Have you heard of the 80/20 rule? The idea is that roughly 80% of results come from 20% of the action taken. To apply this idea to business, figure out what one or two activities you do that are most profitable and do more of that. Instead of trying to do everything, be really good at […]

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How do you market your mortgage business on social media without talking much about the mortgage business? By showing up consistently and sharing your life with people. By being authentic. By being YOU. Jeff Pfitzer is a Regional Manager for USA Mortgage and an influential leader in the mortgage space. He has 20 years of […]

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A lot of us believe that once we have a cool logo and a website, the exercise of branding our real estate business is done. But if you don t have enough clients, you re not finished. So, what else is involved in building a brand? Edwin Dearborn is the Content and Media Strategist behind 10X Media […]

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A jack-of-all-trades is the master of none. And the same goes for real estate agents. If you try to appeal to everyone, you won t attract anyone. But how do you find your niche? And then how do you go about marketing that thing that makes you different? Avery Carl has carved out a niche in […]

The post Define Your Niche Short-Term Rentals with Avery Carl appeared first on Your Marketing Dude.

Are you marketing your real estate business with boring market updates and generic Spring Ahead emails? Then you re doing it wrong. So, what IS the right way to brand yourself as an agent? TELL THEM ABOUT YOU. Yawar Charlie is a member of the elite Aaron Kirman Group, a luxury division of Compass in Beverly […]

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