance of building a personal brand
    • [16:53] - The process of validating product ideas
    • [24:12] - The pre-launch stage

    Essential Learning Points From This Episode

    • Importance of incorporating physical products into a personal brand ecosystem
    • Benefits of building product brands around things you're passionate about
    • The value of giving yourself permission to pursue entrepreneurial ideas
    • Approaches to test and validate product ideas before launching

    Important Links & Mentions From This Episode

    • Connect with Ben Leonard
    • Take the FREE Scale to Seven™ Scorecard
    • Join the Youpreneur Incubator Community
    • Apply for Chris’ Inner Circle, the Round Table Mastermind
    • Subscribe to Chris’ YouTube Channel
    • Browse the Youpreneur FM Podcast Archive

    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

    33 min
  • Why Speed in Business Matters with Jay Baer

    85% of customers say that speed is a critical factor in their brand loyalty. The pandemic in particular made us realize how much time and speed actually matters to us. But, what happens when we don’t receive the correct amount of speed and responsiveness from companies we’re wanting to buy from? You’re about to find out in this episode!

    IMPORTANT NOTE: WE’RE BACK! On November 10th 2023, the 1-Day Business Breakthrough™ will be taking place in London (and potentially for the final time!). The #1DayBB is a live event experience that brings together entrepreneurs from all industries and at all levels of growth to learn the strategies needed to go further, faster in today’s hyper competitive entrepreneurial landscape! Limited spaces available, secure yours today and save £150 with the early bird discount.

    In this episode, Chris invites Jay Baer back onto the show to talk all about his latest book, The Time to Win: How to Exceed Customer’s Need for Speed. Jay explains the meaning behind why “responsiveness = revenue” and what us business owners can be doing to increase our speed in customer interactions for the long-term.

    Episode Timestamps

    • [06:18] - Getting back in-person and the reawakening experience
    • [11:16] - Jay’s new book, The Time to Win
    • [14:35] - The writing process behind the book
    • [16:33] - The meaning behind “responsiveness = revenue”
    • [18:28] - If you cost your customer’s time, it will cost you money
    • [22:52] - The circumstances where you can be too fast
    • [24:33] - What the “Right Now” means
    • [27:20] - One assumption majority of business owners make
    • [30:02] - Responding without answers
    • [33:39] - The uncertainty gap is the difference between what you know about your business and operations, and what the customer knows

    Essential Learning Points From This Episode

    • Why speed and responsiveness is more important than ever before
    • The importance of having relevancy as early on as possible
    • When you’re too fast, it can actually decay trust
    • In every customer interaction, there is a perfect amount of elapsed time


    Important Links & Mentions From This Episode 

    • Connect with Jay Baer
    • Pick Up Your Copy of The Time to Win
    • Episode 391: Biggest Business Decision of 2020
    • Take the FREE Scale to Seven™ Scorecard
    • Join the Youpreneur Incubator Community
    • Apply for Chris’ Inner Circle, the Round Table Mastermind
    • Subscribe to Chris’ YouTube Channel
    • Browse the Youpreneur FM Podcast Archive

    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

    42 min
  • Your Audience Already Exists! Serve Them!

    Starting a new channel, whether it's on YouTube, a new podcast, or any other platform, can be an exciting venture, but a daunting one, for sure; especially when you’re entering a new space you’re not completely familiar with. 

    In this episode, Chris shares his new exciting project, the one thing that holds people back from starting a new channel, and the mental switch we need to make to overcome it.

    Episode Timestamps

    • [00:30] - What we’ve been up to over the past few months!
    • [02:39] - Chris’ new exciting project
    • [06:42] - The audience is already there
    • [08:36] - Being radically different and standing out for the right and sometimes wrong reasons
    • [10:46] - It’s all about doing it for other people

    Essential Learning Points From This Episode

    • The one thing that holds people back when wanting to start a new channel
    • Why we should always be thinking about how we can be different
    • Your audience are waiting for you to serve them
    • You can’t please everyone and that’s okay!


    Important Links & Mentions From This Episode 

    • Follow Along with Chris’ new project, Countryside Journey
    • Connect with Chris on Instagram
    • Join the Youpreneur Incubator Waitlist
    • Apply for Chris’ Inner Circle, the Round Table Mastermind
    • Take the Next Step Business Assessment
    • Subscribe to Chris’ YouTube Channel
    • Browse the Youpreneur FM Podcast Archive


    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

    18 min
  • From Doctor to Multi 7-Figure Digital Creator with Ali Abdaal

    IMPORTANT NOTE: WE’RE BACK! On July 14th 2023, we’re coming back to London for the first time since November 2019! The 1-Day Business Breakthrough is a full day, live event experience that brings together entrepreneurs from all industries and at all levels of growth to learn the strategies needed to go further, faster in today’s hyper competitive entrepreneurial landscape! Limited spaces available, secure yours today and save £150 with the early bird discount. 

    P.S. We also have the amazing Daniel Priestley, founder of Dent Global and ScoreApp joining us as our special guest speaker, it’s going to be great! 

    In this episode, Chris invites Ali Abdaal onto the show to discuss his journey of going from an NHS doctor to now a Multi 7-Figure digital creator, also known as the world’s most followed productivity expert! Ali shares why he believes it’s important to remain transparent in today’s creative space, as well as his top tips for getting the most out of the YouTube algorithm. 

    They discuss how Ali’s day-to-day life has changed from when he was a doctor, what he does now to optimize his work day as much as possible and also his dream team behind it all! 

    Episode Timestamps

    • [04:14] - Rewinding to the beginning: Life as a doctor
    • [05:06] - When Ali first started his YouTube channel 
    • [06:10] - Generating 20years+ worth of income as a doctor in one year
    • [08:16] - When will it become too much?
    • [09:26] - Ali’s YouTube growth stages and why consistency is key 
    • [12:10] - Are collaborations still as effective as they used to be on YouTube?
    • [15:19] - What a day in the life looked like for Ali in 2019
    • [17:13] - What a day in the life looks like today
    • [19:21] - How Ali’s calendar would change if he won the lottery today
    • [22:25] - Deciding what you want your legacy and impact to be
    • [24:28] - Surrounding yourself with other people you can help and serve
    • [26:33] - Full break down of Ali’s team and their roles
    • [30:30] - What the next 5-years look like for Ali and his business

    Essential Learning Points From This Episode

    • The process it’s taken Ali to get to 4.3 million YouTube subscribers
    • The eye opening moment of generating 20+ years worth of income as a doctor in just one year
    • How Ali’s day-to-day life has significantly changed since 2019
    • The dream team behind Ali’s business and their roles
    • What the next 5-years look like for Ali and the business


    Important Links & Mentions From This Episode 

    • Connect with Ali
    • Check Out Ali’s YouTube Channel
    • Join the Youpreneur Incubator Waitlist
    • Apply for Chris’ Inner Circle, the Round Table Mastermind
    • Take the Next Step Business Assessment
    • Subscribe to Chris’ YouTube Channel
    • Browse the Youpreneur FM Podcast Archive

    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

    36 min
  • How to Collaborate with Industry Peers Successfully

    Henry Ford once said, “Coming together is a beginning. Keeping together is progress. Working together is success." 

    In this episode, Chris discusses the importance of collaborations with industry peers, and how to do it successfully! He talks about his brand new podcast, This is Online Business, in which he co-hosted with his friend of 10+ years, Jeff Walker. 

    Chris emphasizes the benefits that collaborations can bring, why it’s a great learning tool for us entrepreneurs and his top five reasons for why it’s essential for positioning yourself as an expert in your niche. 

    Episode Timestamps

    • [01:53] - The pandemic forced us to stay more connected
    • [03:05] - Where the idea of This is Online Business came from
    • [04:39] - Good people attract good people
    • [07:12] - Cross promotion and the benefits it can bring
    • [08:37] - The importance of co-creating content
    • [10:33] - How to kickstart the collaboration conversation
    • [13:23] - Combining resources and 
    • [15:19] - Where Chris and Jeff’s friendship began

    Essential Learning Points From This Episode

    • What you shouldn’t be worried about when it comes to collaborating with someone else
    • The huge benefits collaboration can have on your business
    • The importance of surrounding yourself with smart people
    • Why you should be building meaningful relationships 


    Important Links & Mentions From This Episode 

    • Listen to This is Online Business on Apple
    • Listen to This is Online Business on Spotify
    • Take the Next Step Business Assessment
    • Get a Signed & Limited Edition of Rise of the Youpreneur
    • Join the Youpreneur Incubator Waitlist
    • Apply for Chris’ Inner Circle, the Round Table Mastermind
    • Subscribe to Chris’ YouTube Channel
    • Browse the Youpreneur FM Podcast Archive


    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

    19 min
  • How to Be a Family First Entrepreneur with Steve Chou

    When it comes to balancing work and family life, it can sometimes be difficult to effectively do both. In this episode, Chris invites Steve Chou onto the show to discuss his new book, the Family First Entrepreneur.

    They talk about how to achieve financial freedom without sacrificing what matters most, why Steve felt the need to write the book for entrepreneurs who have families, as well as the systems and processes he follows to ensure that he’s not only achieving his business goals, but also being present for his family as and when they need him. If this is something you’re currently struggling with and have been wanting to improve, this episode is perfect for you! 

    Episode Timestamps

    • [07:52] - Why Steve felt the need to write this book for entrepreneurs who have families
    • [09:20] - The Four Burners Theory and how we can leverage it as entrepreneurs
    • [16:15] - The processes and systems Steve follows  to stay focused and on track with his goals, whilst still being there for his family
    • [22:09] - Steve’s ecosystem and the different revenue streams he has in place
    • [25:59] - Embracing change and why it’s important that we adapt with the times
    • [28:54] - Lifecycle marketing, automation and taking customers on a journey

    Essential Learning Points From This Episode

    • Why Steve wanted to write this book to share his perspective on how to balance family and business
    • How entrepreneurs can still be present with their family, whilst achieving financial freedom
    • The Four Burners Theory and how we can utilize it as entrepreneurs
    • Breakdown of Steve’s ecosystem and the different revenue streams he has in place

    Important Links & Mentions From This Episode 

    • Pick Up a Copy of The Family First Entrepreneur
    • Take the Next Step Business Assessment
    • Get a Signed & Limited Edition of Rise of the Youpreneur
    • Join the Youpreneur Incubator Waitlist
    • Apply for Chris’ Inner Circle, the Round Table Mastermind
    • Subscribe to Chris’ YouTube Channel
    • Browse the Youpreneur FM Podcast Archive


    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

    40 min
  • Amazon KDP Terminated My Account and Deleted My Book. Here's What I Did!

    As a self published author, not having your book available to buy on Amazon is a big problem. After five years since Rise of the Youpreneur was first shared with the world, Chris received an email from Amazon KDP informing him that they would be terminating his account... for no reason at all. 

    After digging around online, trying to make sense of the situation, Chris soon realized that this has happened to a lot of self published authors. In this episode, Chris walks through the timeline from first being notified to the current status of his appeal, what he’s done to stay proactive, and why he’s thankful to have built his business on his online home that he owns, and not rented land.

    Episode Timestamps

    • [01:56] - What is Amazon KDP?
    • [03:05] - Backstory to launching Rise of the Youpreneur
    • [12:25] - Being proactive and persistent
    • [16:41] - Not building your business on rented land
    • [18:04] - When life gives you lemons… you make lemonade! 


    Essential Learning Points From This Episode

    • The reasoning behind self publishing Rise of the Youpreneur
    • Why Amazon KDP can be great for self published authors most of the time
    • The importance of not building your business on rented land
    • Making the most out of the situation and how we’re continuing to serve our community!


    Important Links & Mentions From This Episode 

    • Get a Signed & Limited Edition of Rise of the Youpreneur!
    • Join the Youpreneur Incubator Waitlist
    • Apply for Chris’ Inner Circle, the Round Table Mastermind
    • Take the Next Step Business Assessment
    • Subscribe to Chris’ YouTube Channel
    • Browse the Youpreneur FM Podcast Archive

    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

    24 min

About Youpreneur: The Profitable Personal Brand Expert Business!

From the publisher's feed

Serial entrepreneur, business coach and bestselling author, Chris Ducker brings you his own take on what it means to be a profitable personal brand entrepreneur in the 21st century. Covering…